Retro Fitness Partners with St. Jude Children’s Research Hospital in Effort to Help End Childhood Cancer
Posted: February 12, 2020 in Chains
Retro Fitness
WEST PALM BEACH, FL – Retro Fitness, a leader in the high-value, low-price fitness space, is excited to announce a partnership with St. Jude Children’s Research Hospital to support the St. Jude mission: Finding cures. Saving children. Beginning February 2020, Retro Fitness club locations nationwide will engage members, employees and franchise owners to encourage fundraising participation throughout the year. As Retro Fitness commits to its overall initiative to GET REAL, the Retro Fitness team is thrilled to inspire the members of its communities to GET REAL through philanthropy.
Every Retro Fitness is individually owned and operated, and with the support of great franchisees will host a number of activations, beginning with the Share the Love In-Club Donation Campaign this February. Club members will be invited to donate an amount of their choosing to St. Jude, then post a personalized Donation Card in the club. Throughout 2020, each Retro Fitness location will feature co-branded St. Jude items, such as reusable water bottles and t-shirts, with 10% of the purchase price being donated to help ensure that families never receive a bill from St. Jude for treatment, travel, housing, or food – because all they should worry about is helping their child live.
New and current club members will be invited to add a voluntary recurring donation to be automatically added to their monthly membership payment with 100% of that donation going directly to St. Jude. Retro Fitness corporate employees and franchise team members will be able to easily give to St. Jude through turn-key donation channels. Additional partnership initiatives planned for 2020 include club-level participation in the national St. Jude Walk/Run event held in 61 markets, a club vs. club donation challenge and a Retro Blends Smoothie donation activation.
“Retro Fitness has always been dedicated to investing in the communities and hometowns where our clubs operate,” said Andrew Alfano, CEO of Retro Fitness. “As we look to further engage with our members and GET REAL, it was an easy decision to invite them to participate in our philanthropic initiatives through exciting activations. Childhood cancer is one of the most devastating issues facing the world today, and we couldn’t think of a more worthy partner to fight alongside than St. Jude Children’s Research Hospital.”
