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Health and Fitness Club Industry News: Suppliers

Wednesday, June 19th, 2019

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Life Fitness and Smart Fit Celebrate Partnership to Equip 450 Gyms in Three Years
Posted: May 20, 2019 in Suppliers

Life FitnessSAO PAULO, BRAZIL - Life Fitness will equip 450 Smart Fit gyms in the region by the end of 2021. With more than 600 units distributed in Brazil, Mexico, Chile, Dominican Republic, Peru, Colombia, Argentina and Ecuador, Smart Fit grew 34% last year, reaching 2 million customers. Read More...

Life Fitness to be Acquired by KPS Capital Partners
Posted: May 6, 2019 in Suppliers

Life FitnessROSEMONT, IL - Life Fitness, a global leader in commercial fitness equipment, announced that its parent company, Brunswick Corporation (NYSE: BC), has entered into a definitive agreement with KPS Capital Partners, LP (“KPS”) under which KPS will acquire Brunswick’s Fitness business and related brands, including Life Fitness. KPS is a leading investment firm focused on manufacturing and industrial companies across a diverse array of industries. Read More...

Life Fitness Launches Innovative Digital Out-of-Home Advertising Platform
Posted: May 1, 2019 in Suppliers

Life Fitness MediaROSEMONT, IL - Life Fitness, a global leader in commercial fitness equipment, announced the launch of Life Fitness Media, its first venture in creating an innovative digital advertising platform. This new offering will leverage its large installed base of cardio equipment to effectively deliver unique forms of content to the thousands of fitness- and wellness-minded consumers who work out on Life Fitness equipment every day. Read More...

2019 Hammer Strength Clinic Unites Strength and Conditioning Professionals in Atlanta
Posted: April 15, 2019 in Suppliers

Life FitnessROSEMONT, IL - Hammer Strength, the world's foremost strength training equipment brand, will host a strength training clinic on April 26 - 27 at Georgia State University in Atlanta, offering fitness professionals the opportunity to learn from some of the best strength and conditioning coaches in the industry. The clinic, the most recent in a series of hundreds that have been hosted by Hammer Strength over the past 27 years, is designed to bring the athletic community together to share knowledge and help build elite programs across the country. Read More...

Life Fitness Partners With Functional Solutions to Provide Digital Programming Solutions
Posted: March 20, 2019 in Suppliers

Life FitnessNEWPORT NEWS, VA - As part of a strategy to offer digital fitness solutions for small group training experiences, Life Fitness, a global leader in commercial fitness equipment, has chosen Functional Solutions as its digital programming partner. Life Fitness will use the Functional Solutions platform to offer exercise visualization on TV display for small group training, equipment education and to support individual member training when small group space is not being used. Read More...

Life Fitness Debuts Innovative Approach to Small Group Training Design at IHRSA
Posted: March 16, 2019 in Suppliers

Life FitnessROSEMONT, IL - Life Fitness, a global leader in commercial fitness equipment, debuted new small group training modules at the 38th Annual IHRSA International Convention & Trade Show, the world's largest fitness trade show. These modules allow any fitness facility to create a robust and versatile small group training offering with tools provided by Life Fitness brands. To complement the small group training module system, Life Fitness is also announcing a partnership with innovative custom content platform, Functional Solutions. This on-demand, visual instruction can be used to guide individual exercisers or as a supplement to trainer-led small group training. Read More...

Life Fitness Launches Beta Media Offering
Posted: October 10, 2018 in Suppliers

Life FitnessROSEMONT, IL - Life Fitness, a global leader in commercial fitness equipment, announced the beta introduction of Halo Media, a new addition to the Halo digital ecosystem. This new solution will leverage its large installed base of cardio equipment to efficiently deliver various forms of innovative content. The first beta offering is Halo Media-Sponsored Content. This offering, which creates an entirely new business model for fitness facilities, turns compatible connected Life Fitness cardio equipment into sources of additional revenue by displaying customized sponsored content to exercisers during their workouts. Read More...

Life Fitness Recalls PowerMill Climber Due to Fire Hazard
Posted: September 27, 2018 in Suppliers

Life FitnessWASHINGTON, D.C. - This recall involves Life Fitness PowerMill climbers models PMA, PFB, PMD, PFD, PMH, and PFH. The model letters appear at the front of the serial number on the bottom right of the unit, on the inside of the "step-up" support. The climbers were manufactured and distributed from 2014 through 2018. Life Fitness is printed on the side panels of the machines. The climber machines have a moving mechanical staircase (similar to an escalator) with rotating steps between two handrails. Read More...

Marie Graul Joins Life Fitness As Chief Financial Officer
Posted: September 6, 2018 in Suppliers

Life FitnessROSEMONT, IL - Life Fitness, the global leader in commercial fitness equipment, announced that Marie Graul has joined the company as its Chief Financial Officer, reporting to Jaime Irick, President of Life Fitness. Most recently, Graul was CFO at the MXD Group, a logistics and supply chain provider, and before that assignment had served as the Chief Financial Officer of Enesco Group Inc., a global specialty retailer of collectibles. Read More...

Retro Fitness Selects Life Fitness Premium Cardio for Burgeoning Franchise
Posted: July 19, 2018 in Chains

Retro FitnessROSEMONT, IL - Retro Fitness, a high-energy, high-value franchise, has named Life Fitness a preferred cardio vendor as the group continues its development pipeline with new clubs opening across the U.S. The first Life Fitness-equipped club will open in Q3 2018. Retro Fitness has chosen Elevation Series treadmills and Lifecycle bikes with premium cardio consoles with app-enabled content for new Life Fitness-equipped clubs opening in the coming years, with 10 planned through 2019. Each machine is custom painted to fit Retro Fitness' bold brand colors and create a unique gym experience for members. Read More...

