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Health and Fitness Club Industry News: Chains

Thursday, October 1st, 2020

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Equinox Temporarily Closes All Locations Amid COVID-19 Outbreak
Posted: March 17, 2020 in Chains

EquinoxNEW YORK, N.Y. - The health and safety of our members, employees and their families as always remains our top priority. As this highly dynamic situation evolves, we continue to monitor and adapt our approach to serve the best interests of our community as new solutions and information become available. A this time, all Equinox club locations and showrooms are temporarily closed until further notice. Read More...

Cycle For Survival Celebrates 10 Years of West Coast Events With World Cancer Day Fundraising Campaign
Posted: February 4, 2020 in Chains

Cycle For SurvivalNEW YORK, N.Y. - The Brave Like Gabe Foundation is sponsoring a $100,000 donation challenge to commemorate World Cancer Day and celebrate 10 years of Cycle for Survival events on the West Coast. The Foundation's generous gift will inspire increased giving by offering Cycle for Survival participants in California and Seattle an online donation match from February 4 - 7. The Brave Like Gabe foundation also has teams of riders participating at the Seattle and San Francisco events this year. Every dollar raised by Cycle for Survival goes to rare cancer research and clinical trials led by Memorial Sloan Kettering Cancer Center (MSK). Read More...

Cycle For Survival’s 2020 Events Begin With A New City And Millions Raised For Rare Cancer Research Led By Memorial Sloan Kettering
Posted: January 21, 2020 in Chains

Cycle For SurvivalNEW YORK, N.Y. - Cycle for Survival, the movement to beat rare cancer, is heading into what will be the biggest year yet, with more than $10 million raised and counting. The goal is to exceed the $42 million raised in 2019. Participants across the country will join the annual high-energy team indoor cycling events in January, February and March. The first weekend kicks off in Dallas, Miami, Seattle and a new location: Bloomfield Hills, Michigan. Read More...

Equinox Unveils “Make Yourself A Gift To The World” Campaign
Posted: January 6, 2020 in Chains

EquinoxNEW YORK, N.Y. - Equinox, a global high-performance lifestyle leader, has unveiled its 2020 brand campaign, “Make Yourself a Gift to the World,” a celebration and exploration of the positive effects that come from a deep devotion to oneself. Read More...

Cycle for Survival Bike In Every Equinox Club Raises Awareness About Rare Cancers
Posted: December 23, 2019 in Other News

Cycle For Survival NEW YORK, N.Y. - For the first time ever, Bike #20 in every Equinox cycling studio across the country will stand out from the rest. The seat, in Cycle for Survival's signature bright orange, has a special meaning. In the spirit of Cycle for Survival, the bikes featuring the orange seats represent the power that each person has to transform ideas into positive change. Bike #20 was chosen in celebration of Cycle for Survival's 2020 signature indoor team cycling events in January, February and March. Read More...

Equinox Launches Luxury Fitness Club in the City of London; Lifestyle Leader Adds To Rapidly Growing Portfolio
Posted: December 10, 2019 in Chains

EquinoxLONDON - Equinox, a global high-performance lifestyle leader, announces the opening of Equinox Bishopsgate, an unmatched fitness offering in the City of London. The state-of-the-art club features five stories of unparalleled programming, luxury amenities and masterful design, marking the third opening in the capital, joining Equinox Kensington and E by Equinox St James’s. Read More...

Maria Shriver, The Women’s Alzheimer’s Movement, And Equinox Fitness Clubs Announce Move For Minds 2019
Posted: September 19, 2019 in Chains

EquinoxLOS ANGELES, CA - Maria Shriver, The Women's Alzheimer's Movement and Equinox Fitness Clubs are excited to announce initial event details for Move for Minds 2019, taking place Saturday, November 2, 2019 at Equinox Sports Club Los Angeles. This marks the first year that the annual Move for Minds initiative will be a spectacular one-day affair anchored in one city, a must-attend event for Californians of all ages who want to take control of their brain health. Read More...

First-Ever Standalone Precision Run Studio Opens In NYC’s Flatiron District
Posted: May 15, 2019 in Chains

EquinoxNEW YORK, N.Y. - Equinox, a global high-performance lifestyle leader, opens its first standalone Precision Run studio in Flatiron, New York City. Since the program's inception in 2014, Precision Run has set the standard for indoor running and forged an entirely new cardio category as the first method-driven, performance-based treadmill class. This is the first time Equinox has launched an internal group fitness program into a standalone studio concept. Read More...

Cycle For Survival Breaks Record With $42 Million Raised In 2019 For Rare Cancer Research
Posted: April 3, 2019 in Chains

Cycle For SurvivalNEW YORK, N.Y. - Cycle for Survival, the movement to beat rare cancers, raised $42 million in 2019 through its signature indoor team cycling events, making it the most successful year to date. A total of $222 million has been raised since inception, with more than half of that total raised in the past three years. 100% of every dollar raised directly funds groundbreaking rare cancer research and clinical trials led by Memorial Sloan Kettering Cancer Center, which owns and operates Cycle for Survival. Read More...

Equinox Launches Equinox Hotels At 35 Hudson Yards; Defines New Genre of Luxury Travel
Posted: March 27, 2019 in Chains

EquinoxNEW YORK, N.Y. - Equinox Hotels announced the opening of the first Equinox Hotel in Hudson Yards, New York and launched their online booking platform for room reservations. In addition to bookings going live, Equinox Hotels has also released the first wave of details for the property, including design partners, room features and guest amenities. Read More...

