Club Insider

Crunch Franchise Brings State-of-the-Art Fitness Facility to Port St. Lucie, Florida

Posted: December 11, 2024 in Chains

CrunchCrunch

PORT ST. LUCIE, FL – Crunch Fitness announces the opening of Crunch Port St. Lucie in Port St. Lucie, Florida. The $5 million, 55,000-square-foot state-of-the-art fitness facility will open its doors this winter. Operated by Crunch Fitness franchisee CR Fitness Holdings LLC, Crunch Port St. Lucie will be located at 10330 South U.S. Highway 1N in the former Keiser University building, creating a new fitness offering for residents of Port St. Lucie.

Fusing fitness with entertainment to make serious fitness fun, Crunch Port St. Lucie will be one of the first facilities with the brand new 3.0 design, offering top-quality cardio and strength training equipment, a dedicated group fitness studio, a functional HIITZone™ training area with indoor turf, Hot Yoga, Ride cycling classes, HydroMassage® beds, tanning, full-service locker rooms with showers and a sauna, and more.

CR Fitness Holdings, LLC is operated by Vince Julien, Geoff Dyer, Tony Scrimale, and Jeff Dotson, who combined have more than 150 years of experience in the fitness industry. CR Fitness Holdings LLC currently has 72 locations across Florida, Georgia, North Carolina, Texas, and Tennessee, with plans to open 4 locations across the same region this year. The franchisee has plans to reach 100 clubs by 2026.

CEO Tony Scrimale has found a unique opportunity to help develop the Crunch brand through his passion for the industry. “We are looking forward to bringing the exciting and inclusive Crunch workout experience to the community surrounding our newest location in Port St. Lucie,” says Scrimale. “With top-quality equipment, amazing group fitness classes, and personal training, there is something for everyone at an unbeatable value.”

Crunch Fitness ranked #1 in the fitness category and #29 overall in the annual Entrepreneur Franchise 500® – the world’s most comprehensive franchise ranking. Crunch Fitness continues to expand nationwide and push the bar with innovative offerings for its members.

On Saturday, December 14th, prospective members can visit www.crunchportstlucie.com to take advantage of exclusive online-only membership deals. For one day only, memberships start at just $9.99 per month with $0 enrollment fees, plus a saving of $60 annually. The first 500 members to join will receive exclusive perks, including a free t-shirt, discounts on personal and small group training, and more.

Back to News

Sports and Fitness Insurance Corporation