Club Insider

Echelon Fitness Debuts Expansive New Commercial Catalog, Studio Software + Connected Equipment

Posted: February 26, 2024 in Suppliers

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CHATTANOOGA, TN – Echelon, a global fitness, wellness and sports leader, is rolling out a full suite of next level connected fitness experiences geared towards the commercial marketplace building on the brand’s already successful consumer and commercial portfolio. The expanded commercial line encompasses cardio hardware and software and adds a significant strength portfolio with more than a dozen pieces of equipment. This allows independent and franchise gym owners to create a studio-quality coaching experience for all fitness levels and outfit the complete cardio and circuit strength training areas. Echelon will spotlight the impressive lineup at IHRSA’s 2024 Show, Booth 2210.

“Commercial gym owners and operators – whether they are an independent studio or a franchise – are constantly having to prioritize where they spend their resources,” said Lou Lentine, CEO Echelon Fitness. “We wanted an offering that allows owners to give members an upgraded, curated and tailored experience that is more accessible, personalized and motivating.”

Club operators can now uplevel their entire cardio deck with Echelon’s connected fitness products which offer a robust range of virtual fitness options in every category of cardiovascular training. Members can choose a coached class, a scenic tour, train freestyle, race in a virtual competition or stream content from many of their favorite apps such as Netflix. The Echelon commercial fitness ecosystem is designed to help with member attraction, engagement and retention. Echelon energizes and updates the cardio and circuit strength training areas to deliver the experience that will make a difference to members and to the commercial operators’ bottom line.

The fitness industry is tasked to deliver a hybrid environment with gym goers working out both at home and in commercial gyms. No matter where they are, with Echelon, members can instantly access thousands of classes, compete on the Leaderboard, and track their progress while using world-class fitness equipment – something more than a million Echelon users have embraced since its inception.

“Gyms are ecstatic with Echelon’s newest products and tech with advanced self-updating software.” said Lou Lentine, CEO Echelon Fitness. “This technology gives commercial gym owners frequent updates and access to new features and advancements, ensuring a consistent and reliable machine experience while providing members with the latest gym technology.”

Commercial partners are actively capitalizing on the advantages of this offering with Echelon partnerships already established with Workout Anytime, EoS Fitness, Anytime Fitness and Crunch Fitness and The Bay Club , to name a few.

In addition, each cardio machine incorporates the new proprietary FitOS software, providing access to streaming content with thousands of live and on demand classes, online gaming, and a full suite of entertainment options from YouTube TV Hulu, Dish Network, Disney and many more apps. Plus gym goers can access thousands of Echelon live and on demand classes as well as Echelon Worlds, a competitive avatar gaming platform where users can choose to compete with the machine or members globally.

The commercial suite of products includes:

  • Connected Cardio Equipment: A complete range of smart, tech-forward equipment for all of your cardio needs from Treadmills, Ellipticals and Bikes to Recumbents, Stair Climbers, and Rowers.
  • Cross-training Equipment: Modalities that deliver strength, cross-training, endurance and flexibility such as Reflect Fitness Mirror, Strength Pro, Air Bike, and Ski Machine Pull.
  • Smart Digital Strength Machines: Smart Resistance Controls: Hand Grips & Straight Bar, 10–130 lbs of Digital Resistance per Arm, Varied Lifting modes: Standard, Concentric, Eccentric, Progressive, & Isokinetic, easy Floor Mounting and a 24″ HD Touchscreen.
  • Echelon Commercial Studio: Turnkey group fitness platform provides guests and members with convenient access to Echelon’s robust offerings of our ever-expanding live and on-demand content in both private or group fitness spaces. Providing thousands of on-demand classes available at the touch of a finger, played on a 24” tablet or cast to a larger host TV allowing flexibility for small and large group classes, depending on studio size.
  • Service and support: Dedicated marketing support and customer service line with digital updates and support as well as Planning & Design, Leasing & Financing, Delivery & Installation Service & Support Resource Library.

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