Health and Fitness Club Industry News: Chains
Wednesday, June 17th, 2026
InBody Partners with Orangetheory Fitness to Advance Technology Offerings with Body Composition Analysis
Posted: January 16, 2020 in Chains, Suppliers
CERRITOS, CA - Orangetheory Fitness continues to seek out innovative ways for members to track progress by leveraging new technology. Starting today, members can take a 15 second InBody Test, a research-backed body composition analysis. The InBody Test allows members to get an accurate and reliable breakdown of their body composition, objectively measuring and tracking their progress in key areas including: muscle mass, body fat percentage and metabolic rate. Read More...
Honors Holdings, the Largest Franchisee of Orangetheory Fitness, Acquires Significant Operations in New England
Posted: January 8, 2020 in Chains
ATLANTA, GA - Honors Holdings, a leading global franchisee of Orangetheory Fitness, the heart-rate based interval training fitness franchise, has announced their expansion into the northeast United States with several recent acquisitions including 12 corporate-owned studios and area development rights for both Massachusetts and Rhode Island, as well as more than 20 sub-franchised locations. Terms were not disclosed. Read More...
The Halifax Group Invests in Maverick Fitness, a Dallas-Fort Worth Orangetheory Fitness Franchisee
Posted: December 18, 2019 in Chains
WASHINGTON, D.C. - Leading private equity firm, The Halifax Group ("Halifax"), announced it has completed an investment to recapitalize Maverick Fitness Holdings, LLC ("Maverick" or "the Company"), which consists of more than 30 Orangetheory Fitness studios in the Dallas-Fort Worth area. Halifax partnered with Maverick's CEO, Shane Adams and the Company's management team, which will remain with the Company after the transaction. Terms were not disclosed. Read More...
Orangetheory Fitness Announces Its Newest Innovations Using Apple Technology
Posted: December 12, 2019 in Chains
BOCA RATON, FL - Orangetheory Fitness has debuted new technology that will lead to increased personalization, motivation and encouragement for members to live a longer, more vibrant life. Orangetheory Fitness has created a highly anticipated device for members to use Apple Watch to track heart rate data during workouts, along with iOS apps for coaches and sales associates to enhance the member experience both in and out of studio. Read More...
Orangetheory Fitness Debuts New Documentary “Momentum Shift”
Posted: October 23, 2019 in Chains
LOS ANGELES, CA - Orangetheory Fitness has debuted its new documentary, "Momentum Shift," at the iconic DGA Theater in Los Angeles. The film spotlights Orangetheory Fitness Founder, Ellen Latham, weaving her inspiring story with those of Coach Joe Oniwor and member Kristen Ritchotte to showcase how, with a shift in perspective and the power of believing in yourself, anyone can achieve More Life. Read More...
St. Cloud Capital Announces Growth Capital Investment in Orangetheory Fitness Franchisee, AR HIIT, LLC
Posted: August 21, 2019 in Chains
LOS ANGELES, CA - St. Cloud Capital has announced an investment in Little Rock, Arkansas-based AR HIIT, LLC (the "Company"), an Orangetheory Fitness franchisee. It is an investment out of St. Cloud's third fund, which has committed capital of $250 million. St. Cloud's investment was used to help fund the acquisition by Rock Ridge Growth Partners, LLC. The Company currently operates 7 Orangetheory Fitness studios with the development rights to open an additional 7 studios in the State of Arkansas. Read More...
Orangetheory Fitness Becomes The Largest Single Donor to ALS Research Through Fundraising Collaboration with Augie’s Quest to Cure ALS
Posted: June 26, 2019 in Chains
BOCA RATON, FL - Thousands of Orangetheory members across the United States and Canada raised $4.5 million during ALS Awareness Month for Augie’s Quest to Cure ALS, an organization fast-tracking effective treatments and an ultimate cure for amyotrophic lateral sclerosis (ALS). This year’s record-breaking results bring Orangetheory’s total giving to more than $10 million over just three years, making it the most successful campaign in Augie’s Quest history. Read More...
Orangetheory Fitness to Use Augmented Reality to Promote Wonder Woman Race Affiliation
Posted: April 30, 2019 in Suppliers
VANCOUVER and FARGO, N.D. - Imagination Park Technologies Inc. (CSE: IP) (OTC: IPNFF), the company bringing augmented reality experiences to consumers and sports fans globally, announced that Orangetheory Fitness will don its super hero cape and bring an augmented reality experience to the people of Fargo, North Dakota. Starting next week until June 30, Orangetheory will launch a campaign to promote Orangetheory's affiliation with the Wonder Woman Run Series. Read More...
Orangetheory Fitness and American Heart Association Come Together to Rally Around Cardiovascular Health
Posted: March 11, 2019 in Chains
BOCA RATON, FL - To live a healthier, longer and more active life. That's something Orangetheory Fitness has in common with the American Heart Association, whose mission is to be a relentless force for a world of longer, heathier lives. It also serves as the impetus for the fitness brand's involvement in awareness and fundraising efforts during American Heart Month in February. Read More...
Orangetheory Fitness Named to Fast Company’s Annual List of the World’s Most Innovative Companies for 2019
Posted: February 20, 2019 in Chains
BOCA RATON, FL - Orangetheory Fitness has been named to Fast Company's prestigious annual list of the World's 50 Most Innovative Companies for 2019. The list honors the businesses making the most profound impact on both industry and culture, showcasing a variety of ways to thrive in today's volatile world. Half of the companies on this year's MIC 50 list are appearing for the first time. Read More...
$1 Billion and Counting: Orangetheory Fitness Reaches Sales Milestone
Posted: February 4, 2019 in Chains
BOCA RATON, FL - Just eight years after opening its first studio in 2010, Orangetheory Fitness crossed a threshold few companies ever manage to reach: exceeding $1 billion in systemwide revenues for 2018. The leader in heart-rate interval training and one of the world's fastest-growing fitness franchise brands reached the billion-dollar mark in systemwide sales in 2018, thanks to a loyal and growing member base and continued rapid studio expansion. Read More...
