Club Insider

Motionsoft Selected by Crunch Fitness to Deploy Cloud-based Business Management Software Suite Across all Crunch Fitness Owned Locations

Posted: July 10, 2018 in Suppliers

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SAN DIEGO, CA – Motionsoft, a leader in modern gym software technology, payment processing and back office support services for the fitness, health and wellness markets and hosts of the annual Motionsoft Technology Summit, have announced that New York-based Crunch Fitness has selected Motionsoft as their club management software and payment technology partner.

Over 50 Crunch Fitness owned locations are leveraging Motionsoft’s entire suite of integrated payments, business intelligence tools, enterprise-ready member management technologies and online member portal and personal training class scheduling.

Crunch Fitness is a gym that believes in making exercise fun by fusing fitness and entertainment and by pioneering a philosophy of ‘No Judgments.’ Crunch serves a fitness community for all types of people, with all types of goals, exercising all different ways; working it out at the same place together. Today, Crunch Fitness is renowned for creating one-of-a-kind group fitness classes and unique programming for our wildly diverse members. Headquartered in New York City, Crunch serves 1,000,000 members with over 225 gyms worldwide in 24 states, Puerto Rico and 4 countries. Crunch is rapidly expanding across the U.S. and around the globe.

“Crunch Fitness has invested significant capital to create a truly unique member experience for our customers,” noted Keith Worts, CEO of Crunch Fitness. “Crunch Fitness selected Motionsoft’s cloud-based technologies because they have a proven enterprise-grade business management suite that allowed us to capture the data we need in order to engage our members, and run our business in a way that maximizes our investment.”

“Motionsoft has built an advanced technology platform to meet the needs of the most visionary and progressive fitness operators in the fitness, health, and wellness markets,” expressed Al Noshirvani, Chairman of Motionsoft. “ Our Crunch Fitness win validates our mission to create advanced technology that helps companies get, know and, most importantly, keep their members. Our technology strategy is why the best brands in fitness continue to choose Motionsoft for membership management and payment processing business needs.”

“We’re thrilled to be working with Motionsoft. Al Noshirvani and the entire Motionsoft team have become industry leaders due to their exceptional understanding and focus on the needs of organizations like ours that serve multiple market segments. Businesses like Crunch Fitness need partners that can provide innovative solutions to drive sales and uniquely understand the support and care we give our members,” noted Mike Neff, Crunch Vice President of Member Services. “We found a valuable partner with a cloud-based software company who can provide us with an excellent solution today, and will continue to move us forward with continued tech advancements in member management and revenue growth solutions in the future.”

Motionsoft has already begun deploying software to Crunch Fitness facilities. The deployment project will be completed by Summer 2018.

In 2018, CIOReview selected Motionsoft as one of the top 20 companies that are at the forefront of providing payment and card solutions in the payment and card-processing marketplace.

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