Club Insider

Myzone Moves Into Metaverse With Web3 Platform Partnership

Posted: September 30, 2022 in Suppliers

MYZONEMYZONE

U.K. – Due for launch in 2023, the digital space will offer a platform for participants to experience Myzone’s five-colored heart rate zones and better understand the effect these have on the body during exercise.

How to Get More People Active

“This is a fantastic opportunity for Myzone to replicate our technology in the virtual world to help encourage more people to become more active,” said Dave Wright, CEO Myzone Group.

“We’ve already built a large community of fitness enthusiasts that are rewarded for their efforts, so bringing that ethos and aim to the Fitness Metaverse is perfectly in-line with what OliveX and Myzone are trying to achieve.”

Introducing Movement to the Web3 Community

Myzone brings to the metaverse extensive knowledge around the gamification of fitness and the move-to-earn model. With years of experience in setting challenges, personal goals and building an online social community, the two brands are connected in their aim of motivating users to sustain physical activity.

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