Cycle For Survival Surpasses $200 Million For Rare Cancer Research
Posted: February 7, 2019 in Chains

Cycle For SurvivalNEW YORK, N.Y. - Cycle for Survival, the movement to beat rare cancers, made history by crossing the $200 million threshold for funds raised since it was founded in 2007. These donations have come from more than 765,000 individuals representing all 50 states, a robust community dedicated to fighting rare cancers. Read More...

Equinox Expands Cult-Favorite Precision Run Program With Standalone Studios Nationally
Posted: January 30, 2019 in Chains

EquinoxNEW YORK, N.Y. - Equinox, a global high-performance lifestyle leader, announced the expansion of its signature Precision Run program with a Flatiron, New York City-based studio devoted solely to the format, with plans to scale nationally. Since launching in 2014, Precision Run has set the standard for indoor running and forged an entirely new cardio category as the only method-driven, performance-based group fitness format. Read More...

Equinox Debuts Short Film To Celebrate Brand Ethos “It’s Not Fitness. It’s Life.”
Posted: January 2, 2019 in Chains

EquinoxNEW YORK, N.Y. - Equinox, a global lifestyle leader, debuted its short film, LIFE, directed by fashion legend, visionary photographer and SHOWstudio director, Nick Knight, featuring talent across a rich cultural spectrum who represent the brand's boundary-breaking ethos. LIFE celebrates Equinox's continued exploration of the world beyond fitness, re-envisioning Equinox's emblematic "It's Not Fitness, It's Life" mantra. The dynamic, joyful and powerful moments in the film crystallize the meaning of high performance living from the brand that single-handedly created it. Read More...

Equinox’s Most Exclusive Brand Offering, E By Equinox, Set to Open on Manhattan’s Upper East Side
Posted: December 10, 2018 in Chains

EquinoxNEW YORK, N.Y. - Equinox, a global high performance lifestyle leader, bolsters its most exclusive club portfolio with the launch of E by Equinox on Madison Avenue, representing the first U.S.-based standalone iteration of the E by Equinox brand. Read More...

Equinox Launches Bespoke Travel Experiences
Posted: October 4, 2018 in Chains

EquinoxNEW YORK, N.Y. - Equinox, the high performance lifestyle leader, announced its further move into the lifestyle space with the unveiling of Bespoke Luxury Travel Experiences, featuring domestic and international multi-day journeys. The offering, which will launch in April 2019 with a summit-chasing adventure in Morocco, comes as Equinox expands its global brand beyond luxury fitness clubs and into hospitality with the opening of Equinox Hotels in Spring 2019. Read More...

American College of Sports Medicine and Equinox Announce Strategic Partnership
Posted: August 28, 2018 in Suppliers

American College of Sports MedicineINDIANAPOLIS, IN – The American College of Sports Medicine (ACSM) and Equinox, the high-performance lifestyle leader, announced a strategic partnership to help grow and advance the careers of ACSM Certified Personal Trainers. ACSM Personal Trainers will gain access to key Equinox Fitness Training Institute (EFTI) education tools and various career opportunities within Equinox. As part of the partnership, Equinox will be recognized as an ACSM approved provider of continuing education credits (CECs) via ACSM’s online learning platform. Read More...

Fitness Phenom Megan Roup Launches The Sculpt Society Exclusively at Equinox Fitness Clubs
Posted: August 8, 2018 in Chains

Equinox NEW YORK, N.Y. - Equinox, the high-performance lifestyle leader, announced the exclusive launch of Megan Roup’s @thesculptsociety, one of social media’s most buzzed-about workouts, at Equinox Fitness Clubs. A favorite among celebrities, models and influencers alike, The Sculpt Society was first introduced at Equinox’s talent-incubator space, PROJECT by Equinox, to waitlist-only crowds. The offering, which has since amassed a cult following in New York City and across social media, is now be available at eight Equinox clubs in New York City, with plans for additional clubs later in 2018 and into 2019. Read More...

Equinox And SoulCycle To Launch Full-Service Talent Management Agency; WME To Serve In Advisory Role
Posted: July 19, 2018 in Chains

EquinoxNEW YORK, N.Y. - Equinox, the high-performance lifestyle leader, along with SoulCycle, the leading lifestyle boutique studio, announced the development of a talent management agency exclusively representing their leading, market-defining fitness talent. The management agency will launch with a network of employees from across the brands' global portfolio of Fitness Clubs and Studios. Read More...

Equinox Unveils Study Linking Behavioral Sleep Coaching to Exercise Performance Benefits
Posted: May 22, 2018 in Chains

EquinoxNEW YORK, N.Y. - Equinox, a high-performance lifestyle leader, unveiled a study led with researchers at the David Geffen School of Medicine at UCLA linking behavioral sleep coaching to wide-ranging exercise performance benefits. A first in clinical research, the findings indicate that sleep coaching has the power to impact athletic performance, and specifically, suggest that guided sessions enable subjects to increase aerobic performance, decrease body fat percentage and increase endurance. Read More...

Life Fitness Brings Apple GymKit to Canada
Posted: May 3, 2018 in Suppliers

Life FitnessROSEMONT, IL - Life Fitness, the global leader in commercial fitness equipment, announced that it has partnered with Equinox to launch the first Apple GymKit-enabled health club in Canada. Equinox’s Yorkville location in Toronto is the first club to add the new equipment, with others following later this year. Read More...

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