Health and Fitness Club Industry News: Chains
Monday, September 14th, 2026
Crunch Hosts Sixth Annual Group Fitness Convention
Posted: November 14, 2022 in Chains
PONT VEDRA BEACH, FL - Crunch announced 12 new proprietary classes at their sixth annual Group Fitness Convention held at the Sawgrass Marriott Golf Resort Hotel & Spa in Ponte Vedra, Florida. Held from October 24 - 27, the "Crunch Built Strong: Growing Stronger Together" themed convention gathered more than 120 group fitness coordinators across all of Crunch's club locations for four days of educational workshops, live specialty group fitness training and opportunities to obtain custom fitness certifications. Read More...
Mayweather Boxing + Fitness Expands Internationally to the UAE and Japan
Posted: November 14, 2022 in Chains
LOS ANGELES, CA - Mayweather Boxing and Fitness, a best-in-class group boxing and fitness concept developed by undefeated boxing legend, Floyd Mayweather, announces it has signed agreements with two different master franchise partners to bring the iconic fitness brand to both the United Arab Emirates and Japan. The development plans will bring studios to major cities in each of these countries, including Dubai and Tokyo. Read More...
John W. Brick Foundation Joins with Planet Fitness Growth Partners to Support the National Center for Healthy Veterans at Valor Farm
Posted: November 10, 2022 in Chains
ALTAVISTA, VA - The John W. Brick Mental Health Foundation (JWB) and Planet Fitness Growth Partners LLC (PFGP) have established a partnership with The National Center for Healthy Veterans (NCHV) to support veterans in overcoming post-traumatic stress. NAMI reports that up to 1 in 5 veterans experience PTSD, and the U.S. Department of Veterans Affairs reports that 16 veterans a day die by suicide, but there is reason for hope. The JWB awarded NCHV Valor Farm with a grant of $100,000, while PFGP gifted new equipment for the wellness center. Read More...
Xponential Fitness Expands to Portugal
Posted: November 9, 2022 in Chains
IRVINE, CA - Xponential Fitness Inc., based in Irvine, California, has entered the Portugal market by signing a master franchise agreement with Porto-based Mitrinha & Libelinha Lda. for its brand Club Pilates. The partnership allows Mitrinha & Libelinha to open at least 20 Club Pilates studios in Portugal over the next 10 years. The Portuguese company is known for scaling consumer retail brands in its home market. Read More...
Major League Pickleball and Dynamic Universal Pickleball Rating Partner with Life Time in Strategic Alliance to Elevate Fastest-Growing Sport
Posted: November 7, 2022 in Chains
CHANHASSEN, MN - Nearly five million people are now playing pickleball according to the latest data from the Sports and Fitness Industry Association. To that end, Major League Pickleball (MLP) and DUPR (Dynamic Universal Pickleball Rating) announce a strategic alliance with Life Time (NYSE: LTH) to continue elevating the sport through hosting tournaments and events at iconic Life Time locations, adopting the DUPR official rating system across all Life Time clubs, partnering on improved technology and offering shared marketing support. Read More...
Xponential Fitness Signs Master Franchise Agreement in Portugal for Club Pilates
Posted: November 4, 2022 in Chains
IRVINE, CA - Xponential Fitness, Inc. (NYSE: XPOF) announces it has signed a Master Franchise Agreement in Portugal for its Club Pilates brand. The agreement, signed with Porto-based Mitrinha and Libelinha, Lda., gives the Master Franchisee the opportunity to license a minimum of 20 Club Pilates studios in Portugal over the next 10 years. The Master Franchise partners bring extensive experience scaling globally-recognized consumer retail brands in Portugal. Read More...
Planet Fitness Promotes Company Veteran Jennifer Simmons to Division President, Corporate Clubs; Names Paul Barber Chief Information Officer
Posted: November 3, 2022 in Chains
HAMPTON, N.H. - Planet Fitness, Inc. (NYSE: PLNT) (the "Company"), one of the largest and fastest-growing franchisors and operators of fitness centers with more members than any other fitness brand, announce that Jennifer Simmons, previously Senior Vice President of Business Strategy and Analytics, has been promoted to Division President, Corporate Clubs, and Paul Barber has been appointed Chief Information Officer, effective immediately. Ms. Simmons will continue to report to Chris Rondeau, Chief Executive Officer, and Mr. Barber will report to Tom Fitzgerald, Chief Financial Officer. Read More...
Orangetheory Fitness Continues its Support of Female College Athletes through Partnership with 2022 Women’s NCAA Tournament National Champion and Most Outstanding Player, Aliyah Boston
Posted: November 3, 2022 in Chains
BOCA RATON, FL - Orangetheory Fitness continues its focus on empowering and supporting women by partnering with the 2022 Women's NCAA Tournament National Champion, NCAA Tournament Most Outstanding Player (MOP) and National Player of the Year, Aliyah Boston. As a female-founded company with a history of supporting female college athletes, the Orangetheory team worked collaboratively with Boston to develop a new, custom workout that provides members a taste of her rigorous training regimen, available at participating studios nationwide on Thursday, November 10. Read More...
Crunch Franchise Announces Newest Location in Alameda, California
Posted: November 2, 2022 in Chains
ALAMEDA, CA - Crunch Franchise announces the upcoming January 2023 opening of Crunch Alameda, a $5 million, 16,000-square-foot fitness facility, with $1 million dollars' worth of state-of-the-art equipment. Crunch Fitness Alameda is owned by Bay Area Crunchers and owns locations throughout the Bay Area. Read More...
Pure Barre Brings Back Pure Give This November, Announces Partnership with Soles4Souls
Posted: November 2, 2022 in Chains
IRVINE, CA - Pure Barre, the full-body barre workout brand, announces the return of its Pure Give campaign to celebrate National Gratitude Month in November. As part of the campaign, members and new faces can redeem a free class credit by using the promo code PUREGIVE when purchasing a single class. Read More...
