Fitness On Demand Partners With Sufferfest Indoor Cycling
Posted: June 1, 2017 in Suppliers
Fitness On Demand
CHANHASSEN, MN – Fitness On Demand today announced a partnership with Sufferfest, a comprehensive indoor training system for cyclists and endurance athletes. The collaboration will allow facilities who use the GROUP platform by Fitness On Demand to access the full collection of indoor cycling workouts offered by Sufferfest through subscription to the Sufferfest channel.
The Sufferfest has grown a network of over 162 licensed facilities worldwide that serve as “embassies” where fitness enthusiasts and avid cyclists alike come to take part in structured, high-intensity interval workouts, most of which are instructor-led. This partnership between The Sufferfest and Fitness On Demand™ allows participating facilities to expand their offering beyond traditional scheduled classes and into the growing space of virtual, on-demand classes.
“One of the unique challenges fitness facilities face is finding ways to draw members in and make effective use of space, especially outside of peak hours,” said David McQuillen, CEO of The Sufferfest. “Fitness On Demand™ provides the perfect solution to this challenge. The addition of The Sufferfest channel makes it even more compelling by giving facilities access to our professionally-designed workouts, exclusively-licensed footage from the biggest races, killer soundtracks, and storylines that make members want to push themselves even harder.”
“The Sufferfest has a global reputation for being the most engaging, exciting, and results-oriented indoor cycling program available,” said Garrett Marshall, Divisional CEO of Fitness On Demand™. “The addition of The Sufferfest channel to our GROUP™ platform will be a huge benefit to our facility partners and allow their members to experience the phenomenon that is The Sufferfest firsthand.”
