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Inspired By Team USA Athletes, 24 Hour Fitness to Launches Team USA Bootcamp Program in January 2018
Posted: January 10, 2018 in Chains

SAN RAMON, CA - 24 Hour Fitness, a proud sponsor of the United States Olympic Committee (USOC) and Official Fitness Center Sponsor of the U.S. Olympic and Paralympic Teams, introduces a Team USA Bootcamp into all club markets in January 2018, just prior to the start of the PyeongChang Olympic and Paralympic Winter Games 2018. Team USA Bootcamp is inspired by the three distinguished “Team 24” U.S. Olympic and Paralympic Team athletes announced by 24 Hour Fitness earlier in fall, 2017. Read More...

Crunch Fitness Franchisee Fitness Holdings LLC Acquires Boost Fitness, Expands Across Massachusetts
Posted: January 9, 2018 in Chains

NEW YORK, N.Y. - Crunch Fitness Franchise announced that its Connecticut-based franchisee, Fitness Holdings LLC, has acquired Boost Fitness, the largest independent fitness chain in Central Massachusetts. The acquisition increases the number of Crunch locations in Massachusetts five-fold, growing the club base from two clubs to ten in the Boston area. Read More...

Fitness On Demand Partners with JW Marriott to Deliver Exclusive Nora Tobin Wellness Content
Posted: January 9, 2018 in Suppliers

CHANHASSEN, MN - JW Marriott Hotels & Resorts recently announced its partnership with Nora Tobin, naming the health and wellness leader as the brand’s Wellness Ambassador. This partnership stems from JW Marriott’s commitment to the guest passion of wellbeing, offering busy business and leisure travelers alike new ways to live healthy, fulfilling lives on the road. The collaboration introduces elevated and approachable ways to exercise both body and mind. Read More...

Floyd Mayweather Unveils Mayweather Boxing + Fitness Virtual Reality Experience
Posted: January 9, 2018 in Suppliers

LAS VEGAS, NV - On the opening day of the 2018 Consumer Electronics Show (CES), Mayweather Boxing + Fitness, a best-in-class fitness experience modeled after the most dominant boxer of all time, will unveil the future of fitness with its Virtual Reality workout program, featuring the Champ himself. Available at Mayweather Boxing + Fitness tech-enabled gym locations, the VR experience features a virtual Floyd coaching individual users through the workout routines that kept him at the top of his sport for more than 20 years. Read More...

Equinox, Owner of SoulCycle, Invests in Rumble
Posted: January 8, 2018 in Chains

NEW YORK, N.Y. - Equinox, the high-performance lifestyle leader and operator of Equinox Fitness Clubs, Blink Fitness, Pure Yoga and SoulCycle, announced a significant minority stake in Rumble, a boxing-inspired group fitness company based in NYC. Read More...

Multi-Platinum Artist And Performer Jason Derulo Teams With Zumba Brand During Key Fitness Season
Posted: January 8, 2018 in Suppliers

MIAMI, FL - Music phenomenon Jason Derulo and Zumba Fitness, the world's largest dance-fitness company, announced a global collaboration in support of Derulo's latest single, "Tip Toe." With over 105 million records sold, his latest single and official Zumba choreography, inspired by his signature dance moves to "Tip Toe," will be pulsed through Zumba's global instructor network, which means 15 million consumers across 200,000 locations will hear the song and learn the choreography as it rolls out in nearly 186 countries. Read More...

acac Pantops Now Open in Charlottesville, VA
Posted: January 4, 2018 in Chains

CHARLOTTESVILLE, VA - acac Fitness & Wellness Centers announced the opening of a new fitness facility and physical therapy location in Charlottesville, VA. The new club is located inside of the Sentara Martha Jefferson Sports Medicine Clinic. acac began operations in the facility on January 1, 2018. The Pantops location is acac’s fourth club in Charlottesville. They have been serving the Charlottesville community for over 33 years when the first health club opened in 1984. Read More...

USTA National Campus Celebrates One-Year Anniversary
Posted: January 4, 2018 in Suppliers

ORLANDO, FL - The USTA commemorated the one-year anniversary of the USTA National Campus, which officially opened on January 2, 2017, in Lake Nona in Orlando, Florida, as the new “Home of American Tennis.” In its inaugural year, nearly 200,000 players visited the groundbreaking facility, with more than 100 international, national and local tournaments held throughout the year. The USTA National Campus, featuring 100 courts over 64 acres, is open to the public and serves the entire spectrum of the tennis community, including youth players, recreational players, collegiate athletes and future and current professional tour level players. Read More...

Planet Fitness Announces Expansion into All 50 States with First Location in Hawaii; Headquarters Acquires 6 Franchise Stores in Long Island
Posted: January 4, 2018 in Chains

HAMPTON, N.H. - Planet Fitness, Inc. (NYSE: PLNT), one of the largest and fastest-growing franchisors and operators of fitness centers in the U.S., has expanded its footprint to all 50 states with the opening of its first club in Hawaii. The first Judgement Free Zone in Hawaii is now open and located at the Ala Moana Center in Honolulu. Read More...

TITLE Boxing Club Reflects on Monumental Year, Anticipates Greater Success in 2018
Posted: January 4, 2018 in Chains

OVERLAND PARK, KS - After a strong year of growth and development, TITLE Boxing Club, the nation's fastest growing boxing franchise, rounded out 2017 positioned for further fitness market dominance. As the brand heads into 2018, it's fully equipped for further growth after the implementation of a strategic area developer plan and its recent international expansion that brought the brand to Latin America. For a company that never stops pushing itself, TITLE Boxing Club has its sights set on even bigger milestones this year. Read More...

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