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IHRSA Launches Health Promotion & Wellness Track for IHRSA 2015

Posted: February 5, 2015 in IHRSA

IHRSA: Success By AssociationIHRSA: Success By Association

BOSTON, MA – A new feature attendees of IHRSA 2015, IHRSA’s 34th Annual International Convention will experience is a series of new sessions on Health Promotion & Wellness geared specifically to help club operators make the most of health promotion opportunities in their club setting.

IHRSA created the new Health promotion & Wellness Track based on feedback from IHRSA Members that ‘club operators are looking for more and more health promotion sessions, specifically sessions that would marry health promotion concepts with health club operations’.

Amy Bantham, IHRSA’s Vice President of Government Relations & Health Promotion, who was directly involved in creating this track said, “I am really proud of and excited for these sessions, especially for the great speakers we’ve brought in. We specifically recruited most of the track’s speakers due to their distinct area of expertise, whether cancer programming, kids programing or working with medical providers.”

Thanks to this direct speaker recruitment, most of the speakers are brand new IHRSA convention speakers, such as Colleen Doyle, MS, RD, Director of Nutrition and Physical Activity for the American Cancer Society who is moderating a panel on Exercise and Cancer.

Helen Durkin, IHRSA EVP of Public Policy added, “This new track answers a real need for our members, it will not only help our members better engage their communities, but will help our members make their health promotion efforts profitable”.

A major feature of this track is that many of the sessions are panel presentations, or what IHRSA staff refers to as ‘best practice delivery vehicles’. Therefore the attendee will learn from not just one expert, but will hear from three to four panelists per session, and will walk away with multiple proven ideas from 3-4 different perspectives.

When asked why IHRSA members should attend these sessions, Bantham replied, “The learning objectives say it best – health promotion makes you feel good about what you do and benefits your community. Health promotion is also a proven way to increase retention, boost sales, and therefore increase profits – so each session could have an alternate title – making money with kids programming, making money with cancer programming, etc.”

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