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Health and Fitness Club Industry News: Chains

Wednesday, November 25th, 2020

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Local Marketing Strategies to Build Your Membership (Even During COVID-19)
Posted: November 18, 2020 in Chains

World GymIn “normal” times, gym operators have a host of options for marketing their facilities, from participating in community events to sponsoring sports leagues. But, during COVID, the very thing that makes these marketing tactics appealing (a large potential audience) is mostly off-limits. Additionally, gyms have to counteract the public’s potential concern about indoor activities, including workouts. Read More...

World Gym Appoints Celebrity Trainer Gunnar Peterson as Global Ambassador of Fitness
Posted: October 28, 2020 in Chains

World GymNEWPORT BEACH, CA - World Gym International, the iconic global fitness brand, has named celebrity personal trainer Gunnar Peterson its Global Ambassador for Fitness. World Gym will serve as Peterson’s exclusive health club partner. Additionally, Peterson will be filming workout content for World Gym’s upcoming on-demand training platform and mentoring World Gym’s global network of trainers to enhance Personal Training programs at participating World Gym locations. Read More...

World Gym Partners With Cresa to Provide Powerful Real Estate Assistance to Franchisees
Posted: October 14, 2020 in Chains

World GymNEWPORT BEACH, CA - World Gym International, the iconic global fitness brand, has partnered with Cresa to find outstanding locations for franchisees and then negotiate the lease or property acquisition. Cresa is the world’s largest tenant representation firm, which means they are free of the conflicts that arise when the firm also represents landlords. They will work with franchisees and potential franchisees in the U.S. and Canada. Read More...

World Gym Houston and Texas City to Open in 2021
Posted: September 24, 2020 in Chains

World GymNEWPORT BEACH, CA - World Gym International, the iconic global fitness brand, will open its first gym in Houston early next year, a new franchised location owned by entrepreneur Jerome Karam and his son Jacob Karam, a local attorney. World Gym Houston will be a brand new 40,000 square foot flagship fitness facility spread across five floors with state-of-the-art equipment and amenities and free parking for members. The new World Gym Texas City will also open in early 2021. At 100,000 square feet, the facility will have even more amenities, like World Gym Athletics, yoga, hot yoga, cycling, a full basketball court, physical therapy, a Barbell Café smoothie bar, a pro-shop and even a jumbotron. Both gyms will offer reciprocal memberships. Read More...

World Gym International Appoints Tiffany Hamlin National Director of Group Fitness
Posted: September 9, 2020 in Chains

World GymNEWPORT BEACH, CA - World Gym International, the iconic global fitness brand, has appointed Tiffany Hamlin as its new National Director of Group Fitness. As the National Director of Group Fitness, Hamlin will strengthen group fitness programs for the World Gym network by creating continuing education for gym Group Fitness Directors and instructors, improving studio facilities and equipment, and leading format and programming selection. Read More...

World Gym International Appoints Lewis Stanton Chief Executive Officer and Jarrod Saracco Chief Operations Officer
Posted: June 25, 2020 in Chains

World GymLOS ANGELES, CA - World Gym International, an iconic global fitness brand, has reorganized its senior leadership and appointed two new executives to its team. Lewis Stanton has been appointed Chief Executive Officer, taking over all day-to-day management for the company. The previous CEO, Guy Cammilleri, is now non-executive Chairman of the Board. Jarrod Saracco has been named Chief Operations Officer, taking over operations at all corporate-owned gym locations and supporting franchisee operations at more than 200 locations in 15 countries. Read More...

The Abs Company Signs 100 Club Deal For Booty Coaster With World Gym Taiwan
Posted: December 18, 2019 in Suppliers

The Abs CompanyCHESTER, N.J. - The Abs Company, the leading manufacturer of Core Based Functional Training equipment, announces that they have entered into a global partnership with World Gym Taiwan. Effective immediately, World Gym Taiwan will be the exclusive provider of The Abs Company’s new Booty Coaster glute training machine. The companies have agreed to roll the product out in 100 locations over the next 12 months. Read More...

2019 World Gym International Convention Celebrates The Impossible, The Barbell and The Future
Posted: September 18, 2019 in Chains

World GymLOS ANGELES, CA - World Gym International, the iconic global brand for bodybuilding and seriously fun fitness, gathered franchisees, coaches, vendors and partners from nine countries for the 2019 World Gym International Convention in Las Vegas, September 4 - 7, 2019. The annual gathering was held at the Aria Resort & Casino in Las Vegas with over 200 attendees, including gym owners, coaches and staff from Australia, Brazil, Canada, Egypt, The Cayman Islands, Mexico, Taiwan, The United States and Russia. Read More...

World Gym International to Relocate Global Headquarters and Open Premier World Gym Athletics Studio in Costa Mesa
Posted: September 12, 2019 in Chains

World GymLOS ANGELES, CA - World Gym International, the iconic global brand for bodybuilding and seriously fun fitness, is moving full-speed into the studio fitness business with its new International Franchising Headquarters and its first corporate-owned World Gym Athletics Studio, scheduled to open in Costa Mesa, California by the end of the year. The Costa Mesa, California training center will be the flagship for the new World Gym Athletics Studio franchise model and the new global headquarters for World Gym International, which currently has more than 200 full-service, mostly-franchised gyms in over 20 different countries and territories. Read More...

