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Health and Fitness Club Industry News: Other News

Wednesday, November 25th, 2020

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SilverSneakers Pulse Survey: 85% of U.S. Senior Respondents Plan to Take COVID-19 Vaccine
Posted: November 24, 2020 in Other News

SilverSneakersNASHVILLE, TN - Tivity Health® Inc. (Nasdaq: TVTY), a leading provider of health improvement solutions, including SilverSneakers, the nation's leading community fitness program for older adults with 16 million eligible members nationwide, unveiled the results of a nationally representative survey of its SilverSneakers members, with almost 4,000 seniors responding from 49 U.S. states. The SilverSneakers Pulse survey uncovers senior perceptions of a COVID-19 vaccine and their willingness to receive the vaccine once available. Read More...

Life Time Files for Access to Data Under the Minnesota Government Data Practices Act
Posted: November 20, 2020 in Chains

Life Time  - The Healthy Way Of Life CompanyCHANHASSEN, MN - Life Time is requesting access to government data under the Minnesota Government Data Practices Act, Minnesota Statutes, Chapter 13. Through this request, they are seeking to inspect and/or copy public data created, produced, received, maintained, or disseminated from March 6, 2020, to present and that includes, but is not limited to, any data in documents, letters, emails, text messages, notes, reports, and/or meeting minutes related to... Read More...

One in Four Health and Fitness Clubs Could Close by Year-End
Posted: November 19, 2020 in IHRSA

IHRSA: Success By AssociationBOSTON, MA - Based on data from major payment processing firms, 15% of fitness clubs and studios have closed permanently as of September 30. Up to one in four health clubs may close by the end of the year as club operators grapple with the coronavirus pandemic’s disproportionate impact. At the peak of mandated closures in the spring, virtually all health and fitness centers in the U.S. were closed. Bankruptcies of national and regional health club groups reinforce the financial distress inflicted by the pandemic. The vast majority of facilities are small businesses at elevated risk of closure, typically lacking the leverage of larger boxes that often anchor shopping malls. To date, more than $15 billion in revenue has been lost, along with the economic activity that brick and mortar facilities contribute to their local communities. Read More...

Local Marketing Strategies to Build Your Membership (Even During COVID-19)
Posted: November 18, 2020 in Chains

World GymIn “normal” times, gym operators have a host of options for marketing their facilities, from participating in community events to sponsoring sports leagues. But, during COVID, the very thing that makes these marketing tactics appealing (a large potential audience) is mostly off-limits. Additionally, gyms have to counteract the public’s potential concern about indoor activities, including workouts. Read More...

IHRSA Letter to U.S. Governors: Gyms Are Vital, Keep Them Open
Posted: November 12, 2020 in IHRSA

IHRSA: Success By AssociationBOSTON, MA - Now that the U.S. election is final and COVID-19 cases continually rise globally, IHRSA is taking further steps to ensure that health and fitness clubs remain open in the coming weeks and months. Since it is, in fact, Governors and local-level administrators who make the determination on whether or not to close businesses, particularly during a pandemic, IHRSA is sending a letter to every U.S. governor to inform them of the importance and safety of health clubs. Read More...

New Clean by Codelocks Finish Helps Codelocks Fight Against COVID-19
Posted: November 12, 2020 in Suppliers

Code LocksIRVINE, CA - Codelocks releases Clean by Codelocks, a photocatalytic coating that has been proven capable of eliminating the SARS-CoV-2 coronavirus (COVID-19) within minutes. The clear, durable coating reduces bacterial growth on any surface it is applied to and can be applied to any lock product in the Codelocks range. Read More...

