Health and Fitness Club Industry News: Suppliers
Friday, August 28th, 2026
Technogym Becomes Official Supplier of PGA TOUR Player Performance Center
Posted: September 25, 2018 in Suppliers
NEW YORK, N.Y. - The PGA TOUR and Technogym, the world’s leading producer and designer of technology-driven smart connected fitness equipment and the official equipment provider of the past seven editions of the Olympic Games, have announced a multi-year partnership designating Technogym as an Official Supplier of the PGA TOUR Player Performance Center. Read More...
Virtuagym Joins the FitnessOnDemand Integration Cloud
Posted: September 25, 2018 in Suppliers
CHANHASSEN, MN - FitnessOnDemand has announced its partnership with all-in-one fitness software platform Virtuagym, making hundreds of premium fitness workouts instantly available to Virtuagym members, by integrating with their existing mobile apps. Read More...
ACE-sponsored Study Finds that Total Gym ELEVATE Row Has Positive Effects on Cardiovascular and Muscular Health
Posted: September 24, 2018 in Suppliers
SAN DIEGO, CA - For more than four decades, Total Gym equipment has served health clubs, physical therapy clinics, hospitals, universities, sports facilities and homes around the world. Recently, the company launched its newest cardio machine: the ELEVATE Row. Unlike other rowing machines on the market, the ELEVATE Row offers a unique combination of cardiorespiratory row training with a variety of resistance training exercises, but does it live up to this claim? Read More...
Codelocks Announces New Product Line to its Access Control Portfolio
Posted: September 20, 2018 in Suppliers
IRVINE, CA - Codelocks Inc. a leader in access control innovation, has announced the latest addition to its access control portfolio. KeySecure by Codelocks is a brand-new range of simple and effective key control cabinets that regulate access and manage keys with only authorized users, using a single or unique access code. Read More...
Power Wellness Awarded MFA’s Best Practice Partner of the Year
Posted: September 17, 2018 in Suppliers
LOMBARD, IL - The Medical Fitness Association (MFA) has named Power Wellness Management as the 2018 Best Practice Partner of the Year. Best Practice Partners support the growth of the MFA and its groundbreaking and revolutionary approach to health and wellness. Power Wellness currently manages a third of the MFA’s certified facilities and serves over 100,000 members, managing 5 million visits with its 2,300 team members nationwide. Power Wellness humbly accepts this award and will continue to provide services that improve population health across the country. Read More...
American Council on Exercise and Women in Fitness Association Announce Founding Partnership
Posted: September 17, 2018 in Suppliers
SAN DIEGO, CA - The American Council on Exercise (ACE), a nonprofit organization with global reach that works to increase physical activity, announced its sponsorship of the Women in Fitness Association (WIFA). WIFA is a global nonprofit association that cultivates collaboration and leadership for women in the fitness industry. Read More...
FlexIt, the Powerful New Club Lead Generation and User Acquisition Solution
Posted: September 10, 2018 in Suppliers
NEW YORK, N.Y. - For fitness club owners, reaching new gym-goers and generating qualified leads is now easier than ever before. FlexIt Inc. is the new disruptive mobile app that makes it easier for users and clubs to find one another by enhancing the end-to-end process from discovery to repeat usage. Read More...
Marie Graul Joins Life Fitness As Chief Financial Officer
Posted: September 6, 2018 in Suppliers
ROSEMONT, IL - Life Fitness, the global leader in commercial fitness equipment, announced that Marie Graul has joined the company as its Chief Financial Officer, reporting to Jaime Irick, President of Life Fitness. Most recently, Graul was CFO at the MXD Group, a logistics and supply chain provider, and before that assignment had served as the Chief Financial Officer of Enesco Group Inc., a global specialty retailer of collectibles. Read More...
Pure Barre Launches First Brand Campaign With MATTE Projects
Posted: September 6, 2018 in Suppliers
DENVER, CO - Pure Barre, the largest and most established barre concept in North America, announced the launch of Pure Effect, its first brand campaign in partnership with creative agency MATTE Projects. The multimedia campaign is the first major brand expression for Pure Barre since the company was founded in 2001. Read More...
Trend Wisdom – Why it’s Important to be Part of the Dialogue in 2018
Posted: September 4, 2018 in Suppliers
Trends are one of the quintessential truths of mankind and one of the core truths of capitalism. Trends influence how we think, what we want to believe or not believe, how we act and how we react. From a business perspective, trends can inform us of where the market is headed, what competitors are doing, what consumers are embracing, what business leaders are thinking and what opportunities there are for the taking. Jason Canton summed this up nicely when he said, “Those who are ill informed will be at risk for a rough future.” Read More...

