Club Insider

UFC GYM Looks to Enhance Member Experience with ABC Fitness Solutions

Posted: March 1, 2022 in Chains

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NEW PORT BEACH, CA and LITTLE ROCK, AR – UFC GYM, the rapidly expanding global fitness franchise and trailblazer of mixed martial arts-inspired fitness, and ABC Fitness Solutions, LLC (ABC), a leading provider of technology and related services for the fitness industry, have announced an expanded technology partnership. In addition to the club management solution implemented in 2021, the technology stack will includes the new ABC IGNITE Engagement; club-branded mobile app; and Insights Customize, the Datawarehouse-as-a-Service.

ABC IGNITE’s open architecture and a flexible design means club operators can easily add and implement new modules as the business needs evolve and operations grow. “As we emerge from the pandemic, we see an exciting opportunity to grow and deepen our offering to new and existing members. Technology infrastructure is an essential element to delivering this strategy,” said Adam Sedlack, UFC GYM Chief Executive Officer. “After seeing what the integrated suite can do, we have decided to add IGNITE Engagement where we can deliver a more personalized mobile experience and IGNITE Insights Customize, a robust DataWarehouse that can deliver real-time business intelligence by consolidating all data sources. We are excited about the expansion of our partnership with ABC Fitness Solutions as we look to enhance our member experience with innovation.”

First unveiled in October 2021, ABC IGNITE reimagines ABC’s core competencies that the industry has relied on for 40 years within a suite of next-generation intuitive software solutions that are even more powerful and easy to use. ABC IGNITE equips club operators of all sizes with the solutions needed to grow and prosper and covers a range of services within six business modules:

  • IGNITE Sales – Designed with robust segmentation capabilities and triggered-based marketing automation, IGNITE Sales helps clubs capture and close leads faster and upsell current members more efficiently with targeted rich emails, texts, and an integrated phone dialer.
  • IGNITE Membership – Provides gym staff an intuitive interface for viewing and updating member data and activity, freeing them up to focus on the member.
  • IGNITE Engagement- Unites administrative functionality like scheduling, check-in, payments, and booking with personal training and habits coaching, all in one member-centric mobile fitness experience.
  • IGNITE Operations – Gyms need technology that helps them manage their teams and facilities as they grow. IGNITE Operations streamlines the management of these critical resources to create more efficiency, speed, reliability, and scale.
  • IGNITE Commerce –ABC is known for its best-in-class payment processing and revenue-cycle management capabilities. IGNITE Commerce builds on ABC’s heritage with a new, cloud-based billing platform that allows an extra level of flexibility to create new memberships and offers and more revenue optimizing capabilities to ensure faster conversion of billings to cash.
  • IGNITE Insights – Visual and on-demand dashboards provide 360° views of the business with one-click analysis for improved decision-making. Option to add Insights Customize, the Datawarehouse-as-a-Service.

“The fitness industry is ready for the technology evolution that can help them accelerate performance, operate efficiently, and deliver differentiated member experience ” said Bill Davis, CEO of ABC Fitness Solutions. “ABC IGNITE is flexible, scalable and intuitive so it is easy for operators like UFC GYM to add new modules when they need it, we are excited to be part of their next phase of growth.”

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