Club Insider

Matrix Fitness Introduces an Industry Support Resource Page

Posted: May 12, 2020 in Suppliers

Matrix: Strong, Smart, BeautifulMatrix: Strong, Smart, Beautiful

COTTAGE GROVE, WI – Matrix recently launched a resource page to assist facility owners in offering fitness solutions to their communities during gym closures and altered routines. The Total Solutions Support web page offers resources, insight and tools that support viewers’ professional and personal goals.

“We are all working together to help our industry thrive by sharing ideas and action items that allow us to support each other in ways that put the people first,” said Mark Zabel, global chief marketing officer and president, US commercial division. “At Matrix, we are dedicated to the well-being of our partners’ member base as well as their facility’s future.”

All the support assets detailed below are accessible through www.MatrixTotalSolutionsSupport.com:

  • Cleaning and Disinfecting Guidelines: Recognizing that enforcing cleaning regulations at fitness facilities is more important than ever, Matrix assembled cleaning and disinfecting recommendations for their equipment as well as an updated, detailed list of Approved Cleaners, Disinfectants and Lubricants, compiled in consideration of the current situation.
  • Matrix Community App: Fitness enthusiasts can join a vibrant virtual fitness community with Matrix’s newest release – the Matrix Community app. The free app lets users connect with people near and far through an interface that’s always active with ways to stay healthy, share stories and cheer each other on. Facility owners can visit the Total Solutions Support page to download the activation kit to roll out the app to their own members with additional promotional assets.
  • Youth Super Circuit Program: For the parents of young athletes, Matrix published an original Youth Super Circuit Program to help teenagers maintain their current level of fitness. The program was designed specifically for ages 13-17 in collaboration with Matrix Master Trainer and football coach Kris Walter to keep young athletes fit and healthy. Coaches and parents can download the program assets on the Total Solutions Support page to get started.
  • In-Home Workouts: To support the industry in other applied fitness resources, Matrix enlisted the expertise of four of their Master Trainers worldwide to design and lead a range of recorded home workouts with varied focus areas. Matrix also shares no-equipment alternative options to experience Sprint 8, their exclusive 20-minute interval training program, during times of limited accessibility to cardio equipment. A resource for both Sprint 8 beginners and advanced supporters, the modified protocols are available on the Total Solutions Support page.
    • Other resources available from Matrix include helpful articles to support business initiatives surrounding fitness in the current climate. In “Building Loyalty that Lasts in Uncertain Times” on the Total Solutions Support page, find out what Matrix’s Group Training Solutions Director, Rebecca Cofod, has to say about best practices for nurturing a health club community and building loyalty until reopen.

      As the state of the industry evolves, Matrix will continue to release content on their Total Solutions Support page, joining the discussion on valuable industry topics like facility reopening planning and applied member-facing support.

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