Life Time Expands Footprint in Dallas/Fort Worth with Opening of 124,000-Square-Foot Luxury Athletic Resort in Frisco
Posted: February 16, 2022 in Chains
Life Time – The Healthy Way Of Life Company
FRISCO, TX – Life Time, the nation’s premier Healthy Way of Life brand (NYSE: LTH), has opened its tenth destination in the Dallas/Fort Metroplex. Located on the opposite side of the tollway from the Toyota Soccer Center at 4900 Throne Hall Way, Life Time Frisco features 124,000 stunning square-feet of health/wellness spaces and comprehensive programs and services designed to help people live healthy, active lives. Over 220 employees are serving members from 3 months old to 90+ in their pursuit of healthy living and healthy aging.
The new resort features Life Time’s signature upscale architecture and design, along with:
- Dedicated studios for exclusive group fitness, cycle, yoga and Pilates programming;
- One-on-one and small group training plus cardiovascular and resistance training equipment on spacious fitness floor;
- Ten outdoor tennis courts and eight pickleball courts designed for social and competitive play, along with training and leagues for kids and adults alike;
- Kids Academy offering up to 2.5 hours of fun and programming for kids aged 3 months to 11 years;
- ARORA programming and social events for active agers;
- Life Time Swim featuring a 30,000-square-foot Outdoor Beach Club with cabana and lounge seating, lap pool, waterslides and whirlpools, along with an indoor aquatic center;
- Regulation-size basketball court for Ultimate Hoops league play, skills training and more;
- LifeCafe, a nutrition-focused, fast-casual cafe featuring a full menu, Meals to Go and grab and go assortments, proprietary nutritional supplements and more;
- LifeSpa, a full-service salon and spa for hair, body, skin and nails;
- Luxurious dressing rooms featuring cold-plunge pools, whirlpools, saunas, steam rooms, and complimentary towels and lockers, and an assortment of Soapbox body products.
“The opening of Life Time Frisco further supports our commitment to ensure the residents of the Dallas/Fort Forth market are able to achieve their health, wellness, entertainment and relaxation goals in a luxurious setting that offers something for everyone,” says Jeff Zwiefel, Life Time President and Chief Operating Officer. “These past two years have been a strong reminder that our personal health is the best defense and we’re excited to for the community to experience the multitude of Life Time Frisco’s amenities and offerings that truly can help people live a healthy, happy life.”
Life Time Frisco is open Monday through Friday from 4:00am to midnight and Saturday and Sunday from 5:00am to 11:00pm.
Life Time debuted in Dallas/Fort Worth in 2003 with the opening of its Plano location. Including Life Time Frisco, the Company now operates 10 athletic resorts in the market. Life Time has a 30-year track record of building and operating large-scale, resort-like wellness destinations, including greenfield sites, mall re-developments, and vertical residential projects, as well as growth opportunities through strategic acquisitions in highly desirable areas.
