Health and Fitness Club Industry News: Chains
Thursday, October 1st, 2026
LA Fitness Reaches Major Milestone by Opening 200 Pilates by LA Fitness Studios Inside LA Fitness Clubs
Posted: September 29, 2026 in Chains
IRVINE, CA - LA Fitness is proud to celebrate the opening of its 200th Pilates by LA Fitness studio, marking a major milestone in the company's mission to make premium Reformer Pilates more accessible to fitness enthusiasts. Reaching 200 open studios across 16 states and Canada in approximately two and a half years reflects the rapid growth of Pilates by LA Fitness and the strong demand for high-quality Pilates programming within the LA Fitness club experience. Read More...
Crunch Franchise Brings Premier Fitness Destination to Springfield, Missouri
Posted: September 18, 2026 in Chains
SPRINGFIELD, MO - Crunch Fitness announces the upcoming opening of Crunch Springfield in Springfield, Missouri. The $5 million, 45,000-square-foot state-of-the-art fitness facility will open its doors in late 2026, with pre-sales beginning late 2026 as well. Operated by Crunch Fitness franchisee Fitness Ventures LLC, Crunch Springfield will create a new fitness offering for residents of Springfield. Read More...
VASA Fitness Introduces Studio Pilates, Expanding Its Small-Group Coach-Led Fitness Experiences
Posted: September 17, 2026 in Chains
DENVER, CO - VASA Fitness, one of the nation's fastest-growing fitness operators, is expanding its Studio offering with the launch of Studio Pilates, a new reformer Pilates experience designed to build strength, stability, mobility, posture and control through intentional, low-impact movement. With the addition of Pilates, VASA becomes the only high-value, low-price (HVLP) fitness brand to offer four distinct boutique-style studio experiences under one roof, alongside Studio Red HIIT, Studio LFT strength training and Studio Flow infrared yoga. Read More...
Life Time’s ARORA Program Redefines Healthy Aging as More Adults 55+ Seek Strength, Connection and Community
Posted: September 17, 2026 in Chains
CHANHASSEN, MN - September is Healthy Aging Month, but for a growing number of adults 55 and older, healthy aging is no longer about simply staying active. It is about staying strong, socially engaged, connected and fully involved in the experiences that make life richer. At Life Time (NYSE: LTH), that shift has been building for years through ARORA, the company's dedicated community and programming for adults 55+. Read More...
Planet Fitness Inspires Approximately 3.7 Million Teens to Prioritize Fitness Through its High School Summer Pass Program
Posted: September 16, 2026 in Chains
HAMPTON, N.H. - Planet Fitness, one of the largest and fastest-growing franchisors and operators of fitness centers with more members than any other fitness brand, announces that approximately 3.7 million teens ages 14 to 19 participated in its 2026 High School Summer Pass program from June 1 through August 31, consistent with last year's participation. Teens logged more than 19.4 million workouts, up 2% from last year, underscoring this generation's dedication to physical and mental wellness. Read More...
Burn Boot Camp Joins Forces with Global Sports Icon Ilona Maher
Posted: September 16, 2026 in Chains
CHARLOTTE, N.C. - Burn Boot Camp, one of the nation's leading family-founded group fitness franchises, announces celebrated global sports icon Ilona Maher as its newest professional athlete partner. Read More...
LA Fitness Hosts 9/11 Memorial Stair Climb to Honor First Responders and Promote Community Wellness
Posted: September 13, 2026 in Chains
IRVINE, CA - Fitness International, LLC ("Fitness International"), one of the nation's leading health club companies and operator of LA Fitness, is proud to announce its inaugural 9/11 Memorial Stair Climb took place September 11 - 13 at select LA Fitness locations nationwide. The event honored the courage, sacrifice and service of the first responders who answered the call during the tragic events of September 11, 2001. Read More...
VASA Fitness Announces HYROX Enterprise Partnership, Launching at 10 Clubs Across North America
Posted: September 10, 2026 in Chains
DENVER, CO - VASA Fitness announces a new enterprise partnership with HYROX, becoming the latest HYROX enterprise partner in North America and launching HYROX Training Clubs at 10 select VASA locations across five states including Colorado, Utah, Arizona, Oklahoma and Illinois. Read More...
Crunch Franchise Brings Premier Fitness Destinations to Greater Dallas-Fort Worth Area
Posted: September 9, 2026 in Chains
FORT WORTH, TX - Crunch Fitness announces the upcoming openings of Crunch Benbrook and Crunch Burleson in the Dallas-Fort Worth area. The brand new $12 million, 27,000-40,000-square-foot state-of-the-art fitness facilities will open doors soon, with pre-sale now underway. Operated by Crunch Fitness franchisee Southwest Fitness Holdings, LLC, a subsidiary of CR Fitness Holdings, Crunch Benbrook and Crunch Burleson will be create a new fitness offering for residents of the greater Dallas-Fort Worth area. Read More...
Planet Fitness Reinforces Commitment to Judgement Free Fitness with Evolved Visual Identity and Enhanced Mobile App
Posted: September 9, 2026 in Chains
HAMPTON, N.H. - Planet Fitness, Inc. (NYSE: PLNT) (the "Company") announces an evolution of its brand identity and logo grounded in the welcoming energy and Judgement Free spirit of its clubs and the momentum of its members around the world. The refreshed gear logo reflects movement, progress and the collective energy of the Planet Fitness community, complemented by a new custom font and an update to the brand's iconic purple and yellow color palette that reflects the warmth, energy and optimism of Planet Fitness' clubs. Read More...