Life Fitness Selected By Orangetheory Fitness to be Preferred Treadmill Supplier for International Expansion
Posted: June 27, 2018 in Chains, Suppliers

Life FitnessROSEMONT, IL - Orangetheory Fitness, one of the world's fastest-growing fitness franchise brands, has selected Life Fitness as the preferred treadmill supplier for its growing international business. The Life Fitness treadmills were custom-engineered to give Orangetheory’s members an intuitive high intensity training interface and an ultra-comfortable running deck. Read More...

Active Stirling Chooses Halo Fitness Cloud to Increase Member Engagement at Newly Redesigned Fitness Center
Posted: June 20, 2018 in Suppliers

Life FitnessROSEMONT, IL - Active Stirling, a leading leisure trust delivering sport and physical activity opportunities in Scotland, has selected Life Fitness’ Halo Fitness Cloud as their facility management tool to increase engagement with exercisers and empower community members to reach their fitness goals. Read More...

Life Fitness Brings Apple GymKit to Canada
Posted: May 3, 2018 in Suppliers

Life FitnessROSEMONT, IL - Life Fitness, the global leader in commercial fitness equipment, announced that it has partnered with Equinox to launch the first Apple GymKit-enabled health club in Canada. Equinox’s Yorkville location in Toronto is the first club to add the new equipment, with others following later this year. Read More...

Life Fitness Appoints New CMO and VP, Global Customer Experience & Service
Posted: April 24, 2018 in Suppliers

Life FitnessROSEMONT, IL - Life Fitness, the global leader in commercial fitness equipment, announces the appointment of two transformational leaders dedicated to marketing, customer experience and service. At a time of rapid change in the fitness industry, these leaders reinforce the company's dedication to excellence in digital leadership and customer intimacy while pursuing its vision to be the platform that connects the world to fitness. Read More...

Life Fitness Revolutionizes Facility Management and Exerciser Engagement With Halo Fitness Cloud
Posted: March 21, 2018 in Suppliers

Life FitnessROSEMONT, IL - In an era when fitness technology is evolving fast, today’s gym members expect more from health clubs than just supplying the place and equipment needed for a workout. That’s why Life Fitness has announced the launch of Halo Fitness Cloud, a revolutionary software offering that enhances the exerciser experience while simplifying facility management. Read More...

Life Fitness Launches Digital Ventures Group
Posted: March 14, 2018 in Suppliers

Life FitnessROSEMONT, IL - Exercisers are transforming their workouts through technologies ranging from biometric monitoring and workout programming to virtual reality (VR) and artificial intelligence (AI). With fit-tech rapidly developing, fitness facilities are expected to provide new workout experiences that keep exercisers motivated and engaged. To forge the path of merging advanced technologies with everyday workouts, Life Fitness, a global leader in commercial fitness equipment, announced the creation of Digital Ventures Group (DVG). Read More...

Life Fitness and Studio Join Forces to Bring Audio Group Running Classes to Treadmills Worldwide
Posted: February 8, 2018 in Suppliers

Life FitnessROSEMONT, IL - Life Fitness, a global leader in commercial fitness equipment, is adding competition, motivation and high-energy playlists to their treadmills outfitted with Discover SE3 HD consoles. Through their open architecture, Life Fitness has partnered with Studio, a leading audio group running platform, to offer treadmill users an energizing and challenging running experience. Runners will be able to experience the Studio platform on the 21-inch console screen, with or without a compatible wearable device. Read More...

Life Fitness Integration with Life Fitness’ LFconnect and Apple GymKit Coming in Q1 2018
Posted: December 12, 2017 in Suppliers

Life FitnessROSEMONT, IL - Life Fitness, a global leader in commercial fitness equipment, will offer Apple GymKit compatibility on premium cardio consoles beginning in Q1 2018. With this functionality, cardio equipment will pair seamlessly and wirelessly with Apple Watch so exercisers can measure and track the most accurate measurements possible. With a simple tap to the Life Fitness console, a connection between Apple Watch and the cardio equipment is established, and data is exchanged between the watch and Life Fitness machine. Once connected, Apple Watch and the fitness machine exchange data like heart rate, calories burned, distance, speed and incline. Read More...

Pioneer Partnership Brings Virtual Reality to Gyms, Opening New Possibilities for Sports and Immersive Fitness
Posted: November 13, 2017 in Suppliers

Life FitnessROSEMONT, IL - Life Fitness, a global leader in commercial fitness equipment, and VirZOOM, a developer of virtual reality (VR) content and vSports technology, have partnered to provide an immersive workout integrated with commercial cardio equipment and VR. An industry first, the partnership enables VR workouts accessible across a vast network of commercial equipment on gym floors worldwide. Read More...

Hammer Strength Launches Program Identifying Elite Strength Training Facilities
Posted: October 3, 2017 in Suppliers

Hammer StrengthROSEMONT, IL - Each year, over 100,000 athletes consider taking their game to the next level by joining 460,000 NCAA student-athletes –-more than ever before-– to compete in 24 sports across 19,000 college teams. Program heads and coaches are constantly looking for ways to differentiate themselves so athletes and parents know they’re training in the most advanced facilities and using industry-trusted equipment. Hammer Strength, one of the world’s foremost strength training equipment line, initiated the Hammer Strength Training Center Program, which recognizes facilities in an elite class. Read More...

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