Health and Fitness Club Industry News: Chains
Wednesday, October 8th, 2025
Genesis Health Clubs Enters Louisville Market, Acquires Two Iconic Lousiville Tennis Institutions
Posted: February 28, 2023 in Chains
LOUISVILLE, KY - Genesis Health Clubs announces the acquisition of the Blairwood Tennis, Swim & Fitness Club and the Louisville Tennis Club, effective immediately. The clubs, now known as Genesis Health Clubs - Blairwood and Genesis Health Clubs - Louisville Tennis Club, represent the 62nd and 63rd clubs, and Kentucky is now the 8th state in which Genesis operates. Read More...
Women’s Health Teams with Life Time to Celebrate 6th Annual National Workout Buddy Day on Wednesday, March 1
Posted: February 28, 2023 in Chains
NEW YORK, N.Y. - Women's Health, the most established women's wellness media brand, has teamed up with Life Time (NYSE: LTH), one of the nation's premier healthy lifestyle brands, for National Workout Buddy Day on Wednesday, March 1. The sixth annual fitness holiday event will be celebrated with a series of workout classes streamed live by Women's Health and Life Time, and through in-club experiences across Life Time's portfolio of more than 160 destinations. Read More...
Orangetheory Fitness Taps Grammy Award-Winning Director Dave Meyers for Latest Advertising Campaign
Posted: February 27, 2023 in Chains
BOCA RATON, FL - Orangetheory Fitness announces the launch of The Science Behind It, the brand's latest creative advertising campaign directed by Grammy Award-winner Dave Meyers. The campaign, which will air nationally across linear and connected TV, online video and other premium digital channels, highlights the science that drives the workout's design and leads to measurable results. Coming out of the pandemic and paving the way for consumers' mass return to IRL fitness, The Science Behind It signifies Orangetheory's powerful entry into 2023. Read More...
Xponential Fitness Takes on the Seas with Launch of Pure Barre, YogaSix and StretchLab Experiences on Princess Cruises
Posted: February 23, 2023 in Chains
IRVINE, CA - Xponential Fitness, the largest global franchisor of boutique fitness brands, has ushered in a new wave of boutique fitness as three of its brands debuted experiences this week on Princess Cruises. Pure Barre, YogaSix and StretchLab fitness classes are now available to guests onboard, with additional brand experiences to follow soon, including Club Pilates, CycleBar and STRIDE Fitness. Read More...
Crunch Fitness Fargo Providing Jobs, Benefiting Neighboring Businesses and Boosting Local Economy
Posted: February 22, 2023 in Chains
FARGO, N.D. - Crunch Franchise has opened its newest location, Crunch Fargo, a $5 million, 35,000-square-foot fitness facility, with $1 million dollars worth of state-of-the-art equipment. The facility, which formerly housed Toys R Us, is now welcoming up to 1,800 members daily. Crunch Fitness was also able to provide jobs to over 70 team members as one of the area's newest employers and is serving as a boost for Fargo's local economy, attracting more activity and businesses to the area. Read More...
FitnessOnDemand Named Exclusive Hardware Supplier for In-studio Streaming for Xponential Fitness
Posted: February 20, 2023 in Chains, Suppliers
MINNEAPOLIS, MN - FitnessOnDemand, a global leader in the collection, curation and provision of high-quality, premium digital fitness content, announces it has been named the exclusive hardware supplier for in-studio streaming for Xponential Fitness’ more than 2,500 studios nationwide. Effective immediately, FitnessOnDemand will provide Xponential+ content for their portfolio of ten world-class brands, creating a premium, seamless, in-studio digital experience for more than 590,000 studio members. Read More...
Manhattan’s First Permanent Indoor Pickleball Courts Debut at Life Time Sky
Posted: February 20, 2023 in Chains
NEW YORK, N.Y. - Life Time (NYSE: LTH), the country's largest owner and operator of pickleball courts across its network of luxury athletic country clubs, announces the opening of Manhattan's first permanent indoor pickleball courts at Life Time Sky, located at The Moinian Group's Sky luxury apartment building in Midtown West. Bahram Akradi, Life Time Founder, Chairman and CEO, world-ranked professional pickleball player Simone Jardim and pickleball pros and coaches from several of Life Time's Tri-State area locations officially christened the courts with high-level play. Read More...
Crunch Fitness White Station Flexes its Muscles by Providing Jobs and Catalyzing Activity at Nearby Businesses
Posted: February 15, 2023 in Chains
MEMPHIS, TN - Crunch Franchise celebrated their official ribbon cutting at its newest location, Crunch White Station, a $5 million, 40,000-square-foot fitness facility, with $1 million dollars worth of state-of-the-art equipment nestled on White Station Road in Memphis, Tennessee. Crunch Fitness also provided jobs to over 70 team members and is one of the newest employers serving as a boost for White Station's local economy by attracting more activity and businesses to the area. Read More...
World Gym Appoints New Vice President of Marketing
Posted: February 15, 2023 in Chains
LOS ANGELES, CA - World Gym, an iconic, globally recognized gym brand and originator of the full-service gym model that has, for over four decades, empowered millions of people around the world to improve their lives through fitness, has appointed Brea Ballard as Vice President of Marketing. Ballard will drive growth at World Gym through the creation and execution of impactful marketing initiatives. Read More...
