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Health and Fitness Club Industry News: Suppliers

Friday, August 7th, 2026

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MINDBODY Acquires Bowtie.ai
Posted: May 8, 2019 in Suppliers

SAN LUIS OBISPO, CA - MINDBODY, a leading technology platform for the wellness industry, announced the acquisition of Bowtie.ai (Bowtie), an automated AI-driven virtual receptionist solution for appointment-based businesses. Bowtie automatically books clients, answers questions and enables live chat over SMS and web. Read More...

Life Fitness to be Acquired by KPS Capital Partners
Posted: May 6, 2019 in Suppliers

ROSEMONT, IL - Life Fitness, a global leader in commercial fitness equipment, announced that its parent company, Brunswick Corporation (NYSE: BC), has entered into a definitive agreement with KPS Capital Partners, LP (“KPS”) under which KPS will acquire Brunswick’s Fitness business and related brands, including Life Fitness. KPS is a leading investment firm focused on manufacturing and industrial companies across a diverse array of industries. Read More...

Josh McCarter Promoted to President of MINDBODY
Posted: May 1, 2019 in Suppliers

SAN LUIS OBISPO, CA - MINDBODY, a leading technology platform for the wellness industry, announced the promotion of Josh McCarter to President of MINDBODY. McCarter joined MINDBODY as Chief Strategy Officer following the company’s acquisition of Booker in 2018, where McCarter served as CEO and co-founder. Read More...

Life Fitness Launches Innovative Digital Out-of-Home Advertising Platform
Posted: May 1, 2019 in Suppliers

ROSEMONT, IL - Life Fitness, a global leader in commercial fitness equipment, announced the launch of Life Fitness Media, its first venture in creating an innovative digital advertising platform. This new offering will leverage its large installed base of cardio equipment to effectively deliver unique forms of content to the thousands of fitness- and wellness-minded consumers who work out on Life Fitness equipment every day. Read More...

ACE Simplifies Options, Pricing for Aspiring Certified Personal Trainers
Posted: May 1, 2019 in Suppliers

SAN DIEGO, CA - The American Council on Exercise (ACE) has simplified and made more compelling its choices for those exploring investment in a certified personal trainer study program. Read More...

Orangetheory Fitness to Use Augmented Reality to Promote Wonder Woman Race Affiliation
Posted: April 30, 2019 in Suppliers

VANCOUVER and FARGO, N.D. - Imagination Park Technologies Inc. (CSE: IP) (OTC: IPNFF), the company bringing augmented reality experiences to consumers and sports fans globally, announced that Orangetheory Fitness will don its super hero cape and bring an augmented reality experience to the people of Fargo, North Dakota. Starting next week until June 30, Orangetheory will launch a campaign to promote Orangetheory's affiliation with the Wonder Woman Run Series. Read More...

Our History Is Built On Helping Fitness Entrepreneurs Realize Their Dreams
Posted: April 24, 2019 in Suppliers

SHERWOOD, AR - ABC Financial Services was founded to help fitness entrepreneurs realize their dreams. The roots of our company come from one martial arts studio launched in 1974 which our founder developed into a chain of 13 fitness centers. As an entrepreneur, he created ABC Financial Services in 1981 as a software and payment system solution which enabled him to focus more on member needs and business operations. He saw an opportunity to deliver services for fitness business owners and created ABC Financial to help others benefit from software, technologies and best practices in payment processing and collections. Our business legacy truly started with the idea of one fitness entrepreneur helping other fitness entrepreneurs succeed and it is what we continue to do today. Read More...

MINDBODY Named to the Pacific Coast Business Times 2019 Central Coast Best Places to Work List
Posted: April 19, 2019 in Suppliers

SAN LUIS OBISPO, CA - MINDBODY, a leading technology platform for the fitness, beauty and wellness industries, announced its selection to the Pacific Coast Business Times 2019 Central Coast Best Places to Work List. Winners were selected as a result of a survey which took into consideration work-life balance, career growth opportunities, effectiveness of management and onsite amenities, among other criteria. Read More...

2019 Hammer Strength Clinic Unites Strength and Conditioning Professionals in Atlanta
Posted: April 15, 2019 in Suppliers

ROSEMONT, IL - Hammer Strength, the world's foremost strength training equipment brand, will host a strength training clinic on April 26 - 27 at Georgia State University in Atlanta, offering fitness professionals the opportunity to learn from some of the best strength and conditioning coaches in the industry. The clinic, the most recent in a series of hundreds that have been hosted by Hammer Strength over the past 27 years, is designed to bring the athletic community together to share knowledge and help build elite programs across the country. Read More...

Wellbeats Partners With PreferredOne
Posted: April 13, 2019 in Suppliers

ST. LOUIS PARK, MN - PreferredOne is breaking the mold when it comes to health plan fitness benefits by partnering with Wellbeats to bring on-demand, virtual fitness to employer groups. PreferredOne will offer Wellbeats to fully-insured groups upon renewal beginning in July. Self-insured groups will also have the option to add Wellbeats to their plan design. Read More...

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