Health and Fitness Club Industry News: Suppliers
Friday, April 19th, 2024
Life Fitness and PEAR Sports Formalize Long-Term Strategic Partnership
Posted: June 16, 2021 in Suppliers
ROSEMONT, IL and NEWPORT BEACH, CA - To meet the need for adaptive, personalized training content, Life Fitness, a global leader in commercial fitness equipment, has announced a vested strategic partnership with PEAR Sports, a leader in smart, digital coaching technology. As part of this growing partnership, Life Fitness will expand its digital fitness solutions with AI-driven, digital coaching tools designed with PEAR. Read More...
Life Fitness Joins Movement Live by Michelob ULTRA as Official Fitness Equipment Partner
Posted: May 24, 2021 in Suppliers
ROSEMONT, IL - Life Fitness is teaming up with Michelob ULTRA to encourage fitness lovers to get back to working out with friends this summer and to have some fun along the way. As the official fitness equipment partner of Movement Live by Michelob ULTRA, Life Fitness will help inspire fitness lovers to sweat together and encourage a more active lifestyle through invigorating workouts. Read More...
Life Fitness and ShapeLog Partner to Deliver Innovative Connected Strength Solutions
Posted: May 4, 2021 in Suppliers
CHICAGO, IL - Gym members want data-driven experiences to help them on their fitness journey, but strength training data has lagged behind cardiovascular data for decades. To provide analytics for the millions of people who do strength training, ShapeLog, a fitness technology company and provider of connected strength solutions, announces its partnership with Life Fitness, a global leader in commercial fitness equipment. Read More...
World Gym International Selects Life Fitness as a Preferred Partner
Posted: March 23, 2021 in Chains, Suppliers
ROSEMONT, IL - Life Fitness has signed a partnership agreement to be a preferred equipment supplier to World Gym International. Under the agreement, Life Fitness will supply World Gym facilities with select premium cardio and strength training equipment from its Hammer Strength and SCIFIT brands, in addition to its Life Fitness SPARC and Arc Trainer cardio products. Read More...
Life Fitness Further Enhances Connected Fitness Experience with Myzone Integration
Posted: March 10, 2021 in Suppliers
ROSEMONT, IL - Life Fitness has announced Myzone heart rate devices can now be seamlessly integrated with connected premium Life Fitness and Cybex cardio consoles, providing exercisers with real time workout statistics. The consoles will display Myzone users’ live metrics shown in the familiar Myzone tile integrated within the console experience. Read More...
Life Fitness Introduces Two New Rowing Machines to Growing Portfolio of Performance Training Equipment
Posted: November 16, 2020 in Suppliers
ROSEMONT, IL - Life Fitness announces the launch of the Heat Row and Heat Performance Row, two powerful new rowing machines designed to enhance the rowing experience of all users. The Life Fitness Heat Rowers feature sleek and modern aesthetics with a variety of easy-to-use features to meet the training needs of facilities and exercisers. Read More...
Life Fitness Introduces Axiom Series: A New, Comprehensive Line of Strength Equipment
Posted: September 8, 2020 in Suppliers
ROSEMONT, IL - Life Fitness has unveiled Axiom Series, a comprehensive and versatile line of strength equipment featuring 10 single-exercise and eight dual-exercise selectorized machines, a dual adjustable pulley and 12 benches and racks. Now available globally, Axiom Series delivers simple and reliable biomechanics with an inviting, eye-catching design ideal for many fitness facilities, from health clubs to multi-unit housing, hospitality and more. Read More...
Life Fitness Promotes John Kazik, Head of Brunswick Billiards, to Lead Consumer Sales in the Americas
Posted: August 17, 2020 in Suppliers
ROSEMONT, IL - In its continued effort to deliver world class exercise experiences to fitness professionals and exercisers worldwide, Life Fitness has promoted John Kazik to the role of Vice President, Americas Consumer Sales and Billiards. Kazik will be responsible for enhancing the company’s approach to delivering premium fitness and leisure products and driving continued growth across all consumer channel sales. Read More...
Life Fitness Expands COVID-19 Initiatives by Giving Back
Posted: May 19, 2020 in Suppliers
ROSEMONT, IL - Life Fitness, a global leader in commercial fitness equipment, has announced a new initiative to produce non-medical, reusable face coverings in its global manufacturing plants. The Life Fitness-branded face coverings are available to purchase in packs of 25 on the company's website. For every pack of 25 sold through June 18, 2020, Life Fitness will donate $1.00 per face covering to No Kid Hungry in the United States to help provide children with meals they need during school closures. Read More...
Life Fitness Media Statement Regarding FIBO 2020 Attendance
Posted: February 21, 2020 in Suppliers
ROSEMONT, IL - After closely assessing global concerns regarding the coronavirus outbreak, Life Fitness has made the difficult decision to withdraw attendance to FIBO in Cologne, Germany on April 2 - 5. Life Fitness takes the current situation very seriously, and the health and safety of its employees, customers and partners are always top priority. Read More...
