September 2015 Cover Story Preview: Kim Manocherian and New York Health and Racquet Club – The Home of Health, Happiness and Everyday Heroes
Posted: September 2, 2015 in Other News
Kim Manocherian, CEO of NYHRC
The family business is an interesting concept, mixing elements from the business world and family dynamics to create an organization that offers a product or service. For some, it comes easy; for others, it is quite a challenge. In all cases, though, in order to succeed, a level of balance must be found, that of sound business concepts mixed with constructively handling possibly conflicting managerial styles. Crucially important to achieving this is communication. Going further, within the health and fitness club industry, in order to succeed, another balance must also occur, that of the relationship between the club and its member and what is offered to them across fitness, social, entertainment and other spheres.
This month, I had the wonderful opportunity to speak with Kim Manocherian, CEO of New York Health and Racquet Club (NYHRC), a 9-location chain in New York City. With every interview, I always strive to find key topics that resonate throughout the conversation. Because of my background growing up in the family business of a chain of health and fitness clubs in the Atlanta area, and now, as Assistant Publisher of Club Insider, with my father as the Publisher, Norm Cates, one of the key topics that resonated when speaking with Kim was that of family. However, this topic doesn’t just relate to members of Kim’s family who are involved with NYHRC. Vitally important to NYHRC is the ‘family’ of staff that has been created over the years. And, equally important is the ‘family’ of members that has also been created and making sure they continue to feel that way.
Over time, for any business to sustain itself and to grow, evolution is vital. The future of any business is built on the advancement of the past. Since 1973, NYHRC has been on the forefront of many things that later occurred in our industry. For example, as Kim will mention, in the ‘70s, NYHRC offered quit smoking programs, had nutritionists, a juice bar, hair salon and other amenities that were not the standard value-adds we see today. Now, with Kim at the helm as CEO of NYHRC, she continues to push this with the incorporation of the holistic wellbeing ethos. Further, she doesn’t just talk about it, but she actively strives to create a place for members that isn’t just about fitness. At NYHRC, it is about fitness improvement, social growth and mental relief via entertainment for members to recharge themselves daily, thus allowing them to live better, more balanced lives.
Read all about it in the upcoming September 2015 Edition of Club Insider!
