Retro Fitness Announces First Health Club Locations Under Project LIFT Initiative
Posted: January 12, 2023 in Chains
Retro Fitness
WEST PALM BEACH, FL – Retro Fitness, one of the fastest growing health club franchises, announces the opening of the first clubs under Project LIFT, a new company initiative to open 500 health clubs in 50 Black and Brown communities across the country over the next five years. BlackRock’s Impact Opportunities Fund and James Collins, Managing Partner of Eastwood Capital Partners, together have committed to developing a minimum of 80 new Retro Fitness Health Clubs in four different regions in the country, the first of which are now open in Dallas, Texas.
“We are excited to partner with James Collins on our Project LIFT initiative and to announce the first four new health clubs in Dallas, Texas,” said Andrew Alfano, Chief Executive Officer at Retro Fitness. “This investment is the largest development deal in the history of the company, more importantly we are proud that it is about making a significant difference and giving back to Black and Brown communities.”
Retro Fitness is looking to incentivize others to take this journey with them. Project LIFT investors will benefit by receiving a waived franchise fee and 50% off year one royalties. Additionally, Retro Fitness will be donating a percentage of its royalties back to an organization within the community for the life of the business. This initiative further supports Retro Fitness’ commitment to making a lasting, profound impact on the health club industry and the communities in which they serve.
“It has been extremely gratifying working with the Retro Fitness team and seeing the first health club locations under its Project LIFT initiative come to life,” said James Collins, Managing Partner at Eastwood Capital Partners. “I’m excited to see the positive impact we make with these first locations in the greater Dallas area, and I’m even more excited to continue my partnership with the Retro Fitness team as we open more health clubs for local communities to benefit from, in more ways than one.”
As a world class franchise, Retro Fitness is one of the few franchisors in any industry that offers a true, full suite of services. In addition to real estate site selection and negotiation, construction and delivery of a true turnkey box, dedicated area managers and a Support Center for training and development, they also offer services that consist of an in-house media agency, call center, accounting services and more, all to ensure franchisees and investors are supported from the start.
The first four locations are now open in the greater Dallas area. For more information on the addresses of the new locations, please see below:
- Mesquite-Galloway Avenue, 2524 N. Galloway Avenue, Mesquite;
- Dallas-Beltline Rd. 7989 Belt Line Road, Ste #200, Dallas;
- Richardson-Beltline Rd. 1301 E. Beltline Road, Richardson;
- Garland-Broadway Blvd. 3265 Broadway Blvd Suite 102, Garland;
