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Health and Fitness Club Industry News

Friday, July 10th, 2026

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LA Fitness and Shoot 360 Announce Pilot Program to Transform Basketball Gyms into Gamified, Data-Driven Training and Competition Experiences
Posted: February 12, 2026 in Chains, Suppliers

VANCOUVER, WA - Shoot 360, one of the world's largest and most advanced technology-driven basketball training, competition and entertainment platforms, is piloting a program with LA Fitness that will convert select locations of the chain's basketball facilities into immersive, gamified experiences powered by cutting-edge technology. Test markets will launch in Northern California, Oregon and Washington State. Read More...

VASA Fitness Appoints Michael Schwindle as Chief Financial Officer
Posted: February 12, 2026 in Chains

GREENWOOD VILLAGE, CO - VASA Fitness, one of the nation's leading high-value, low-price fitness operators, announces the appointment of Michael Schwindle as Chief Financial Officer. Michael brings more than 30 years of financial and operational leadership experience across global retail, e-commerce and consumer brands. His appointment will help VASA continue to scale its national footprint. Read More...

Crunch Franchise Brings State-of-the-Art Crunch 3.0 Gym to Greensboro, North Carolina
Posted: February 11, 2026 in Chains

GREENSBORO, N.C. - Crunch Fitness today announces the opening of Crunch West Market, a 45,000-square-foot state-of-the-art fitness facility, in Greensboro, North Carolina. Operated by Crunch Fitness franchisee JF Fitness, Crunch West Market creates a new fitness offering for residents of Greensboro. JF Fitness owns and operates 35 Crunch Fitness locations across the United States, and Crunch West Market will be JF Fitness' fifth location in North Carolina, with plans to open more locations this year. Read More...

HFA’s State of the States 2026: US Fitness Policy Update & Compliance Guide
Posted: February 11, 2026 in HFA

WASHINGTON, D.C. - As the US health and fitness sector continues to grow, diversify and evolve, so too does the policy environment that shapes how gyms, health clubs, studios and other fitness businesses operate. It is for this reason that the Health & Fitness Association (HFA) has developed the State of the States report: a definitive, state-by-state guide to the US fitness industry’s legislative and regulatory landscape. State of the States is designed to help operators, policymakers and industry stakeholders better understand the regulatory environment, market conditions and key policy developments that affect fitness businesses nationwide. These insights allow the sector to track year-over-year changes, anticipate emerging policy risks, support advocacy campaigns and ensure compliance with state-level requirements. Read More...

Life Time Foundation Announces Move for a Life Time, the Next Chapter of its Annual Children’s Health Fundraiser
Posted: February 11, 2026 in Chains

CHANHASSEN, MN - Life Time (NYSE: LTH), one the nation's premier healthy lifestyle brands, announces Move for a Life Time, a nationwide workout fundraising event for Children's Miracle Network and the Life Time Foundation. Taking place on Saturday, March 7 at more than 165 Life Time athletic clubs across the United States and Canada, the event invites participants of all fitness levels to move with purpose while supporting children's health initiatives nationwide. Read More...

PVOLVE Appoints Jesse McBain as Chief Operating Officer of Studio Development to Accelerate National Growth
Posted: February 11, 2026 in Chains

NEW YORK, N.Y. - PVOLVE, the clinically proven functional fitness method rooted in strength, mobility and stability, announces Jesse McBain as Chief Operating Officer, Studio Development, as the brand accelerates the next chapter of its global studio expansion and franchise growth strategy. Read More...

ACE Welcomes Nathen McEown, CPA, to its Board of Directors
Posted: February 11, 2026 in Suppliers

SAN DIEGO, CA - The American Council on Exercise (ACE) announces that Nathen McEown, a respected leader in finance and public accounting, has joined its Board of Directors effective February 1, 2026. McEown’s expertise will help guide the ACE mission and strategic direction for the next three years. Read More...

World Gym International Announces the Upcoming Opening of its Newest Facility in Pine Brook, New Jersey
Posted: February 10, 2026 in Chains

PINE BROOK, N.J. - World Gym International announces the upcoming opening of its newest location in Pine Brook, New Jersey. Industry veteran, Erik Santiago, is excited to bring a new state of the art 50,000 square-foot family facility to the NJ/NY Metropolitan Area that will cater to World Gym Athletes of all kinds. Read More...

Life Time Opens First Athletic Country Club of 2026 in West Cary (its Fourth in the Raleigh-Cary Market) Further Addressing Rapidly Growing Demand for Healthy Living
Posted: February 10, 2026 in Chains

CARY, N.C. - Life Time (NYSE: LTH) announces the opening of its first new athletic country club of 2026 in Cary, North Carolina, as the company continues to expand in highly desirable fast-growing markets demanding premium health and wellness experiences. Life Time Alston Town Center strengthens the company's footprint in the Raleigh-Cary market, benefiting from sustained population growth, a strong economic base and favorable demographic trends. Read More...

Daxko Boutique Fitness Solution, Exercise.com, Earns Best Customer Support Award from Software Advice for 2026
Posted: February 10, 2026 in Suppliers

BIRMINGHAM, AL - Daxko, a leading software provider for health, fitness and wellness organizations, announces that Exercise.com has been named the Best “Customer Support” Software by Software Advice in the Appointment Scheduling Software category for 2026. This recognition is based on verified user feedback and reflects Exercise.com’s commitment to helping boutique fitness businesses succeed with reliable support and scheduling tools. Read More...

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