Thousands of Local Gyms Urge Congress to Include Direct Support for Fitness Industry in Any Post-Election Relief Package
Posted: November 9, 2020 in Other News

Community Gyms CoalitionWASHINGTON, D.C. - The Community Gyms Coalition (CGC), a group representing more than 15,000 community gyms in the U.S., has urged Congress to include direct support for the fitness industry in any post-election relief legislation, in order to help gyms survive the financial impact of mandatory closures and operating restrictions from the COVD-19 pandemic. Leaders in the fitness industry rallying behind the relief effort include CrossFit, Mindbody, Orangetheory Fitness, Self Esteem Brands, Xponential Fitness and Zumba Fitness. Read More...

IHRSA Responds to Joe Biden’s Comment on Closing Gyms
Posted: October 27, 2020 in IHRSA

IHRSA AdvocateBOSTON, MA - During the final presidential debate on Thursday, October 22, each candidate was asked a question on their strategy to fight off the Coronavirus. Former Vice President Joe Biden asserted that he does not support a national shutdown, but he also suggested in his statement that he would consider shuttering health and fitness clubs, along with bars, if the community transmission rate rises above a certain level. IHRSA has sent the following letter to Biden aimed at addressing his comments and informing the candidate that health and fitness clubs are not part of the problem but part of the solution. Read More...

Life Time Launches Digital 60 Day Training and Nutrition Program as Company Bolsters Virtual Offerings
Posted: October 21, 2020 in Chains

Life Time  - The Healthy Way Of Life CompanyCHANHASSEN, MN - The spread of COVID-19 has thrown millions of people off their nutrition and fitness game. With more people craving accountability and convenience with their wellness than ever before, Life Time, a premier lifestyle brand, is launching a new Holiday 60-day program on November 7 as a completely virtual offering. This program augments the company's robust on-demand classes and virtual training programs it's launched since the start of the COVID-19 pandemic. Read More...

Reps. Quigley & Fitzpatrick File Health & Fitness Recovery Act
Posted: October 2, 2020 in IHRSA

IHRSA AdvocateBOSTON, MA - Since previous government programs have not been sufficient for all the health and fitness facilities affected by COVID-19, U.S. Reps. Michael Quigley (D-IL) and Brian Fitzpatrick (R-PA) have filed the Health & Fitness Recovery Act of 2020. IHRSA, the International Health, Racquet & Sportsclub Association, and IHRSA Board Ex-officio, Jim Worthington, of the Newtown Athletic Club worked with Fitzpatrick to draft the bill. Then, Gale Landers of Fitness Formula Clubs was brought on board to gain Quigley’s endorsement so that the bill would have both Republican and Democratic representation. Read More...

The Future of the Health and Fitness Club Industry
Posted: September 29, 2020 in Suppliers

UpSwellWe are faced with a perplexing time for the health and fitness club industry. Many gyms remain closed while others are trying to proceed with reopening and boost fitness memberships and sales. With limited access to the gym, people are changing how and where they are exercising. So what exactly does the future of fitness look like, and what marketing strategies for gyms will dominate in 2021 and beyond? Read More...

CDC: Close Contact, Dining Out (Not Clubs) Linked to COVID-19
Posted: September 25, 2020 in IHRSA

IHRSA: Success By AssociationBOSTON, MA - Data on exactly how COVID-19 is transmitted, and which places of public accommodation present the highest risk for transmitting COVID-19, are still emerging. The Centers for Disease Control and Prevention (CDC) published a new study examining which places people testing positive and negative for COVID-19 most likely visited. The study found that people who tested positive for COVID-19 were more likely to have dined at a restaurant and to have a close contact who was positive for COVID-19 compared to people who tested negative. The authors note that situations in which adhering to mask-wearing and social distancing are difficult appear to create higher risk environments for COVID-19 transmission. Fitness centers providing ample social distancing and implementing (and enforcing) mask policies would not create such an environment. Read More...

IHRSA’s Lobbying for the Fitness Industry Continues
Posted: September 24, 2020 in IHRSA

IHRSA AdvocateBOSTON, MA - Although health and fitness clubs are open, to some degree, in every state, things are still bad for the fitness industry. Restrictions, maximum capacities, member cancellations and cleaning protocols, for example, are making it tough for many businesses to stay afloat. This is an update of IHRSA’s lobbying activity. Read More...

