“What’s All the Rage?” Fitness Industry Trends Around the Globe
Posted: October 13, 2015 in Suppliers
ClubIntel
DALLAS, TX – ClubIntel, The American Council on Exercise (ACE), and International Health, Racquet and Sportclub Association (IHRSA) released the extended version of the International Fitness Industry Trend Report, “What’s All the Rage?” This report follows the recently released Executive Summary of the study and offers in-depth exploration and segmentation of over 90 industry trends across three broad categories: programs, services and training protocols; equipment and facilities; and technology.
The full report also takes a deep dive into the behavior of three key industry segments: U.S. versus international; club business models (e.g., commercial club, non-profit, boutique, medical fitness, private club and independent professional); and organizational sizes (e.g., single club, 2 to 10 clubs, 11 to 100 clubs and greater than 100 clubs). This in-depth perspective reveals the influential segments that are truly impacting the future of the health and fitness industry.
“This is a first-of-its kind report to measure the behavior outcomes across the entire industry, which gives fitness professionals around the world a better understanding of what their peers offer, what’s in demand, and what’s projected for growth,” said ACE President and CEO Scott Goudeseune. “Having access to data of this caliber can help professionals to better understand the opportunities that exist within the industry and assist them in developing a competitive business strategy to grow their businesses.”
“The International Fitness Industry Trend Report provides real-world feedback on what fitness club operators and professionals are actually utilizing in the marketplace,” said IHRSA President and CEO Joe Moore. “The report provides an in-depth analysis of niche, emerging, and mature trends based on comprehensive responses from leading club operators and fitness professionals.”
“What’s All the Rage?” is a one-of-a-kind trend report that sheds light on what’s taking place in the industry today, but also offers a framework for projecting what trends will continue to evolve and exert influence in the near future. It is a must read for any club and fitness professional wanting to create competitive differentiation for their business going forward.
To purchase either a hard copy or the digital version of the report, click here.
