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Health and Fitness Club Industry News: Suppliers

Friday, August 7th, 2026

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Power Wellness Awarded MFA’s Best Practice Partner of the Year
Posted: September 17, 2018 in Suppliers

LOMBARD, IL - The Medical Fitness Association (MFA) has named Power Wellness Management as the 2018 Best Practice Partner of the Year. Best Practice Partners support the growth of the MFA and its groundbreaking and revolutionary approach to health and wellness. Power Wellness currently manages a third of the MFA’s certified facilities and serves over 100,000 members, managing 5 million visits with its 2,300 team members nationwide. Power Wellness humbly accepts this award and will continue to provide services that improve population health across the country. Read More...

American Council on Exercise and Women in Fitness Association Announce Founding Partnership
Posted: September 17, 2018 in Suppliers

SAN DIEGO, CA - The American Council on Exercise (ACE), a nonprofit organization with global reach that works to increase physical activity, announced its sponsorship of the Women in Fitness Association (WIFA). WIFA is a global nonprofit association that cultivates collaboration and leadership for women in the fitness industry. Read More...

FlexIt, the Powerful New Club Lead Generation and User Acquisition Solution
Posted: September 10, 2018 in Suppliers

NEW YORK, N.Y. - For fitness club owners, reaching new gym-goers and generating qualified leads is now easier than ever before. FlexIt Inc. is the new disruptive mobile app that makes it easier for users and clubs to find one another by enhancing the end-to-end process from discovery to repeat usage. Read More...

Marie Graul Joins Life Fitness As Chief Financial Officer
Posted: September 6, 2018 in Suppliers

ROSEMONT, IL - Life Fitness, the global leader in commercial fitness equipment, announced that Marie Graul has joined the company as its Chief Financial Officer, reporting to Jaime Irick, President of Life Fitness. Most recently, Graul was CFO at the MXD Group, a logistics and supply chain provider, and before that assignment had served as the Chief Financial Officer of Enesco Group Inc., a global specialty retailer of collectibles. Read More...

Pure Barre Launches First Brand Campaign With MATTE Projects
Posted: September 6, 2018 in Suppliers

DENVER, CO - Pure Barre, the largest and most established barre concept in North America, announced the launch of Pure Effect, its first brand campaign in partnership with creative agency MATTE Projects. The multimedia campaign is the first major brand expression for Pure Barre since the company was founded in 2001. Read More...

Trend Wisdom – Why it’s Important to be Part of the Dialogue in 2018
Posted: September 4, 2018 in Suppliers

Trends are one of the quintessential truths of mankind and one of the core truths of capitalism. Trends influence how we think, what we want to believe or not believe, how we act and how we react. From a business perspective, trends can inform us of where the market is headed, what competitors are doing, what consumers are embracing, what business leaders are thinking and what opportunities there are for the taking. Jason Canton summed this up nicely when he said, “Those who are ill informed will be at risk for a rough future.” Read More...

Cybex Recalls Weight-Lifting Equipment Due to Serious Injury Hazards
Posted: August 30, 2018 in Suppliers

OWATONNA, MN - This recall involves the Cybex Smith Press model 5340, manufactured and distributed from 1989 through 1993, and model 5341, manufactured and distributed from 1993 through 2009. The models have a weight bar seated between two parallel vertical tracks on latch pins. The weight bar can be moved up and down to perform upper body and lower body exercises. The equipment is used primarily in fitness facilities. The weight bar was sold with the Smith Press, and the weights were sold separately. The model number is printed on the base of the frame of the Smith Press equipment. Read More...

Longest Partnership in Tennis History Continues
Posted: August 30, 2018 in Suppliers

HILTON HEAD ISLAND, S.C. - Professional Tennis Registry (PTR) signed a 3-year contract with HEAD Penn, extending its longstanding partnership to a history making 38 years! The relationship between PTR and HEAD began in January 1983, when Dennis Van der Meer signed the first agreement with HEAD racquets. Now, HEAD is the official racquet, bag, ball, string, grip and youth equipment of PTR in the United States through December 2021. Read More...

Spinning Launches International Ambassador Program
Posted: August 30, 2018 in Suppliers

VENICE, CA - Spinning, the leading indoor cycling and education program, announced the launch of the International Spinning Ambassador program. Spinning has trained over 250,000 instructors and reaches millions of enthusiasts in over 80 countries worldwide. “The incredible Spinning community is woven together by creative, dynamic and passionate instructors who seek to transform lives. The Master Instructor team is fortunate to work every day with our instructor base around the world, assisting them in their pursuit of education and excellence to ensure they continue to deliver amazing, scientifically-sound and entertaining classes. We are all very excited to provide an additional resource for the entire global Spinning community through the Ambassador program,” said Luciana Marcial-Vincion, Spinning Senior Advisor and Master Instructor Team Manager. Read More...

American College of Sports Medicine and Equinox Announce Strategic Partnership
Posted: August 28, 2018 in Suppliers

INDIANAPOLIS, IN – The American College of Sports Medicine (ACSM) and Equinox, the high-performance lifestyle leader, announced a strategic partnership to help grow and advance the careers of ACSM Certified Personal Trainers. ACSM Personal Trainers will gain access to key Equinox Fitness Training Institute (EFTI) education tools and various career opportunities within Equinox. As part of the partnership, Equinox will be recognized as an ACSM approved provider of continuing education credits (CECs) via ACSM’s online learning platform. Read More...

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