Blink Fitness Offers Innovative Solutions to Help Members with Capacity Guidelines
Posted: September 15, 2020 in Chains

Blink FitnessNEW YORK, N.Y. - Blink Fitness has announced the launch of a new reservation system and capacity tracker, allowing members to plan their next visit from the comfort of home. Open Blink locations around the U.S. are operating at limited capacities in accordance with local and state guidelines, with most at just 25 - 33% of their normal capacity numbers. The gym's new reservation system allows members to book hourly time slots before arriving, instilling confidence and reliability as they return to their exercise routines. Similarly, if members are curious to understand their gym's current capacity status, Blink's tracker allows for real-time insight prior to arrival. Read More...

Power Wellness Safely Reopen 80% of Their Fitness Centers
Posted: September 15, 2020 in Chains

Power WellnessLOMBARD, IL - Power Wellness has successfully reopened over 20 managed medical fitness centers nationwide, helping re-employ over 1,200 team members. In the coming weeks, Power Wellness expects to reopen the remainder of their clients’ locations in New Jersey, New York, Michigan and Pennsylvania. Read More...

The 2020 Club Industry Show Has Been Cancelled
Posted: September 8, 2020 in Other News

Club Industry ShowST. LOUIS, MO - Due to the ongoing COVID-19 pandemic, Club Industry has unfortunately been forced to cancel the 2020 Club Industry Show, which had been planned for October 14 - 16, 2020, in St. Louis, Missouri. Club Industry remains committed to delivering the Gold Standard in education, information, networking and resources for the fitness community during this unprecedented time. We are exploring other avenues to deliver to you the exceptional and relevant content that you have come to expect from Club Industry. Read More...

SIBEC North America 2020 Has Been Postponed
Posted: September 8, 2020 in Other News

SIBECCORONADO, CA - Due to the COVID-19 circumstances, we are disappointed to announce that we have been forced to postpone the 2020 Sibec North America event. While we are disappointed that we are unable to bring the industry together face-to-face this Fall, we are excited to announce that the next Sibec will be held on May 10-13, 2021, at Loews Coronado Bay Resort in Coronado, CA Read More...

National Study Confirms It’s Safe To Work Out At The Gym: Current Data Shows No Evidence of COVID-19 Spread in Gyms
Posted: September 2, 2020 in IHRSA

IHRSA: Success By AssociationBOSTON, MA - After analyzing millions of member's check-in data across 2,873 gyms, sports clubs and boutique fitness centers over the course of three months, The International Health, Racquet & Sportsclub Association (IHRSA) and MXM, a technology and knowledge transfer company specializing in member tracking within the fitness industry, conclusively found that fitness facilities are safe and are not contributing to the spread of COVID-19. Read More...

The Fitness Industry Demands Deal to Protect Workers
Posted: September 2, 2020 in IHRSA

IHRSA AdvocateWASHINGTON, D.C. - On September 2, Treasury Secretary Steve Mnuchin, while testifying before the House Select Subcommittee on the Coronavirus Crisis, pledged to call Speaker of the House Nancy Pelosi (D-CA) to ask her to restart talks on a new COVID-19 relief package. In response, Brent Darden of the International Health, Racquet & Sportsclub Association (IHRSA) released the following statement... Read More...

Blink Fitness Plans to Reopen Gyms in the New Jersey Market
Posted: August 31, 2020 in Chains

Blink FitnessNEW YORK, N.Y. - Blink Fitness has announced that, in accordance with local and state reopening guidelines in New Jersey, the Union, Irvington, East Orange, Perth Amboy, Willingboro, Passaic, South Orange, Clifton, Parsippany, Journal Square, Lodi, Paramus, Plainfield, Ironbound, Nutley and Linden gyms will be reopening. Read More...

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