Club Insider

VASA Fitness Opens Milestone 50th Club in Joliet, Illinois

Posted: February 13, 2022 in Chains

VASA FitnessVASA Fitness

DENVER, CO – VASA Fitness announces it has achieved its 50th club milestone with the opening of its newest club in Joliet, Illinois at 1590 North Larkin Avenue, its second location in Illinois after the opening in Villa Park last month. VASA Joliet is a brand new facility with more than 60,000 square feet of premium fitness amenities offering something for everyone all under one roof.

VASA is a leader in offering premium fitness at an affordable price with its popular boutique-style STUDIO offerings including STUDIO RED High Intensity Interval Training (HIIT) classes, Group Fitness and Personal Training as well as Performance Lifting, top-of-the-line equipment, exercise machines, free weights and a wide variety of amenities including an indoor pool, sauna, steam and more. VASA Joliet’s grand opening event took place on Saturday, February 12 at 8AM where people stop by for awesome VASA gear and other giveaways, a tour of the brand new gym and to be entered into a raffle to win a one year STUDIO membership. VASA is offered a pre-opening $0 enrollment special on all memberships.

“With the grand opening of our milestone 50th club in Joliet, it’s a good time to reflect on what we’ve achieved and where we’re heading in 2022 and beyond,” said Rich Nelsen, Chief Executive Officer at VASA Fitness. “I’m so proud of the way we’ve grown the VASA brand, now boasting 2,600 team members as well as nearly 200 percent growth in membership since being acquired by Silver Oak Services Partners in late 2014. With the pandemic in the rear view mirror, we have ambitious growth plans for 2022 and beyond. We will continue our strategic expansion into both new and existing high-growth markets where the VASA brand is already strong. We will focus on building fitness communities where people can be part of something to help them build connections and lead healthier, happier lives.”

VASA’s future growth strategy involves investing in new and existing clubs to deliver on-trend fitness offerings like its wildly popular STUDIO programming including STUDIO FLOW infrared yoga and STUDIO RED HIIT to more locations. VASA recently announced plans to open new facilities in New Berlin, Wisconsin; Indianapolis, Indiana; Centennial, Colorado; Lehi, Utah and expand its facility in Saratoga Springs, Utah.

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JLR Associates