Health and Fitness Club Industry News: Chains
Saturday, June 20th, 2026
Primetime Fitness Expands Presence in New York Metro Area with the Acquisition of 13 Crunch Gym Locations
Posted: August 4, 2025 in Chains
NEW FAIRFIELD, CT - Primetime Fitness, an experienced Crunch Fitness developer and franchisee, announces the acquisition of 13 new Crunch locations across New York and New Jersey. The gyms were purchased from franchisees Chris Pacifico's Carey Ave Development LLC and Assaf Gal's AD Fitness LLC. This marks a major milestone in Primetime's growth strategy and expands the franchisee's total footprint to 36 locations nationwide. Read More...
Los Angeles Rams Welcome 24 Hour Fitness to the Field
Posted: August 4, 2025 in Chains
CARLSBAD, CA - 24 Hour Fitness, a leader in the health and fitness industry, is partnering up with the Los Angeles Rams to support and engage the Southern California community. This partnership combines both organizations' shared passion and unwavering commitment to health and fitness. Read More...
Extraordinary Brands Acquires CycleBar and Rumble, Cementing Its Status as a Premier Health and Wellness Franchisor
Posted: August 4, 2025 in Chains
CHARLOTTESVILLE, VA - Extraordinary Brands, a leading health and wellness franchisor dedicated to helping entrepreneurs build, scale and thrive in the boutique fitness industry, announces the acquisition of two high-profile fitness brands, CycleBar and Rumble, from Xponential Fitness (NYSE: XPOF). With this move, Extraordinary Brands now owns and operates four distinct and in-demand modalities: cycling, boxing, rowing and barre. Read More...
Gold’s Gym Powers Through 2025 With Strategic Expansion
Posted: July 31, 2025 in Chains
DALLAS, TX - Gold's Gym continues to evolve its iconic brand, inspired by its famous "Mecca of Bodybuilding" in Venice Beach, with a recently opened corporate flagship location in Austin, Texas; a premium Beverly Center location in Los Angeles and North America's first HYROX Performance Center in Little Elm, Texas. The strategic expansion across key markets demonstrates Gold's Gym's commitment to innovation and accessible strength training nationwide as the company celebrates 60 years as a global leader in the fitness industry. Read More...
VASA Fitness Opens Fourth Colorado Springs Location with First-Ever Cold Plunge
Posted: July 31, 2025 in Chains
COLORADO SPRINGS, CO - VASA Fitness, one of the largest high-value, low-price operators of fitness clubs in the U.S, announces the grand opening of its newest club in Colorado Springs. This marks VASA's 15th location in Colorado and fourth in the Colorado Springs area, further expanding its footprint and commitment to the local community. Read More...
Life Time Launches Complimentary AI Health Companion for Everyone: “Just Ask L•AI•C”
Posted: July 30, 2025 in Chains
CHANHASSEN, MN - First launched in beta in May 2024, L•AI•C is continuously evolving to bring Life Time's unparalleled Healthy Way of Life ecosystem to subscribers, leveraging generative AI that is deeply integrated with Life Time's systems, ensuring high-quality, trusted and personalized responses unlike systems that source information from who-knows-where across the web. Now available to everyone through the complimentary Life Time app, L•AI•C (pronounced "lay-see") delivers instant, science-backed guidance for fitness, nutrition, recovery and more, all fueled by Life Time's decades of health and wellness expertise. Read More...
Workout Anytime Accelerates Growth in 2025: New Leadership, NIL Initiatives and Franchise Expansion Signal Strong Midyear Momentum
Posted: July 29, 2025 in Chains
ATLANTA, GA - Workout Anytime, the premium 24/7 fitness franchise with more than 200 locations nationwide, is entering the second half of 2025 with strong momentum. The brand has signed three new franchise agreements and finalized eight leases year-to-date. These milestones follow a major leadership transition that took place in Q2 when Pugh, the brand’s largest franchisee, was named CEO. Read More...
Life Time Announces Groundbreaking Singles Pickleball Tournament in October – LT Open – with $250,000 Prize Purse
Posted: July 22, 2025 in Chains
CHANHASSEN, MN - Life Time (NYSE: LTH), a leading owner and operator of more than 800 dedicated pickleball courts across North America, announces its inaugural pickleball tournament, the LT Open. Dedicated to elevating singles play in the sport, the tournament will take place from October 11 - 19 at Life Time Peachtree Corners in Atlanta and feature a $250,000 prize purse. Read More...
Crunch Franchise Brings State-of-the-Art Fitness Facility to San Antonio, Texas
Posted: July 18, 2025 in Chains
SAN ANTONIO, TX - Crunch Fitness announces the opening of their 6th San Antonio location: Crunch Westlakes. The $10 million, 54,000-square-foot state-of-the-art fitness facility will open its doors in Fall 2025. Operated by Crunch Fitness franchisee The Undefeated Tribe, Crunch Westlakes will create a new fitness offering for residents of San Antonio. Read More...
Planet Fitness Awards $250,000 in Scholarships to 50 Boys & Girls Clubs of America Teens for Their Commitment to Promoting Judgement Free Values
Posted: July 15, 2025 in Chains
HAMPTON, N.H. - Planet Fitness, one of the largest and fastest-growing franchisors and operators of fitness centers with more members than any other fitness brand, announces the recipients of its annual Judgement Free Generation scholarship, which awards teens for their continuous support of promoting inclusion, acceptance and kindness in their communities. Fifty Boys & Girls Clubs high school seniors across the U.S. were awarded $5,000 each toward furthering their education and will join the "JFG Squad," Planet Fitness' network of scholarship winners. Half of this year's Judgement Free Generation scholarship winners represent first-generation college students. Read More...
Crunch Franchise Brings State-of-the-Art Fitness Facility to Lexington, Kentucky
Posted: July 10, 2025 in Chains
LEXINGTON, KY - Crunch Fitness announces the opening of Crunch Lexington in Lexington, Kentucky. The $5 million, 40,000-square-foot state-of-the-art fitness facility will open its doors in Winter 2025. Operated by Crunch Fitness franchisee Fitness Ventures LLC, Crunch Lexington will create a new fitness offering for residents of Lexington. Fitness Ventures LLC owns and operates Crunch Fitness locations across the U.S. Crunch Lexington will be Fitness Ventures' 5th location in Kentucky and 75th nationwide, and the franchisee has plans to open at least 10 more locations this year. Read More...
