Health and Fitness Club Industry News
Sunday, January 18th, 2026
Fitness Industry Veteran Joins Myzone as VP of Sales
Posted: August 3, 2021 in Suppliers
U.K. - Myzone announces Terry Woods as its new Vice President of Sales. A veteran of the fitness industry, Terry has the perfect skillset to implement positive change at a time when more eyes are on health, fitness and physical activity than ever before. The appointment comes during a period of continued growth from Myzone amid a challenging climate. Building on its foundations of supporting gyms and operators around the world, the business needed someone who already understood the core values of Myzone over the long term. Read More...
Senate Passes ACSM-Supported Bill Promoting Physical Activity
Posted: August 2, 2021 in Suppliers
WASHINGTON, D.C. - The advocacy efforts of ACSM continued to pay dividends on Friday, as the United States Senate passed S. 1301, the Promoting Physical Activity for Americans Act. Senators Sherrod Brown, Roger Wicker and Shelley Moore Capito introduced the legislation, which would direct the Department of Health and Human Services (HHS) to prepare and promote physical activity recommendations based on the latest scientific evidence at least every 10 years. Federal guidelines were first issued in 2008 and no regular administrative process exists for subsequent revisions. Read More...
VASA Fitness Expands Rewards Program for Studio Members
Posted: August 2, 2021 in Chains
DENVER, CO - VASA Fitness has announced plans to pilot its Burn & Earn rewards program in five of its locations in Colorado and Arizona. The pilot program expands the already-existing badge program by rewarding VASA’s Studio members for attending Studio classes with additional prizes available each month. Studio Members that attend at least eight Studio classes per month will be eligible for a branded prize from an in-club vending machine using a scannable barcode on their VASA mobile app. Read More...
Crunch Franchise Announces Second Location in St. Petersburg, Florida
Posted: July 30, 2021 in Chains
ST. PETERSBURG, FL - Crunch Franchise has announced the upcoming December 2022 opening of Crunch Tyrone, a 25,000-square-foot fitness facility, with state-of-the-art equipment and amenities nestled in the St. Petersburg community. Crunch Tyrone is owned by Vince Julien, Geoff Dyer, Tony Scrimale and Jeff Dotson, who combined have more than 100 years of experience in the fitness industry. This is the second Crunch facility they are opening in St. Petersburg. Read More...
Life Time to Eliminate Plastic Water Bottles by Labor Day
Posted: July 30, 2021 in Chains
CHANHASSEN, MN - Life Time, one of the nation's premier healthy lifestyle brands, has announced that it will stop selling water in plastic bottles at its 150+ athletic resorts across North America by Labor Day, cutting more than 1.6 million plastic bottles annually. The plastic bottles are being replaced by aluminum bottles with Life Time-branded natural alkaline spring water. Read More...
The Next Fitness Consumer Demands Optionality and Personalization
Posted: July 29, 2021 in IHRSA
BOSTON, MA - The latest consumer research, commissioned by the IHRSA Foundation and ABC Fitness Solutions, shows motivation to stay fit post-pandemic is less about having a solid physique and more about achieving a holistic approach to physical exercise and mental wellbeing. A study conducted by ClubIntel in June 2021 shows that the active consumer motivation for a total fitness experience demands highly personalized delivery; the fitness industry can no longer provide a one-size-fits-all approach. Read More...
ClubCorp and University of Utah Partner to Develop Premier Stadium Club
Posted: July 29, 2021 in Chains
DALLAS, TX - University of Utah fans, faculty and the Salt Lake City community will soon have another way to cheer on the Utes: ClubCorp - the World Leader in Private Clubs - and the University of Utah have teamed up to introduce U Club. The club will be a year-round private club at Rice-Eccles Stadium opening in the fall of 2021. U Club will offer premium dining, event and meeting spaces, engaging programming and game-day celebrations designed to bring fans, faculty, alumni and the business community together. Read More...
ACE welcomes Jay Blahnik and Tuoyo Louis to its Board of Directors
Posted: July 28, 2021 in Suppliers
SAN DIEGO, CA - Jay Blahnik, internationally recognized fitness expert and Apple’s Senior Director of Fitness Technologies, and Tuoyo Louis, MPH, MBA, Co-founder and Managing Partner of Seae Ventures, have joined the American Council on Exercise (ACE) as members of its Board of Directors effective July 1, 2021. Read More...
Hyperice Enters Mental Wellness Space With Acquisition of Core; Creates Mind Technology Division
Posted: July 28, 2021 in Suppliers
IRVINE, CA - Hyperice, an industry leader in recovery technology and pioneer of percussion, vibration, dynamic air compression and thermal technology, has announced the acquisition of Core, a mental wellness company that invented the first meditation training device and app of its kind. The acquisition highlights Hyperice’s commitment to mental wellness as a critical pillar to overall health, performance, recovery and self-care. This marks the third acquisition for Hyperice in less than two years; others included Normatec and RecoverX. Read More...
Mike Chaet, the “Club Doc,” Passes Away
Posted: July 28, 2021 in Other News
In Norm’s Notes for August 2021, Club Insider reported on the passing of Mike “Club Doc” Chaet. Included were comments from Daron Allen, and we have since received comments from John McCarthy. Read on for both of those comments. We wish Mike’s widow, Mary, all the best as she works through this tough time. May Mike Chaet Rest In Peace. Read More...
