Health and Fitness Club Industry News: Chains
Sunday, August 9th, 2026
Xponential Fitness Expands to Portugal
Posted: November 9, 2022 in Chains
IRVINE, CA - Xponential Fitness Inc., based in Irvine, California, has entered the Portugal market by signing a master franchise agreement with Porto-based Mitrinha & Libelinha Lda. for its brand Club Pilates. The partnership allows Mitrinha & Libelinha to open at least 20 Club Pilates studios in Portugal over the next 10 years. The Portuguese company is known for scaling consumer retail brands in its home market. Read More...
Xponential Fitness Signs Master Franchise Agreement in Portugal for Club Pilates
Posted: November 4, 2022 in Chains
IRVINE, CA - Xponential Fitness, Inc. (NYSE: XPOF) announces it has signed a Master Franchise Agreement in Portugal for its Club Pilates brand. The agreement, signed with Porto-based Mitrinha and Libelinha, Lda., gives the Master Franchisee the opportunity to license a minimum of 20 Club Pilates studios in Portugal over the next 10 years. The Master Franchise partners bring extensive experience scaling globally-recognized consumer retail brands in Portugal. Read More...
Pure Barre Brings Back Pure Give This November, Announces Partnership with Soles4Souls
Posted: November 2, 2022 in Chains
IRVINE, CA - Pure Barre, the full-body barre workout brand, announces the return of its Pure Give campaign to celebrate National Gratitude Month in November. As part of the campaign, members and new faces can redeem a free class credit by using the promo code PUREGIVE when purchasing a single class. Read More...
Xponential Fitness Signs Master Franchise Agreement in Kuwait for Rumble, Club Pilates, StretchLab and CycleBar
Posted: October 26, 2022 in Chains
IRVINE, CA - Xponential Fitness, Inc. (NYSE: XPOF) announces it has signed a Master Franchise Agreement in Kuwait for its brands Rumble, Club Pilates, StretchLab and CycleBar. The deal, signed with Kuwait Real Estate Company, Aqarat, will result in the opening of a minimum of eight studios early in the initial 10-year term of the agreement, with additional studios to be developed based on market opportunity. Read More...
Xponential Fitness Gives Back this Autumn to Further Enhance the Health and Wellbeing of the Communities it Serves
Posted: October 6, 2022 in Chains
IRVINE, CA - Xponential Fitness (NYSE: XPOF), the largest global curator of boutique fitness brands, is leading the way with contributions to health and wellness causes beyond the four walls of its 2,000-plus studios. Further breaking down barriers and lifting up communities through social efforts, the company announces a variety of charitable initiatives slated for October and November across its brands, which include Club Pilates, Pure Barre, CycleBar, StretchLab, YogaSix, Row House, Rumble, AKT, STRIDE Fitness and BFT. Read More...
CycleBar Studios Around the World Ride Toward a Cure for Breast Cancer in October
Posted: October 3, 2022 in Chains
IRVINE, CA - Worldwide, breast cancer is the most common cancer in women, with more than 2 million estimated new cases recorded in 2020. In an effort to spread awareness and contribute to breast cancer research efforts, CycleBar, the world’s largest indoor cycling franchise, is supporting Breast Cancer Awareness Month through a special CycleGives event. Read More...
Xponential Fitness Announces Partnership with Princess Cruises
Posted: September 13, 2022 in Chains
IRVINE, CA - Xponential Fitness, Inc. (NYSE: XPOF), the largest global franchisor of boutique fitness brands, announces an exclusive five-year licensing agreement with the iconic premium cruise brand, Princess Cruises. With this unique partnership, Xponential Fitness becomes the first cross-modality fitness franchise to put its curated brands on a major cruise line. Over the term of the agreement, a minimum of eight Xponential brands will be made available onboard each of Princess’ 15-ship fleet, resulting in a minimum total of 120 licensed studio experiences across the Princess fleet all operated by OneSpaWorld. Read More...
Xponential Fitness Signs Deal for CycleBar in Japan
Posted: August 9, 2022 in Chains
IRVINE, CA - Xponential Fitness, Inc. (NYSE: XPOF), the largest global franchisor of boutique fitness brands, announces it has signed a Master Franchise Agreement in Japan for CycleBar, the world’s largest indoor cycling brand. The agreement, signed with Xponential’s Master Franchisee for Club Pilates in Japan, gives the Master Franchisee the opportunity to license at least 30 CycleBar studios in Japan over the next 10 years. Read More...
Xponential Fitness Brands Row House and Rumble Boxing Partner with C4 Energy to Fuel Fitness Enthusiasts Across the Country
Posted: July 25, 2022 in Chains
IRVINE, CA - Row House and Rumble, two of Xponential Fitness’ (NYSE: XPOF) powerhouse brands, announces that C4 Energy, one of the fastest-growing energy drink brands in the United States, is their new energy drink partner. Created by Nutrabolt, the Human Performance Company, C4 Energy, and C4 Smart Energy will now be available at participating studios nationwide. Read More...
Club Pilates Signs Master Franchise Agreement in the United Kingdom
Posted: July 11, 2022 in Chains
IRVINE, CA - Club Pilates, the world’s largest Pilates brand, announces it has signed a Master Franchise Agreement in the United Kingdom (UK), including England, Scotland, Wales and Northern Ireland. The agreement gives the Master Franchisee the opportunity to license at least 50 Club Pilates studios over the next 10 years. The new studios will bring Club Pilates’ international reach to 11 countries outside of North America. Read More...

