Snap Fitness Launches Snap App 2.0
Posted: April 2, 2024 in Chains
Snap Fitness
CHANHASSEN, MN – Snap Fitness (part of Lift Brands) has upgraded its app, enhancing its members’ omnichannel fitness experience.
With a refreshed User interface (UI) and user experience (UX) design, Snap App 2.0 features a number of improvements to the platform. These include improved navigation and a reorganization of content, offering users a more intuitive experience. The on-demand video player experience has been enhanced with subtitles, casting, and automatic workout completion. Content tracking has also been added, with users now being able to “add” their favorite videos, allowing them to find them later. A full history of previously viewed content can also be viewed.
In addition to its sleek new look and feel, Snap App 2.0 introduces an advanced personal training feature. This innovative tool empowers personal trainers to create and deliver custom workout programs directly to members through the app. With Snap App 2.0, members can effortlessly access personalized training programs with a simple tap, while personal trainers can remotely provide expert guidance and monitor client progress. This not only enhances member engagement and motivation but also streamlines the training process for both trainers and trainees.
The Snap App 2.0 is free for all Snap Fitness members and has been designed to help members reach their goals wherever they are – adding value to membership. Users of the app receive a personalized journey of on-demand workouts and programs based on their preferences, lifestyle and individual targets. As well as allowing them to track their fitness progress, members can receive personalized meal plans, participate in mental health programs and get discounts on favorite brands. They can also adjust their journeys at any time as their goals change.
Through the improved app, members can:
- Participate in more than 1,200 on-demand workouts at any time;
- Track progress in a central hub and monitor progression over time;
- Practice mindfulness by participating in meditation programs, reading healthy living tips and listening to podcasts;
- Create a personalized nutrition plan by discovering recipes and meal plans, as well as adding in their own recipes;
- Connect with Snap Fitness members around the world through our online community;
- Create motivational posts, share your progress, and make friends with likeminded people;
The Snap App has already seen a strong start to 2024, with 65.8% more users globally compared to January of 2023 and Rose Minar, Chief Marketing and Experience Officer for Lift Brands, says: “We first launched Snap App in 2021 to provide our members with a customized digital fitness experience based on personalized goals. Members are highly engaged with it, as it provides them with an omnichannel fitness journey and the ability to keep track of their workouts inside and outside of the gym. This latest upgrade will build on the Snap App’s huge success by further enhancing the user experience and by adding elements we know members will appreciate.
“Snap Fitness was launched as an industry innovator in 2003. The Snap App is a great example of how we aren’t content with simply evolving with the market landscape, but lead from the front and shape it.”