Planet Fitness Recognized by Forbes as One of “America’s Best Employers” 2023
Posted: February 15, 2023 in Chains
HAMPTON, N.H. - Planet Fitness, one of the largest and fastest-growing franchisors and operators of fitness centers with more members than any other fitness brand, announces it has been recognized on the Forbes list of America's Best Employers 2023 in the Midsize Employers Travel & Leisure category. Of the 3,500 companies that were considered, Planet Fitness is one of 500 in the midsize employer category recognized this year for building a working environment that their employees would recommend. Read More...
VASA Fitness Builds on Strong Momentum in 2022 to Grow to 60 Clubs in 2023
Posted: February 10, 2023 in Chains
ENGLEWOOD, CO - VASA Fitness, a Great Place to Work certified company, announces plans for continued expansion in 2023 with nine new locations including its first club in Nebraska coming to Omaha in the second half of this year. By the end of 2023, VASA will operate 60 clubs across eight states with a focus this year on strengthening its presence in Illinois, Nebraska and Colorado. Read More...
Crunch Franchise Announces Newest Location in the Planned Development of Poinciana Lakes Plaza in Kissimmee, Florida
Posted: February 9, 2023 in Chains
KISSIMMEE, FL - Crunch Franchisee, CR Fitness Holdings, a leading franchisee of Crunch Fitness in the Southeast, announces the Spring 2024 opening of Crunch Poinciana, a five-million dollar, 35,000-square-foot fitness facility with state-of-the-art fitness equipment located in the newly developed Poinciana Lakes Plaza in Kissimmee, Florida. Read More...
Pulse For a Cause with Pure Barre in Celebration of Heart Month
Posted: February 8, 2023 in Chains
IRVINE, CA - In support of Heart Health Month this February, Pure Barre, an Xponential Fitness brand offering the most effective full-body barre workout, is teaming up with the American Heart Association, the world’s leading non-profit organization focused on heart and brain health for all. Together, they aim to help the Pure Barre community take charge of their heart health through education, awareness and movement. Read More...
Crunch Fitness Launches New Digital Platform Crunch+ To Elevate Your Workout Experience
Posted: February 6, 2023 in Chains
NEW YORK, N.Y. - Crunch Fitness introduces Crunch+, a new platform to access on-demand and live-streamed workouts whenever members want them... anywhere, anytime and on any device, including iOS and Android mobile devices, streaming devices like Apple TV, Amazon Fire TV or smart TVs powered by Android TV, and via web browser. Crunch+ brings to life Crunch's expertise in creating "Entertainment Fitness." Read More...
Fitness Premier 24/7 Hosts Annual Summit to Collaborate and Celebrate Brand Wins
Posted: February 3, 2023 in Chains
ILLINOIS - Fitness Premier 24/7 Clubs, an 18-unit emerging gym franchise, held its fourth Annual Fitness Premier Summit in early December, allowing brand executives, owners and operators to come together for a collaborative two-day event. The conference took place December 1 – 2 in New Buffalo, Michigan, and included dozens of key players from the Fitness Premier system and parent company Fit For You Franchising. Read More...
Life Time City Centre Debuts Best in Class Squash Center with Nine Courts and Stadium Seating
Posted: February 1, 2023 in Chains
HOUSTON, TX - Life Time, (NYSE: LTH), one of the nation's premier healthy lifestyle brands, has upgraded its racquet sports experience at Life Time City Centre with an $800,000 investment into a new state-of-the-art squash complex. The new area features five additional courts, including an all-glass court with stadium seating available for events and large-scale squash tournaments. The existing four squash courts have also been renovated for a total of nine. Read More...
Life Time Signs Letters of Intent for $78 million in Sale-Leaseback Transactions
Posted: January 31, 2023 in Chains
CHANHASSEN, MN - Life Time Group Holdings, Inc. ("Life Time" or the "Company") (NYSE: LTH) announces that the company has entered into non-binding letters of intent for the sale-leaseback of two properties in transactions totaling approximately $78 million with institutional real estate investors that have completed multiple sale-leaseback transactions with Life Time previously. Read More...
Empire Portfolio Group Opens New Cotswold, North Carolina Orangetheory Fitness Studio
Posted: January 30, 2023 in Chains
CHARLOTTE, N.C. - Empire Portfolio Group ("Empire"), a leading Area Developer and Franchisee of Orangetheory Fitness, the heart rate-based interval training fitness franchise, announces it will open a new studio in the Charlotte, North Carolina neighborhood of Cotswold. Read More...
Planet Fitness Gaithersburg Reopens with $1.7 Million in Renovations
Posted: January 27, 2023 in Chains
TIMONIUM, MD - Planet Fitness, one of the nation’s largest and fastest-growing franchisors and operators of fitness centers with more members than any other fitness brand, announces that its Gaithersburg club recently underwent $1.7 million worth of renovations. Planet Fitness Gaithersburg originally opened in October 2010. Read More...
Crunch Fitness Warner Robins Providing Jobs, Benefiting Neighboring Businesses and Boosting Local Economy
Posted: January 26, 2023 in Chains
WARNER ROBINS, GA - Crunch Franchise opened its newest location, Crunch Warner Robins on December 12th, 2022, a $5 million, 40,000-square-foot fitness facility, with $1 million dollars worth of state-of-the-art equipment. The facility is now welcoming up to 1,800 members daily, providing jobs to over 70 team members. As one of the newest employers in the area, the club is serving as a boost for Warner Robin's local economy and is attracting more activity and businesses to the area. Read More...
