Cycle For Survival Launches 2017 Battle To Beat Rare Cancers: Over 1,000 Supporters Rally In Times Square
Posted: October 3, 2016 in Chains
Cycle For Survival in Times Square
NEW YORK, N.Y. – Cycle for Survival, the movement to beat rare cancers, welcomed more than 1,000 supporters to Times Square on September 30 for the fourth annual Times Square Takeover, an all-day celebration featuring seven high-energy cycling rides on stationary bikes, led by instructors from Equinox, Cycle for Survival’s founding partner. The Times Square Takeover was presented by smartwater, the longstanding official hydration sponsor. T-shirts were provided by New Balance, the official apparel sponsor.
Rare cancer survivors, patients, caregivers, Memorial Sloan Kettering Cancer Center doctors and special guests rode together on Friday in the heart of New York City to raise awareness about the fight to beat rare cancers. They celebrated the launch of Cycle for Survival’s 11th year of indoor cycling rides, which will take place in 16 cities across the country this February and March, with 31,000 riders participating.
100 percent of the money raised by Cycle for Survival supports rare cancer studies, clinical trials and major research initiatives led by Memorial Sloan Kettering, which owns and operates Cycle for Survival. Together with Equinox and hundreds of thousands of supporters across the country, the movement has raised more than $105 million for rare cancer research since its founding in 2007—making it the fastest-growing athletic fundraising event in the country.*
