Health and Fitness Club Industry News: Suppliers
Thursday, August 6th, 2026
Mark Wahlberg Joins Power Plate As Key Stakeholder and Brand Ambassador
Posted: April 28, 2021 in Suppliers
CHICAGO, IL - Power Plate, a global leader in whole body vibration training equipment and programming, announces that worldwide film star Mark Wahlberg has officially joined the company as both an investor in parent company, Performance Health Systems, and brand ambassador for Power Plate. One of the most fitness-oriented of Hollywood's A-list leading men, Wahlberg has been a steadfast Power Plate user for 15 years, with vibration training playing a central role in his ongoing personal training and wellness-focused lifestyle. Read More...
Echelon Fitness Scores Another Round of Funding
Posted: April 28, 2021 in Suppliers
CHATTANOOGA, TN - Echelon Fitness announces another successful round of growth and funding in the first quarter. Newly raised capital will help to forge new deals, bring in new content and talent for the Echelon community and continue to bring to market innovative products across multiple retailers. New investors include Goldman Sachs Growth, North Castle Partners and United Talent Agency (UTA). Read More...
USTA Partners with Reforestation Nonprofit, One Tree Planted
Posted: April 28, 2021 in Suppliers
ORLANDO, FL - The United States Tennis Association announces a partnership with reforestation non-profit, One Tree Planted, that will see a tree planted in honor of each participant in the 2021 NTRP National Championships. Read More...
Setting Your Gym Apart from the Rest – Bringing in New Members
Posted: April 27, 2021 in Suppliers
As we forge ahead into 2021 after one of the most unusual stints the country has ever experienced, quite a few small businesses are unsure of how to proceed. If you own a gym, you probably rank near the top of the list in this regard. All along, you’ve been struggling to compete with the large chains that already have national exposure on their side. To make matters worse, the public is facing uncertain times, so they’re a bit leery of starting anything new. At UpSwell, we’re here to help you stand out in your field and grow your business. Read More...
ABC Fitness Solutions Helps Fitness Clubs Redefine In-Club and On-Demand Digital Member Services with the Launch of ABC+
Posted: April 27, 2021 in Suppliers
LITTLE ROCK, AR - ABC Fitness Solutions, LLC (ABC), a leading provider of technology and related services for the fitness industry, unveils ABC+, a member-centric mobile platform that allows club operators of all sizes to participate in the digitization of health and fitness in a way that is personal, flexible and inclusive of the in-club experience. ABC+ allows club operators to extend engagement, creatively curate personalized content and deepen their relationship with members as they continue their health and wellness journey how, where and when they choose. Read More...
Daxko Announces Saranda West as Vice President of Product Management
Posted: April 27, 2021 in Suppliers
BIRMINGHAM, AL - Daxko, a health, fitness and wellness industry leading software and integrated payments provider, has announced the promotion of Saranda West to Vice President of Product Management. West has played a vital role in Daxko's growth, including the creation of its robust solution portfolio for over a decade. She is the newest member of the Senior Leadership Team and reports directly to CEO, Ron Lamb. Read More...
Hyperice Named Official Recovery Technology Partner of the Dallas Cowboys
Posted: April 27, 2021 in Suppliers
IRVINE, CA - Hyperice, an industry leader in recovery technology and pioneer of percussion, vibration, dynamic air compression and thermal technology, has announced a multiyear partnership with the Dallas Cowboys. The partnership will not only incorporate Hyperice solutions on and off the field but will also engage the loyal fanbase of one of the world's most recognizable teams across all sports. Read More...
Celebrate National Tennis Month in May!
Posted: April 26, 2021 in Suppliers
ORLANDO, FL - May is once again National Tennis Month! Share this monthlong celebration of tennis with the hashtag #NationalTennisMonth and plug your grassroots programs into this great promotion to grow the sport. Here’s the message that USTA Chairman of the Board and President, Mike McNulty... Read More...
Myzone and the Physical Activity Alliance Challenge Congress to One Month of Movement
Posted: April 23, 2021 in Suppliers
WASHINGTON, D.C. - Myzone and the Physical Activity Alliance have launched a Congressional Physical Activity Challenge to highlight the importance of making movement more fun, accessible and inclusive across the USA and on a global scale. Coinciding with National Physical Fitness and Sports Month in May, the competition is open to all members of Congress, their DC Congressional staff and interns. Read More...
TRX and Team RWB Announce New Partnership Supporting Veterans’ Health and Wellness
Posted: April 22, 2021 in Suppliers
ATLANTA, GA - TRX and Team Red, White & Blue (Team RWB), global leaders in functional training with deep ties to the military, have announced a partnership to support the fitness, health and wellness of military veterans. TRX Elite, a special purpose division of TRX, will lead the partnership efforts in support of Team RWB's vision of forging America's leading health and wellness community for veterans. TRX Elite will provide Team RWB members and their families with access to exclusive fitness, health and wellness products, services and programs. Read More...
