Blink Fitness Accelerates Growth in New York & New Jersey
Posted: October 10, 2017 in Chains
Blink Fitness
NEW YORK, N.Y. – Blink Fitness, a premium-quality, value-based fitness brand that focuses on how exercise makes you feel rather than exclusively on how it makes you look, is set to expand in its home territory with a 6-unit agreement for Long Island and Westchester, New York along with Central New Jersey.
Eclipse Capital LLC will develop the six gyms, all of which will be open and operating over the next five years. The first unit is slated to open early 2018, and will be located at 600 N. Wellwood Ave, Lindenhurst, NY in the King Kullen/Applebee’s shopping center off of Sunrise Highway.
“We recognized that the Blink team had a blueprint for success and a tremendous support system for franchisees,” said Allen Pinero, Co-Founder of Eclipse Capital, who is also a native Long Islander. “As owner/operators, we are excited by the opportunity to improve the lives of people in our local communities in Long Island, Westchester and Central Jersey by providing a high-quality, welcoming fitness option.”
Launched in 2011, Blink offers a truly unique experience to its members, based on a company philosophy of Mood Above Muscle™, which celebrates the positive feelings you get from exercise rather than just the physical benefits. Their Feel Good Experience® comes to life in each gym through a commitment to providing contemporary and colorful design, elevated customer service, relentless focus on cleanliness, energizing music and confidence-boosting training programs.
“While Blink has certainly been focused on expanding nationally, we were also looking for the best franchisees to further solidify the brand’s presence in our home market,” said Todd Magazine, President of Blink Fitness. “We are thrilled to team up with an experienced group in Eclipse Capital and we’re confident they share our focus on providing the very best member experience.”
Blink Fitness has opened nearly 60 corporate locations across New York, New Jersey and Pennsylvania, and has several additional company-owned and franchise locations in various stages of development in other major U.S. markets. According to Magazine, Blink will have approximately 70 locations open and operating by the end of the year, including the brand’s first locations in California. He also expects Blink to surpass the 300-unit mark over the next five years.