Crunch Franchise Announces Newest Location in Stuart, Florida
Posted: July 26, 2021 in Chains
STUART, FL - Crunch Franchise announces the upcoming Spring 2022 opening of Crunch Stuart, a 38,060-square-foot fitness facility, with state-of-the-art equipment and amenities in southeast Florida. Crunch Stuart will be located in a renovated space that was formerly a Stein Mart department store. Crunch Stuart is owned by Vince Julien, Geoff Dyer, Tony Scrimale, and Jeff Dotson, who together have opened 32 Crunch clubs and have 16 more currently in development. Read More...
Health and Fitness Alliance Deploys New GYMS Act Strategy and Tools
Posted: July 24, 2021 in IHRSA
BOSTON, MA - Right now in Washington, D.C., lawmakers are discussing what to include in the next reconciliation bill. This bill is our best chance to get the GYMS Act passed, but we need to act fast. Government officials need to hear from you that health and fitness facilities cannot be left out again. Gyms, much like restaurants, were not only indirectly harmed by the pandemic’s impact on the economy but directly bore the brunt of government-mandated closures and restrictions. Unlike restaurants, relief packages have left gyms behind twice. We cannot be left behind again. Read More...
TRX Training Club and Sports Illustrated Swimsuit Partner to Create One-of-a-Kind Virtual Training Experience
Posted: July 23, 2021 in Suppliers
NEW YORK, N.Y. - TRX, a global leader in world class training content, digital fitness experiences and functional training products, and Maven, a modern media company that combines superior technology with iconic brands for a best-in-class consumer experience, announced their strategic partnership to create SI Swimsuit x TRX Training Club. The partnership brings to life a dynamic, exclusive training experience via the TRX Training ClubSM app and platform, providing unlimited On-Demand and TRX LIVE classes, plus access to TRX trainers and one-of-a-kind workouts with Sports Illustrated Swimsuit models. Read More...
Snap Fitness Partners with ScentAir
Posted: July 23, 2021 in Chains
CHANHASSEN, MN - Snap Fitness has partnered with “scent-sational” company, ScentAir, for an exclusive fragrance in all clubs and gyms globally. The two companies worked together to create a unique blend of scents in clubs that brings fitness to life and evokes mood-boosting feelings. Read More...
Myzone Partners with TRX to Get Communities Moving
Posted: July 22, 2021 in Suppliers
U.K. - Myzone is proud to announce a new partnership with TRX to increase levels of physical activity across EMEA through training and education online, at home and in the gym. TRX is known in gyms around the world for its extensive product range that includes the popular suspension trainers, offering world-class training for everyone, regardless of their fitness level. Not only does this bring more incentive for people to move both in the gym and at home, but TRX shares the Myzone ethos of rewarding effort over ability and leveling the playing field for everyone. Read More...
Echelon Fitness Announces a Collaboration with Disney, Celebrating Disney’s Upcoming Movie “Jungle Cruise”
Posted: July 22, 2021 in Suppliers
CHATTANOOGA, TN - Echelon Fitness announces a collaboration with Disney's upcoming movie "Jungle Cruise." The promotion will allow for unique content from the movie, including behind the scene moments and scenery, providing an exclusive experience for the Echelon-connected community. Read More...
Power Wellness’ Fitness Centers See New Membership Growth of 45% In First Six Months of 2021
Posted: July 22, 2021 in Suppliers
LOMBARD, IL - Membership growth is accelerating at the 30+ Power Wellness-managed fitness centers nationwide. New billable members grew by 25,000 in total or an average of 45% between January and June 30, 2021. New membership revenues at Power Wellness centers created over $1.5MM in new revenues for their clients. Read More...
World Gym Anywhere Offers Members More Fitness Options with Workouts Powered By Soulbody Fitness
Posted: July 21, 2021 in Chains
LOS ANGELES, CA - World Gym International has expanded its collection of workouts on its on-demand training platform, World Gym Anywhere, with workouts from SoulBody Fitness. World Gym Anywhere subscribers now have access to SoulBody Fitness classes like SoulBody Barre, SoulBody Unhitched, SoulBody ZenBurn and SoulBody Power. Read More...
9Round Announces CEO Award Winners at International Convention
Posted: July 21, 2021 in Chains
GREENVILLE, S.C. - 9Round Franchising, LLC, the world’s largest kickboxing fitness franchise, recently celebrated its 2020 CEO award winners at the 9Round Virtual Convention. The 2020 CEO award winners include: Paul and Judy Dredge of McMurray, Alberta, Canada; Melissa, Teresa, Tim, Todd and Trevor Vettel of Manhattan, KS; Mauricio and Miranda Acevedo of Culver City, CA; and Gerardo Alfaro and Carlos Balas of Costa Rica. Read More...
Empire Portfolio Group, an Orangetheory Fitness Area Developer and Franchisee, Acquires Eight Studios in and the Area Development Rights to Maine, Vermont and New Hampshire
Posted: July 21, 2021 in Chains
NEW YORK, N.Y. - Empire Portfolio Group ("Empire"), a leading Area Developer and Franchisee of Orangetheory Fitness, the heart-rate based interval training fitness franchise, announced it has acquired eight studios in Maine, Vermont and New Hampshire, along with the area development rights for those regions. This is Empire's second major acquisition this month, following its investment in four Connecticut studios earlier in July. With these acquisitions, Empire strengthens its ties to the New England and Mid-Atlantic regions with a total of more than 60 studios in Connecticut, New Jersey, New York, Maine, Vermont and New Hampshire. Read More...

