VFP Evolves into Club Automation Engage Pro, Enhancing Integration with Daxko
Posted: July 24, 2024 in Suppliers
Visual Fitness Planner
BIRMINGHAM, AL – Daxko, a leading software and integrated payments solutions provider in the health, fitness and wellness industry, introduces Club Automation Engage Pro, formerly VFP.
For years, clubs of all sizes have trusted VFP to provide high-impact lead management and member engagement, driving business growth. This new name marks a milestone in Daxko’s journey to unite the strengths of Club Automation and VFP for a comprehensive management and growth suite for fitness businesses.
Many health and fitness clubs struggle with membership inquiry follow-up, with 70% of leads not receiving adequate contact. Engage Pro addresses this by automating and personalizing outreach, ensuring every lead is engaged. This helps gyms build relationships with potential members and improve overall communication. Dynamic Fitness, for example, saw a 32% increase in online membership sales, a 26% rise in lead conversion, and saved $86,000 monthly after implementing Engage Pro, illustrating the solution’s effectiveness.
“Club Automation Engage Pro is a significant step in bringing together two of the industry’s most powerful solutions,” said Wes Gillette, Chief Product Officer at Daxko. “Our customers’ needs are changing, and fitness businesses need better tools to accelerate revenue growth. Engage Pro, with its new Performance Dashboard and other enhanced features, makes it easier to manage operations, increase sales, and find new revenue opportunities.”
“For 25 years, VFP innovated to support the industry’s success in attracting, selling, and retaining members,” said Daron Allen, cofounder of VFP and current VP of Enterprise CRM at Daxko. “Club Automation Engage Pro brings together the strengths of Club Automation and VFP for a more powerful solution, but our choice and flexibility in member management integrations and also stand-alone use cases ensures clubs of all kinds have the best tools for success.”
