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Health and Fitness Club Industry News: Chains

Wednesday, August 5th, 2026

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World Gym International Adds Franchises in Two New Texas Markets
Posted: September 15, 2021 in Chains

LOS ANGELES, CA - World Gym International, the iconic global fitness brand, has big plans for Texas. World Gym has signed franchise agreements for brand new gyms in Kyle and Cleburne, Texas. The two new gyms join World Gyms in Ingram Park in San Antonio, Beaumont, North Dowlen, Texas City, Burleson and a previously announced gym in Houston. World Gym Kyle will be owned and operated by Leyon Greene, a former professor of meteorology who saw the pandemic as an opportunity to go into business for himself while doing something he loved. Greene is currently scouting locations for his World Gym and hopes to be open in just a few months. Read More...

VASA Fitness Expands to Wisconsin and Illinois Later This Year
Posted: September 15, 2021 in Chains

DENVER, CO - VASA Fitness has announced it will open three new clubs in Illinois and Wisconsin between November 2021 and January 2022, the first in these states. VASA’s clubs in Illinois will be located in Villa Park and Joliet. VASA’s first Wisconsin location will be located in New Berlin. VASA is actively hiring team members for these new locations. VASA employees get to work in a fun, uplifting environment, helping make positive changes in members’ lives every day. Read More...

Life Time Announces Filing of Registration Statement for Proposed Initial Public Offering
Posted: September 13, 2021 in Chains

CHANHASSEN, MN - Life Time Group Holdings, Inc. ("Life Time") announced that it has publicly filed a registration statement on Form S-1 with the U.S. Securities and Exchange Commission ("SEC") relating to a proposed initial public offering of its common stock. The offering is subject to market and other conditions, and there can be no assurance as to whether or when the offering may be completed, or as to the actual size or terms of the offering. Life Time intends to apply to list its common stock on The New York Stock Exchange under the symbol "LTH". Read More...

EoS Fitness Celebrates Seven Years, Forges Partnership with the Challenged Athletes Foundation to Further Mission of Fitness for All
Posted: September 13, 2021 in Chains

CARLSBAD, CA - EoS Fitness is celebrating its seventh year as the High Value, Low Price gym for all fitness levels by building on its commitment to make fitness inclusive and accessible to all with a new companywide, long-term partnership with the Challenged Athletes Foundation (CAF). In the spirit of the company's commitment to better the communities it serves, EoS continues its legacy of working closely with a number of localized charitable organizations to support causes related to health, wellness and overall community improvement. Read More...

World Gym Partners with Myzone as its Official Wearable Technology Provider
Posted: September 9, 2021 in Chains, Suppliers

LOS ANGELES, CA - World Gym and Myzone announce a partnership where Myzone will be World Gym's official wearable technology provider. Using Myzone’s heart rate monitors and digital platforms, the World Gym community now has unlimited access to host challenges for members using technology that adapts to any ability and levels the playing field. Member challenges are just one way that Myzone helps to boost member retention and creates a more engaging experience for athletes. Read More...

Planet Fitness To Celebrate Grand Opening Of New “Judgement Free” Club In Elizabethton, Tennessee
Posted: September 8, 2021 in Chains

ELIZABETHTON, TN - Planet Fitness, one of the largest and fastest-growing global franchisors and operators of fitness centers with more members than any other fitness brand, has announced the grand opening for its new club in Elizabethton on Wednesday, September 15. The grand opening will kick off with a ribbon cutting ceremony at 1:00 PM with the Planet Fitness team, representatives from the Elizabethton Carter County Chamber of Commerce and local officials. The new club offers state of the art cardio machines and strength equipment, 30-Minute Express Circuit, numerous flat screen televisions, fully equipped locker rooms with day lockers and showers and more. Read More...

World Gym International Hires Expert Franchise Marketer Adam Kirschman to Grow Revenue for Franchisees
Posted: September 7, 2021 in Chains

LOS ANGELES, CA - World Gym International, an iconic global fitness brand, has named Adam Kirschman as its Vice President of Marketing. As World Gym’s Vice President of Marketing, Adam will lead World Gym’s marketing and creative teams while driving revenue growth for the franchise network and supporting the franchise development team in recruiting new franchisees. Read More...

Planet Fitness Names Publicis Groupe as New Agency of Record
Posted: September 1, 2021 in Chains

HAMPTON, N.H. - Planet Fitness, Inc. (NYSE: PLNT), one of the largest and fastest-growing global franchisors and operators of fitness centers with more members than any other fitness brand, announced it has selected a newly formed unit within Publicis Groupe, a global communications leader and the number one media buyer in the U.S., as its new agency of record following a strategic competitive review. Read More...

Retro Fitness Launches Join Now Media Agency
Posted: September 1, 2021 in Chains

WEST PALM BEACH, FL - Retro Fitness, a leader in high-value, low-price fitness, announced the launch of Join Now Media – Where Leads Become Joins, an in-house marketing agency created to support franchisees in their marketing efforts across America. The agency was created to reduce costs coming out of the pandemic and empower franchisees with in-depth knowledge of marketing, analytics and results. Read More...

Empire Portfolio Group Acquires 10 Orangetheory Fitness Studios Plus Area Development Rights in Charlotte, North Carolina and Regions of South Carolina
Posted: September 1, 2021 in Chains

NEW YORK, N.Y. - Empire Portfolio Group ("Empire"), a leading Area Developer and Franchisee of Orangetheory Fitness, the heart-rate based interval training fitness franchise, announced it has acquired ten studios and the area development rights in Charlotte, including parts of North Carolina and South Carolina. The sellers include Jay Thomas and Doug Birer. Read More...

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