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Health and Fitness Club Industry News: Chains

Wednesday, August 5th, 2026

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Volofit Opens Newest HIIT Concept Studio in Ross Township, Pennsylvania
Posted: September 28, 2021 in Chains

ROSS TOWNSHIP, PA - Volofit, a breakthrough HIIT fitness concept, opened its studio doors in Ross Township, Pennsylvania. A surging national brand, Volofit is rapidly building its coast-to-coast presence in the U.S., with plans to open two additional studios this year. Read More...

In-Shape to Raise $100K For Cancer Research
Posted: September 23, 2021 in Chains

STOCKTON, CA - In-Shape Health Clubs, one of California's top community destinations for health and fitness, has announced its goal to raise $100,000 this October in its 7th annual In-Shape Fights Cancer campaign. The money raised will go to local chapters of the American Cancer Society and to St. Jude Children’s Research Hospital and add to the $476,000 In-Shape previously raised and donated. Read More...

Life Time Brings Wellness-Focused Coworking Destination to Downtown Minneapolis as Remote Work Trend Continues Growth
Posted: September 23, 2021 in Chains

CHANHASSEN, MN - As more companies are moving toward a hybrid work model and employees are settling into a remote work life, Life Time, one of the nation's premier healthy lifestyle brands, opened its eighth Life Time Work destination (the third in the Twin Cities) to provide a centrally-located option for members seeking to be adaptable, engaged and healthy at work. Read More...

Crunch Franchise Announces Newest Locations in Tallahassee, Florida and Hiram, Georgia
Posted: September 22, 2021 in Chains

TALLAHASSEE, FL and HIRAM, GA - Crunch Franchise has announced the upcoming January 2022 opening of Crunch Tallahassee, an $8 million, 55,000-square-foot fitness facility, with $1 million dollars' worth of state-of-the-art equipment nestled in the capital of Florida. Crunch Tallahassee is owned by fitness veterans Brian Hibbard and John Armatas. The experienced duo already has 16 locations open nationwide, with plans to open five more Crunch clubs this year. Crunch Franchise has also announced the upcoming summer 2022 opening of Crunch Hiram, a $3 million, 23,500-square-foot fitness facility with state-of-the-art fitness equipment in northern Georgia. Crunch Hiram is owned by Vince Julien, Geoff Dyer, Tony Scrimale, and Jeff Dotson, who combined have built more than 120 Crunch clubs. The Crunch team currently owns and operates 34 locations in Florida and Atlanta with 16 more in development. Read More...

Rumble Signs Master Franchise Agreement in Australia
Posted: September 22, 2021 in Chains

IRVINE, CA - Rumble, the boxing-inspired boutique fitness brand, announced it has recently signed a Master Franchise Agreement in Australia, which provides the Master Franchisee with the opportunity to license at least 100 Rumble studios to potential franchisees in the country over the next five years. Rumble is the newest brand to join the Xponential Fitness, Inc. (NYSE: XPOF) portfolio, which is a curator of leading boutique fitness brands across a variety of verticals with 1,839 studios open worldwide as of June 30, 2021. Read More...

Self Esteem Brands Expands Digital Agency of Record Partnership with Goodway Group
Posted: September 22, 2021 in Chains

PHILADELPHIA, PA - Goodway Group, a digital partner advertisers trust to deliver campaign performance and media efficiency, has expanded its Digital Agency of Record partnership with Self Esteem Brands. The growing relationship builds on Goodway Group’s success with Self Esteem Brands’ Anytime Fitness and Waxing the City. Self Esteem Brands is now bringing on Goodway Group, a recognized leader in multi-location and digital marketing, to manage local marketing efforts for franchisee owners of The Bar Method and Basecamp Fitness. Read More...

Planet Fitness, Home of the Judgement Free Zone, and the Coalition for Inclusive Fitness, Announce Accessible Exercise Equipment Commitment Benefitting People with Disabilities
Posted: September 21, 2021 in Chains

HAMPTON, N.H. - Planet Fitness, Inc. (NYSE: PLNT), one of the largest and fastest-growing global franchisors and operators of fitness centers with more members than any other fitness brand, and the Paralyzed Veterans of America, National Council on Independent Living, and American Council of the Blind (collectively "Coalition for Inclusive Fitness" or the "Coalition") have announced a commitment to expand access to accessible exercise equipment. Planet Fitness is committed to providing inclusive equipment in all new clubs and adding it to existing clubs across the country as franchise owners replace current offerings, as inclusive commercial grade equipment becomes available for purchase and is approved by Planet Fitness for inclusion in its clubs. Read More...

Empire Portfolio Group Acquires 11 Orangetheory Fitness Studios Plus Area Development Rights in Northern Virginia and Washington, D.C.
Posted: September 21, 2021 in Chains

NEW YORK, N.Y. - Empire Portfolio Group ("Empire"), a leading Area Developer and Franchisee of Orangetheory Fitness, the heart rate-based interval training fitness franchise, announced it has acquired eleven studios and the area development rights in Northern Virginia and Washington, D.C. The sellers include Alan Luchnick and Steve Kolakowski. This transaction marks Empire's fourth acquisition since partnering with Revelstoke Capital Partners ("Revelstoke") in December 2020 and strengthens Empire's position on the East Coast, which now includes a total of over 120 studios across nine states and Washington, D.C. Read More...

Xponential Fitness Unveils New, Tech-Driven Production Studio to Elevate Streaming Platform GO
Posted: September 16, 2021 in Chains

IRVINE, CA - GO, the fitness streaming platform from Xponential Fitness, Inc. (NYSE: XPOF), a curator of leading boutique fitness brands, has announced the debut of its upgraded production studio, XSTUDIO, further staking a claim in the world of digital fitness that has exploded in popularity since the pandemic began. Read More...

Crunch Franchise Announces Newest Location in West Cobb, Georgia
Posted: September 15, 2021 in Chains

WEST COBB, GA - Crunch Franchise has announced the upcoming June 2022 opening of Crunch West Cobb, a 32,000-square-foot fitness facility with state-of-the-art fitness equipment nestled in the heart of Marietta, Georgia. Crunch West Cobb is owned by Vince Julien, Geoff Dyer, Tony Scrimale, and Jeff Dotson, creating an ownership team with more than 100+ years of experience in the fitness industry. The Crunch team currently owns and operates 34 locations in Florida and Atlanta. Read More...

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