Health and Fitness Club Industry News
Monday, August 10th, 2026
Planet Fitness Selects Huge as Digital Agency of Record
Posted: October 21, 2021 in Chains
HAMPTON, N.H. - Planet Fitness, Inc. (NYSE: PLNT), one of the largest and fastest-growing global franchisors and operators of fitness centers with more members than any other fitness brand, announceds it has selected Huge, a global experience agency, as its new digital agency of record following a strategic competitive review. Planet Fitness will partner with Huge to accelerate the company's digital strategy and support the continuous evolution of its mobile app, website and in-club digital experience, with a focus on strategy, customer satisfaction and creative design within these digital channels. Read More...
EoS Fitness Raises Over $100,000 for Challenged Athletes Foundation
Posted: October 21, 2021 in Chains
CARLSBAD, CA - Doubling down on its commitment to inclusivity and accessibility through a new long-term partnership with the Challenged Athletes Foundation (CAF), EoS Fitness presented the nonprofit with a check for $106,878.01 after fundraising across its 60+ gyms in support of CAF and the inspiring athletes it supports during the month of September. Read More...
Echelon and Eat Fit Go Announce Collaboration
Posted: October 21, 2021 in Suppliers
NEW YORK, N.Y. - Echelon, the connected fitness company revolutionizing the way people move, has announced an exclusive partnership with meal delivery company Eat Fit Go. The Echelon experience is known for providing real fitness solutions at every price point and Eat Fit Go provides real food for every lifestyle. This collaboration affords the Echelon community access to a truly comprehensive lifestyle program. Read More...
ClubCorp Acquires National Golf Club of Kansas City and “the Deuce”
Posted: October 21, 2021 in Chains
KANSAS CITY, MO - ClubCorp officials announced it has acquired and will now own and operate the National Golf Club of Kansas City and the adjacent club, "the Deuce," building on the traditions established by the Illig and Patterson families while bringing ClubCorp’s unique ClubLife lifestyle experiences to the members both on and off the National Club’s legendary fairways. Read More...
IHRSA Foundation Mid-Year Updates
Posted: October 20, 2021 in HFA
BOSTON, MA - The IHRSA Foundation was established in 2012 with a core mission: to promote health through exercise. The importance of "health through exercise," has never been more apparent than in the last 18 months. As a global pandemic took its toll, the importance of physical activity for physical health, mental health and even protection against more severe COVID-19 outcomes became more evident, so too has the need to create inclusive, equitable access to opportunities to be physically active for people of all ages and abilities. The IHRSA Foundation shared many exciting updates in our 2020 Annual Report including... Read More...
VFPnext Chosen Franchising USA Magazine’s CRM of 2021
Posted: October 19, 2021 in Suppliers
FORT WORTH, TX - One Texas-based business technology company wants to whip franchises into shape with their comprehensive customer relations software. Based in Fort Worth, Texas, VFPnext builds customer relationship management (CRM) software that also has automated marketing and sales built in. The VFPnext system consists of a digital guest registry, a full CRM to manage the complete customer journey, a sales presentation that is conducted on an iPad and a new customer orientation system designed to help increase ancillary sales. Read More...
Daxko Receives Investment to Accelerate Innovation and Growth
Posted: October 19, 2021 in Suppliers
BIRMINGHAM, AL and DENVER, CO - Daxko, one of the health, fitness and wellness industry's leading software and integrated payments providers, has announced a recapitalization of the company by Genstar Capital and existing investor GI Partners, both of whom have deep investment and operational expertise in the software and payments sectors. The investment supports Daxko’s accelerated innovation in product development, customer support, sales and marketing and strategic acquisitions. Read More...
Blink Fitness Launches “Step Out of the Blahs and Into a Blink” Campaign to Help Members Reset
Posted: October 18, 2021 in Chains
NEW YORK, N.Y. - Since the beginning of the pandemic, Blink Fitness has been on a mission to help alleviate the pandemic's impact on its members and overall community. Now, Blink is inviting the community to "Step Out of the Blahs and Into a Blink" to re-energize and reconnect with their physical and mental health, especially amidst the feeling of "languishing" that members and the broader community have reported experiencing. Read More...
Mindbody Acquires ClassPass; Announces $500 Million Strategic Investment
Posted: October 15, 2021 in Suppliers
SAN LUIS OBISPO, CA - Mindbody, a leading wellness experience technology platform, announced it has completed the acquisition of ClassPass, a monthly subscription service providing access to the world’s most extensive network of fitness and wellness experiences. This acquisition brings two of the industry’s most prominent leaders together, creating the most comprehensive technology platform for wellness business owners and the world’s largest fitness and wellness experience marketplace for consumers. Read More...
National Fitness Partners Reaches Major Milestone with 100th Planet Fitness Club Opening and Acquisition of Seven New Clubs Across East Coast
Posted: October 14, 2021 in Chains
CAMP HILL, PA - National Fitness Partners (NFP), a portfolio company of Argonne Capital Group, LLC (Argonne), the Atlanta-based private investment firm, announces a major achievement as the company prepares to celebrate its 100th Planet Fitness club opening this November and its recent acquisition of seven new club locations, expanding the group’s footprint along the East Coast. Read More...
