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Crunch Franchise Announces Its Newest Location in Las Cruces, New Mexico
Posted: May 2, 2018 in Chains

LAS CRUCES, N.M. - Crunch, the health club chain best known for making serious fitness fun through unique programming and cutting-edge training, will open its newest franchise location in Las Cruces, New Mexico. The nearly 40,000 square-foot club will bring Crunch's 'No Judgments' philosophy and fusion of fitness meets entertainment to the diverse Las Cruces community. Read More...

Equinox and Solstice Introduce The Northward Jacket; With Every Jacket Sold, One is Gifted to a Local Child in Need
Posted: May 2, 2018 in Chains

LAWRENCE, KS - Equinox & Solstice announced the launch of the Northward Jacket, a responsibly sourced, windproof, water-resistant and breathable jacket that not only looks great but helps local disadvantaged youth. With every Northward Jacket purchased, Equinox and Solstice will gift the same jacket to a local kid in need. The Indiegogo campaign, which is being managed by the Launchpad Agency, has a funding goal of $30,000 USD and features limited Super Early Bird Specials of $119 as well as several other rewards for backers. Read More...

World’s Largest Exercise Class: May 2 Celebrates 30th Annual Project ACES Day (All Children Exercise Simultaneously)
Posted: May 1, 2018 in Suppliers

JERSEY CITY, N.J. - In conjunction with May's Exercise is Medicine Month, “The World's Largest Exercise Class” is coming to students, schools and various health, fitness, sports and medical-related facilities around the world on May 2. Millions of participants across the globe will be celebrating the 30th annual Project ACES Day beginning at 10AM. Read More...

79 EXOS-supported Athletes Selected in 2018 NFL Draft
Posted: May 1, 2018 in Chains

PHOENIX, AZ - Seventy-nine EXOS-supported players were selected in the 2018 NFL draft, making up 31% of the total selections. This includes 15 first-round picks, five selections in the top 10, 10 of the top 15, and a record nine players selected first at their position. EXOS has now supported 165 first-round and 838 total draft picks. Read More...

Crunch Franchise Announces Its Newest Location In Tuscaloosa, Alabama
Posted: April 30, 2018 in Chains

TUSCALOOSA, AL - Crunch Fitness, the company known for making Serious Fitness, Serious Fun, announced its newest club will be coming soon to Tuscaloosa, Alabama. The new, $3 million dollar, 42,000 square-foot Crunch location will be the largest fitness facility in Tuscaloosa and one of the largest Crunch clubs nationwide. Crunch Tuscaloosa will begin membership sales during its pre-opening phase with a planned opening in September. Read More...

PTR Kicks Off Mentor Program; Launches Coach App
Posted: April 30, 2018 in Suppliers

HILTON HEAD, S.C. - Professional Tennis Registry (PTR), is pleased to announce PTR has kicked off its new Mentor Program. The program honors the legacy of PTR Founder, Dennis Van der Meer, who recognized the need for industry leaders to help guide, shape and foster earnest professionals in the areas of community, business and athletic development, as well as club management. PTR also announced the launch of the new PTR Coach App, an indispensable tool for tennis coaches. The goal is to provide coaches and athletes with a specific platform that can be used effectively in helping a player transition and achieve positive change. Read More...

Blink Fitness Opens Its Newest New Jersey Location In Newark
Posted: April 28, 2018 in Chains

NEWARK, N.J. - Blink Fitness, the premium-quality, value-based fitness club, is excited announces the grand opening of its 69th location, in Newark, New Jersey. The club opened the doors to its much-anticipated location on Friday, April 27th. As a part of the Grand Opening celebration, Blink Fitness donated 50 one-year memberships, worth over $10,000, to CASA for Children of Essex County, an organization dedicated to promoting the welfare of children who have been removed from their homes because of abuse, neglect or abandonment by providing a safety net of support, advocacy and mentorship. Read More...

Life Time Disrupts Shared Workspace Industry With Opening of Category Redefining Life Time Work
Posted: April 26, 2018 in Chains

PHILADELPHIA, PA - In a company first, Life Time, the nation's only Healthy Way of Life brand, is adding shared workspaces to its booming luxury health and wellness destinations and experiences with the introduction of Life Time Work. With elegant workspaces thoughtfully designed for a variety of needs and appointments that promote comfort, collaboration and productivity, Life Time Work is located within the new Life Time Athletic Ardmore destination at Suburban Square. Read More...

24 Hour Fitness Selects Microsoft Dynamics 365 and Adobe Experience Cloud to Transform Customer Engagement
Posted: April 25, 2018 in Chains

REDMOND, WA and SAN JOSE, CA - Microsoft Corp. (Nasdaq: MSFT) and Adobe (Nasdaq: ADBE) announced an agreement with 24 Hour Fitness, one of the nation's largest privately owned and operated fitness chains, to deploy Microsoft Dynamics 365 and Adobe Experience Cloud across its network of more than 420 clubs nationwide. This will enable 24 Hour Fitness to dramatically enhance its ability to offer more personalized and unified digital experiences for members throughout every touch point in their fitness journey. Read More...

Life Fitness Appoints New CMO and VP, Global Customer Experience & Service
Posted: April 24, 2018 in Suppliers

ROSEMONT, IL - Life Fitness, the global leader in commercial fitness equipment, announces the appointment of two transformational leaders dedicated to marketing, customer experience and service. At a time of rapid change in the fitness industry, these leaders reinforce the company's dedication to excellence in digital leadership and customer intimacy while pursuing its vision to be the platform that connects the world to fitness. Read More...

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