The St. James Expands Cutting-Edge Performance Training Experience with New Location
Posted: December 1, 2021 in Chains
The St. James
SPRINGFIELD, VA – The St. James, the Washington region’s premier performance training, sports development and wellness company, has announced plans to open a new athletic training and recovery concept, The St. James Performance Club in Reston Town Center in the spring of 2022.
The St. James Performance Club extends the reach of the brand’s innovative performance training, recovery and lifestyle experiences at the 450,000-square-foot flagship location in Springfield, Virginia, delivered in streamlined format designed to upgrade the athletic training experience at Reston Town Center. With almost 25,000 square feet of state-of-the-art training space, the new Performance Club will offer an elite approach to health, wellness and performance for the entire Reston community.
“We are thrilled to bring The St. James experience to Reston Town Center,” said Craig Dixon, Co-Founder and CEO of The St. James. “Given the success of our Springfield flagship, we know our new Reston Performance Club will enhance our ability to serve the Washington metropolitan region in a new and exciting way. From performance training and nutrition to mind and muscle recovery, we are continuing to deliver an experience that pushes individuals to maximize athletic abilities in every aspect.”
The St. James Performance Club will house superior fitness amenities, such as a strength-focused health club designed to condition athletes of all abilities, and proprietary group fitness classes to push the mind and body, all in a state-of-the-art space. The St. James Performance Club will also feature flexitarian-inspired on-the-go food and beverage menu offerings from Vim & Victor; the health-forward restaurant concept developed in partnership with Chef Spike Mendelsohn.
The St. James aims to integrate its content, programs, experiences and events into the broader Reston community. In partnership with Boston Properties, a leading global real estate services company with one of the largest retail and office portfolios in the country, The St. James aims to deliver a transformative active lifestyle experience at Reston Town Center, one of Northern Virginia’s most important corporate and retail communities. As the region’s largest sports and entertainment destination, The St. James flagship Complex in Springfield has become nationally recognized for its
state-of-the-art training venues, best-in-class coaching staff, and elite sports teams across more than 10 sports. With their new Performance Club concept, The St. James will continue to expand the brand’s ability to engage the entire Washington athletic community, creating a home away from home for active individuals and their families.
“In just over two years, The St. James has developed a community of high-performing athletes and active families that is unlike anything else in the country,” said Kendrick Ashton, The St. James Co-Founder and CEO. “Our new Performance Clubs are an extension of our vision to redefine the modern lifestyle by bringing physical performance, wellness, and interactive family fun to the entire Washington region. We are excited to provide more people an opportunity to see what sets us apart.”
Prospective members of The St. James can choose from several tiered membership options, from the Performance Club, the flagship Complex or both. Current members will have the option to add the Performance Club to their existing plan, providing more flexibility between weekday and weekend fitness needs. Local businesses can also purchase a corporate wellness membership as an added perk to their benefits program.