Jackie Mendes Joins World Gym International as Director of Franchise Sales for North America
Posted: July 15, 2019 in Chains

World GymLOS ANGELES, CA - World Gym International, the iconic global brand for bodybuilding and seriously fun fitness, has hired fitness industry veteran, Jackie Mendes, as the Director of Franchise Sales for North America. Jackie’s hiring is the latest investment World Gym has made to strengthen its franchise efforts in North America. Read More...

World Gym Athletics Partners With Dymatize
Posted: May 16, 2019 in Chains

World Gym AthleticsLOS ANGELES, CA - World Gym International, the iconic global brand for bodybuilding and seriously fun fitness, is adding a new nutrition platform to its thriving and rapidly expanding World Gym Athletics, known for its #FitnessTruth mantra. Read More...

World Gym Opens First Fitness Studio: World Gym Athletics Chilliwack
Posted: November 8, 2018 in Chains

World Gym AthleticsCHILLIWACK, B.C. - World Gym International, the iconic global brand of seriously fun fitness, is opening its first neighborhood fitness studio with World Gym Athletics Chilliwack. The new studio concept from World Gym will feature World Gym’s signature small group training program, World Gym Athletics with other studio favorites like kick boxing, yoga, cycling and more. World Gym Athletics Chilliwack plans to open this December. Read More...

2018 World Gym Convention Highlights the Future of the Iconic Brand
Posted: September 20, 2018 in Chains

World GymLOS ANGELES, CA - World Gym International, the iconic global brand for bodybuilding and seriously fun fitness, gathered franchisees, vendors and partners from nine countries for the 2018 World Gym International Convention in Las Vegas on September 5 - 8, 2018. The annual gathering was held at the Aria Resort & Casino in Las Vegas with nearly 200 attendees, including gym owners and staff from Australia, Brazil, Canada, Egypt, Lebanon, Mexico, Taiwan, United States and Russia. The convention featured a "Beginnings" theme, letting members and franchisees know that no matter what stage you are in in life that World Gym is ready to get you started, helping everyone achieve their dreams with the best team, coaches and community possible. Read More...

World Gym Athletics Expands Globally; Expects to Grow to 30 Locations by 2019
Posted: August 21, 2018 in Chains

World Gym AthleticsLOS ANGELES, CA - World Gym International, the iconic global brand of seriously fun fitness, is continuing to grow World Gym Athletics with new programming and more locations in the United States and around the world. World Gym Athletics is an exclusive, studio-style, small group training program that combines the best of HIIT, Olympic lifting and functional training. Read More...

World Gym Continues International Expansion With 11 New Gyms In 2018
Posted: July 17, 2018 in Chains

World GymLOS ANGELES, CA - World Gym International, the iconic global brand of seriously fun fitness, has 11 new international locations in four countries. World Gym continues its steady growth with these new gyms which are a mix of conversions from existing gyms and brand-new facilities. World Gym International credits its international growth to the strength of the modernized World Gym brand and the expansion of World Gym Athletics, a group training program available at World Gyms around the globe. Read More...

World Gym International Promotes Guy Cammilleri To Chief Executive Officer and Doug Katona to Chief Operations Officer
Posted: June 28, 2018 in Chains

World GymLOS ANGELES, CA - World Gym International, the iconic global brand of seriously fun fitness, has announced two executive promotions, restructuring and growing its Los Angeles-based team. Guy Cammilleri has been elevated to Chief Executive Officer and Doug Katona has been appointed to Chief Operations Officer. World Gym International will continue to expand its US operations team over the next few months to service its corporate and franchised gyms. Read More...

World Gym International and Winfit Enterprises Announce Departure of Bill Windscheif
Posted: May 31, 2018 in Chains

World GymLOS ANGELES, CA - World Gym International and Winfit Enterprises announced the departure of long time key executive and industry veteran, Bill Windscheif. Bill joined the World Gym family in the summer of 2009 and helped grow the brand for nearly nine years as Director of Operations and Vendor Programs. Read More...

2017 World Gym Convention Celebrates The Barbell With Made Of Iron Theme
Posted: September 13, 2017 in Chains

World GymLOS ANGELES, CA - World Gym International, the iconic global brand for bodybuilding and seriously fun fitness, gathered franchisees, vendors and partners from 11 countries for the 2017 World Gym International Convention in Las Vegas, September 6 - 9, 2017. The annual gathering was held at the Mirage Hotel & Casino in Las Vegas with attendees that included gym owners and staff from around the world. Featuring a "Made of Iron" theme, the convention celebrated the return of the barbell, a core piece of exercise equipment integral to World Gym's signature small group training program, World Gym Athletics. Read More...

World Gym Opens First Corporate Gym In San Antonio
Posted: May 24, 2017 in Chains

World GymLOS ANGELES, CA - World Gym International, the iconic global brand for bodybuilding and seriously fun fitness, will open a corporate owned gym near the Ingram Park Mall in San Antonio, Texas in second quarter 2017. World Gym Ingram Park will be the first corporate gym for the brand since the former corporate gym in Marina del Rey, CA. Read More...

World Gym Closes First Quarter Of 2017 With 9 New Gyms
Posted: May 16, 2017 in Chains

World GymLOS ANGELES, CA - World Gym International, the iconic global brand for bodybuilding and seriously fun fitness, continues its steady growth by signing deals for nine new gyms in the first quarter of the year in seven countries, including the first gyms in Lebanon and Belgium. The gyms span four continents and are a mix of conversions from existing gyms and brand new facilities. Read More...

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