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FlexIt Enhances Its Partnership with AccuWeather By Integrating Weather-forecasting Technology Into Its Fitness Offering

Posted: October 21, 2021 in Suppliers

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NEW YORK, N.Y. – FlexIt, the company known for its personalized fitness offerings that recently launched its premier training platform, FlexItPRO, is adding new features to its software via its partnership with the trusted weather resource, AccuWeather. AccuWeather and Flexit have been working together since 2019, and now take their partnership to new heights by combining AccuWeather forecasting with FlexIt’s custom fitness to create the only weather-informed fitness tool on the market. By integrating AccuWeather forecasting capabilities into FlexIt, users can now take advantage of fitness curated for both their bodies and their environments.

Users can be notified of weather as it pertains to their fitness experience. FlexIt users will now receive suggestions on where to take their Virtual Personal Training sessions based on cutting-edge forecasting technology. In the case of good weather users may be encouraged to take their Virtual Personal Training outdoors. In the event of a heat wave or other poor weather conditions, users will be notified to keep their Virtual Personal Training indoors.

“Being able to go Wherever, Whenever® with your fitness means knowing where and when to go,” said Austin Cohen, Founder and CEO of Flexit, “By integrating AccuWeather’s state-of-the-art weather data, we can make sure our users are truly able to take their fitness wherever they go and foster a holistic fitness lifestyle.”

FlexIt’s Virtual Personal Training platform was designed specifically for exercise, with proprietary features that ensure clients are getting the most out of their sessions safely and effectively. These include timers, specialized camera views, music integration, health and wellness tracking, and form correction features, which allow trainers to project drawings and video demonstrations on screen to adjust technique in real-time.

“Health and well-being are a core component of our mission at AccuWeather, which is why partnering with FlexIt makes so much sense,” said AccuWeather Senior Vice President of Business Development, Paul Lentz. “Users now have Superior Accuracy built into their experience, enabling them to plan their workouts with greater confidence.”

FlexIt will continue to integrate AccuWeather technology in an array of initiatives throughout their fitness offerings to ensure FlexIt users can enjoy the most informed fitness experience possible.

To learn more about FlexIt, visit www.flexit.fit.

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