Life Fitness Introduces On-Demand Workout Classes Across All Premium Cardio Products
Posted: December 4, 2019 in Suppliers
ROSEMONT, IL - Life Fitness has announced the debut of Life Fitness On Demand, an innovative and growing library of digital classes available exclusively on the touchscreens of Life Fitness premium cardio products. Life Fitness is the first fitness equipment manufacturer to create digital programming for an entire line of commercial cardio equipment. The digital library includes on-demand classes available on treadmills, ellipticals, climbers, cross-trainers and exercise bikes. Read More...
Life Fitness Announces Changes to Executive Leadership Team
Posted: September 5, 2019 in Suppliers
ROSEMONT, IL - Life Fitness announced several changes to the company's executive leadership team. Effective immediately, Dan Wille will transition from Chief Commercial Officer to the position of Vice President of Global Marketing & Product Development, and Tim McCarthy and Frank van de Ven will both return to Life Fitness to assume the roles of Vice President of Sales, Americas and Vice President of Sales, International, respectively. Read More...
Life Fitness Names Chris Clawson New Chief Executive Officer; Augie Nieto Joins Board of Directors
Posted: July 8, 2019 in Suppliers
ROSEMONT, IL - Life Fitness has announced the appointment of Chris Clawson as CEO. Clawson served as President of Life Fitness from 2010 to 2016, and most recently, he was Chairman of the Sports and Fitness Industry Association. He succeeds Jason Worthy, effective immediately. It was also announced that Augie Nieto, Founder of the modern-day Life Fitness company, will be a co-investor in the business and will be appointed to its Board of Directors. Read More...
Life Fitness Acquisition by KPS Capital Partners Completed
Posted: June 27, 2019 in Suppliers
ROSEMONT, IL - Life Fitness, a global leader in commercial fitness equipment, announced that KPS Capital Partners, LP ("KPS") has completed the previously announced acquisition of Brunswick Corporation's Fitness business and related brands, including Life Fitness. KPS is a leading investment firm focused on manufacturing and industrial companies across a diverse array of industries. Read More...
Life Fitness and Smart Fit Celebrate Partnership to Equip 450 Gyms in Three Years
Posted: May 20, 2019 in Suppliers
SAO PAULO, BRAZIL - Life Fitness will equip 450 Smart Fit gyms in the region by the end of 2021. With more than 600 units distributed in Brazil, Mexico, Chile, Dominican Republic, Peru, Colombia, Argentina and Ecuador, Smart Fit grew 34% last year, reaching 2 million customers. Read More...
Life Fitness to be Acquired by KPS Capital Partners
Posted: May 6, 2019 in Suppliers
ROSEMONT, IL - Life Fitness, a global leader in commercial fitness equipment, announced that its parent company, Brunswick Corporation (NYSE: BC), has entered into a definitive agreement with KPS Capital Partners, LP (“KPS”) under which KPS will acquire Brunswick’s Fitness business and related brands, including Life Fitness. KPS is a leading investment firm focused on manufacturing and industrial companies across a diverse array of industries. Read More...
Life Fitness Launches Innovative Digital Out-of-Home Advertising Platform
Posted: May 1, 2019 in Suppliers
ROSEMONT, IL - Life Fitness, a global leader in commercial fitness equipment, announced the launch of Life Fitness Media, its first venture in creating an innovative digital advertising platform. This new offering will leverage its large installed base of cardio equipment to effectively deliver unique forms of content to the thousands of fitness- and wellness-minded consumers who work out on Life Fitness equipment every day. Read More...
2019 Hammer Strength Clinic Unites Strength and Conditioning Professionals in Atlanta
Posted: April 15, 2019 in Suppliers
ROSEMONT, IL - Hammer Strength, the world's foremost strength training equipment brand, will host a strength training clinic on April 26 - 27 at Georgia State University in Atlanta, offering fitness professionals the opportunity to learn from some of the best strength and conditioning coaches in the industry. The clinic, the most recent in a series of hundreds that have been hosted by Hammer Strength over the past 27 years, is designed to bring the athletic community together to share knowledge and help build elite programs across the country. Read More...
Life Fitness Partners With Functional Solutions to Provide Digital Programming Solutions
Posted: March 20, 2019 in Suppliers
NEWPORT NEWS, VA - As part of a strategy to offer digital fitness solutions for small group training experiences, Life Fitness, a global leader in commercial fitness equipment, has chosen Functional Solutions as its digital programming partner. Life Fitness will use the Functional Solutions platform to offer exercise visualization on TV display for small group training, equipment education and to support individual member training when small group space is not being used. Read More...
Life Fitness Debuts Innovative Approach to Small Group Training Design at IHRSA
Posted: March 16, 2019 in Suppliers
ROSEMONT, IL - Life Fitness, a global leader in commercial fitness equipment, debuted new small group training modules at the 38th Annual IHRSA International Convention & Trade Show, the world's largest fitness trade show. These modules allow any fitness facility to create a robust and versatile small group training offering with tools provided by Life Fitness brands. To complement the small group training module system, Life Fitness is also announcing a partnership with innovative custom content platform, Functional Solutions. This on-demand, visual instruction can be used to guide individual exercisers or as a supplement to trainer-led small group training. Read More...
