Health and Fitness Club Industry News: Suppliers
Wednesday, August 26th, 2026
SCW Launches Diversity Task Force
Posted: August 4, 2021 in Suppliers
DEERFIELD, IL - SCW Fitness Education, a provider of continuing education, establishes the SCW Diversity Task Force designed to recruit and mentor presenters of color along with varying ethnic backgrounds to create unity and inclusion in the fitness industry. It comprises a varied group of high-quality, loyal leaders joining together to help facilitate this goal. Read More...
TRX Launches the TRX Bandit to Reinvent Resistance Band Training
Posted: August 4, 2021 in Suppliers
SAN FRANCISCO, CA - TRX, a global leader in functional training products and world-class training content, has redefined resistance band training with the launch of its latest fitness innovation, TRX Bandit, an ergonomically-designed handle that easily snaps onto one or more strength bands to improve comfort, allowing users to focus on control, form and overall enhanced movement patterns during strength, endurance and mobility training. Read More...
2021 Back to School Marketing Campaigns for Your Gym
Posted: August 3, 2021 in Suppliers
The 2020 school year was like no other. That we can all agree on. This year, the back-to-school season will look a little different for many students, as restrictions are lifted and in-person classes resume for many states. As families get back into their routine and begin to feel a little more normalcy, this is the perfect time for you to get creative with your fitness marketing. This is a time for students and families to get a fresh start, reconnect, and get motivated. Focus on these themes as inspiration when planning your marketing strategy. Here are some of our recommendations for back to school marketing campaigns for your gym... Read More...
TRX Launches the All-New TRX CORE, a Complete Digital Platform Devoted to Fitness Professionals and their Ongoing Business Development
Posted: August 3, 2021 in Suppliers
SAN FRANCISCO, CA - TRX, a global leader in functional training products and world-class training content, has announced an all-new, completely revolutionized version of its TRX CORE platform. Designed by trainers for trainers, TRX CORE streamlines how fitness professionals run their businesses with an all-in-one digital platform that improves how they communicate and train clients, generate leads, earn Continuing Education Credits (CEC's) and scale their business beyond brick-and-mortar health clubs and fitness facilities. Read More...
Fitness Industry Veteran Joins Myzone as VP of Sales
Posted: August 3, 2021 in Suppliers
U.K. - Myzone announces Terry Woods as its new Vice President of Sales. A veteran of the fitness industry, Terry has the perfect skillset to implement positive change at a time when more eyes are on health, fitness and physical activity than ever before. The appointment comes during a period of continued growth from Myzone amid a challenging climate. Building on its foundations of supporting gyms and operators around the world, the business needed someone who already understood the core values of Myzone over the long term. Read More...
Senate Passes ACSM-Supported Bill Promoting Physical Activity
Posted: August 2, 2021 in Suppliers
WASHINGTON, D.C. - The advocacy efforts of ACSM continued to pay dividends on Friday, as the United States Senate passed S. 1301, the Promoting Physical Activity for Americans Act. Senators Sherrod Brown, Roger Wicker and Shelley Moore Capito introduced the legislation, which would direct the Department of Health and Human Services (HHS) to prepare and promote physical activity recommendations based on the latest scientific evidence at least every 10 years. Federal guidelines were first issued in 2008 and no regular administrative process exists for subsequent revisions. Read More...
ACE welcomes Jay Blahnik and Tuoyo Louis to its Board of Directors
Posted: July 28, 2021 in Suppliers
SAN DIEGO, CA - Jay Blahnik, internationally recognized fitness expert and Apple’s Senior Director of Fitness Technologies, and Tuoyo Louis, MPH, MBA, Co-founder and Managing Partner of Seae Ventures, have joined the American Council on Exercise (ACE) as members of its Board of Directors effective July 1, 2021. Read More...
Hyperice Enters Mental Wellness Space With Acquisition of Core; Creates Mind Technology Division
Posted: July 28, 2021 in Suppliers
IRVINE, CA - Hyperice, an industry leader in recovery technology and pioneer of percussion, vibration, dynamic air compression and thermal technology, has announced the acquisition of Core, a mental wellness company that invented the first meditation training device and app of its kind. The acquisition highlights Hyperice’s commitment to mental wellness as a critical pillar to overall health, performance, recovery and self-care. This marks the third acquisition for Hyperice in less than two years; others included Normatec and RecoverX. Read More...
TRX Training Club and Sports Illustrated Swimsuit Partner to Create One-of-a-Kind Virtual Training Experience
Posted: July 23, 2021 in Suppliers
NEW YORK, N.Y. - TRX, a global leader in world class training content, digital fitness experiences and functional training products, and Maven, a modern media company that combines superior technology with iconic brands for a best-in-class consumer experience, announced their strategic partnership to create SI Swimsuit x TRX Training Club. The partnership brings to life a dynamic, exclusive training experience via the TRX Training ClubSM app and platform, providing unlimited On-Demand and TRX LIVE classes, plus access to TRX trainers and one-of-a-kind workouts with Sports Illustrated Swimsuit models. Read More...
Myzone Partners with TRX to Get Communities Moving
Posted: July 22, 2021 in Suppliers
U.K. - Myzone is proud to announce a new partnership with TRX to increase levels of physical activity across EMEA through training and education online, at home and in the gym. TRX is known in gyms around the world for its extensive product range that includes the popular suspension trainers, offering world-class training for everyone, regardless of their fitness level. Not only does this bring more incentive for people to move both in the gym and at home, but TRX shares the Myzone ethos of rewarding effort over ability and leveling the playing field for everyone. Read More...
