Planet Fitness and iFit Unite to Bring New Streaming Workouts to Member’s Homes
Posted: April 13, 2020 in Chains, Suppliers
Planet Fitness
HAMPTON, N.H. – Planet Fitness, Inc. (NYSE: PLNT), one of the largest and fastest-growing global franchisors and operators of fitness centers with more members than any other fitness brand, has announced a partnership with iFit, a leader in streaming home workouts, and the pioneer in interactive connected fitness technology with more than 275 patents. As leaders in both the in-club and at-home connected fitness industries, Planet Fitness and iFit have united to create new in-home workouts for people of all fitness levels and interests that are fun, motivating and judgement free.
Beginning today, the collaboration launches with a series of new streaming workouts to help keep everyone moving while they’re at home, available exclusively on the Planet Fitness app, to be used with minimal or no equipment. The workouts are available for free – to both Planet Fitness members and non-members – and span a broad range of fitness and wellness categories, including at home cardio, at home strength-training, stretching and more.
The partnership begins by bringing some of iFit’s most popular trainers to the Planet Fitness family. Ashley Paulson, Jonnie Gale, and Dr. Zac Marion apply their unique styles to create exclusive new workouts for Planet Fitness that are accessible for all fitness levels.
“Times are uncertain and people’s daily routines have changed, but prioritizing your health is more important now than ever before,” said Chris Rondeau, Chief Executive Officer at Planet Fitness. “We want everyone to know that we’re here for them, as their long-term partner in wellness, and we’re bringing our Judgement Free Zone to them. iFit has a strong heritage of innovation in connected fitness and home exercise, and is the ideal partner to help strengthen and enhance our digital offerings. We look forward to providing new ways for people to stay active while they’re at home, continuing to provide unmatched value, and expanding on this exciting partnership with iFit in the future.”
“As the leader in streaming fitness technology, iFit is thrilled to partner with Planet Fitness, the industry leader in the in club fitness space. We commend them for championing health and wellness, and introducing so many people across the country to fitness for the first time by making it affordable and accessible for all,” said Scott Watterson, iFit’s Chairman and CEO. “Today, iFit is beloved by millions of people around the world for providing motivating, inspiring and interactive workouts. We’re confident that even more people will benefit and enjoy iFit workouts at home now, and when they’re able to get back to their normal fitness routine.”
Through this collaboration with iFit, the new series of workouts created by iFit and Planet Fitness are available exclusively through the Planet Fitness app and include bodyweight cardio workouts, bodyweight strength workouts and dumbbell strength workouts. Each workout has a beginner and intermediate level to help people progress through their fitness journey and keep everyone moving from the comfort of their home.
The workouts are an enhancement to the more than 500 exercises already available on the Planet Fitness app.
