Club Automation and TrainerMetrics Integration Boosts Personal Training Efficiency and Revenue
Posted: October 9, 2024 in Suppliers
Daxko
BIRMINGHAM, AL – Daxko, a leading software and integrated payments solutions provider in the health, fitness and wellness industry, has partnered with TrainerMetrics, a personal training operations and analytics software, to launch a new integration with Club Automation. This combined solution streamlines and scales personal training operations, offering data-driven, customized workouts that meet the rising demand for personalized fitness, while improving efficiency and driving revenue growth.
Recent Daxko data shows a 5% increase in sales revenue for Club Automation users in Q2 2024, primarily driven by personal training. As fitness clubs navigate the growing demand for personalized wellness—particularly among Millennials and Gen Z—fitness clubs must adapt to stay competitive by offering customized services and improving operational efficiency. With the TrainerMetrics integration, Club Automation customers can digitize operations and automatically sync locations, users, members, and reservations. This streamlined approach saves trainers time on client records while providing clubs with deeper insights into their members, all from a single management system. By consolidating data and offering personalized programs, clubs can better engage members and tailor their services.
Within the first 90 days of implementing TrainerMetrics, users report a 9.3% average increase in training sessions. This boost, combined with real-time data insights, helps clubs improve trainer performance, reduce liability, and increase client satisfaction—ultimately driving growth and ensuring long-term success.
“Personal training has always been a key driver of profitability for fitness clubs, and this integration takes it further,” said Wendy White, Chief Marketing and Partner Officer at Daxko. “With TrainerMetrics and Club Automation, clubs can automate workflows and deliver the personalized experiences today’s members expect at scale while continuing to drive growth.”
Club Automation and TrainerMetrics help clubs deliver better client outcomes by:
- Saving Time and Boosting Engagement: Centralizing forms, assessments, and reporting in one platform, freeing trainers to focus on clients.
- Increasing Trainer Efficiency: Automating re-evaluations so trainers can focus on client retention and service.
- Achieving Faster Client Results: Personalized workout plans help clients reach goals quickly and efficiently.
- Providing Key Insights: Real-time reporting shows the performance metrics that matter for optimizing results.
- Protecting Client Data: HIPAA-compliant security with encryption and backups ensures data safety.
“Our customers understand that paper is a huge obstacle to growth. With TrainerMetrics, personal trainers have the time and information needed to focus on their clients as individuals, delivering the personalized workout plans and progress insights that drive long term relationships,” said Devin Parrick, CEO at TrainerMetrics.
Discover how the TrainerMetrics and Club Automation integration can boost your personal training revenue by 27% or more in the first year, by streamlining operations, enhancing client engagement, and driving overall revenue growth.
