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Sweating for a Cause: Wellbeats Partners with HopeKids MN

Posted: February 1, 2021 in Suppliers


MINNEAPOLIS, MN – Working out could benefit more than the waistline this February, thanks to Wellbeats and HopeKids MN. St. Louis Park-based Wellbeats, a leading provider of on-demand, virtual fitness programming, partners with HopeKids MN, the local chapter of a national nonprofit that organizes ongoing events and activities and a powerful, unique support community for families who have a child with a life-threatening medical condition, such as cancer.

As a result of this partnership, every time a participant enrolls in Wellbeats’ “Move with Heart” Challenge in February, the company will contribute $1 towards a 12-month Wellbeats subscription for HopeKids MN families.

“Supporting the community is an integral part of our culture at Wellbeats, and we believe strongly in the mission of HopeKids to support and connect families who are facing medical challenges through activities that contribute to their overall well-being,” said Jen Zygmunt, Chief Revenue Officer at Wellbeats and a HopeKids MN board member. “Our goal is to make fitness foundational for HopeKids families by making it more convenient and accessible because we know how beneficial exercise is when dealing with stressful situations.”

HopeKids currently serves more than 1,500 families in Minnesota. According to data from HopeKids, families who use their services overwhelmingly report that the HopeKids community allows them to spend more time together and gives them a more positive outlook on the future.

“When you’re dealing with the stress and time demands of a serious illness, it can be easy for fitness to fall by the wayside, but regular exercise can help families persevere and remain positive,” said Brian Anderson, executive director for HopeKids MN. “On-demand classes are an excellent way to relieve stress and keep the whole family healthy. And because Wellbeats’ classes are designed for people at all stages of ability, they fit perfectly with our goal of helping families be active together. These aren’t just exercise classes for Mom or Dad. They’re for the whole family.”

Wellbeats currently offers more than 700 on-demand fitness classes. Content can be licensed by employers and made available as a health benefit for employees and their families. It is also available as a benefit through select health plans.

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