Fitness Ventures Becomes Largest Operator in Crunch Fitness System Following Landmark Acquisition
Posted: May 19, 2026 in Chains
Crunch
ORLANDO, FL – Fitness Ventures, LLC (“Fitness Ventures”) announces the acquisition of 22 locations from Harman Fitness, a leading Los Angeles-based Crunch Fitness franchise operator with locations across California and Texas. The acquisition establishes Fitness Ventures as the largest franchise operator in the Crunch Fitness system, and one of the largest fitness franchise platforms in the United States. Fitness Ventures now operates 115 locations across 30 states and is on pace to exceed 130 locations by year-end.
“Ten years ago this month, we signed our first lease,” said Brian Hibbard, CEO of Fitness Ventures. “Since then, we have been focused on disciplined growth, strong execution, and building a platform – not just a collection of gyms. This acquisition is a major milestone for our company, but we believe we are just getting started. We truly believe we are redefining what a successful fitness franchise operation can look like.”
“Since our acquisition of Fitness Ventures in August 2024, we have partnered closely with Brian and his management team, applying Meaningful Partners’ extensive experience in scaling multi-unit franchisor and franchisee platforms to help position Fitness Ventures in becoming one of the largest franchisee business across any multi-unit concept globally,” said Amin Maredia, Co-Founder and Managing Partner at Meaningful Partners.
“With passion and dedication, Brian and his management team are real-time building what we refer to at Meaningful Partners as a world-class enduring business,” Maredia continued.
“We have tremendous respect for what Curtis and David Harman have built across Southern California and Houston, and our team looks forward to building on that foundation and continuing to grow opportunities for our team coast to coast,” Hibbard continued.
“Fitness Ventures has built an outstanding operating platform and leadership team,” said Curtis Harman, CEO of Harman Fitness. “We are proud of what we built, and we believe Fitness Ventures is the right long-term home for our clubs, our members, and our people.”
This transaction reflects Fitness Ventures’ continued role as a long-term growth partner within the Crunch system, providing opportunities for high-performing franchise operators who are looking to scale further or transition their businesses.
All acquired locations will continue operating under the Crunch Fitness brand, and members can expect to see major upgrades to their facilities over the coming months with over $50 million in investment coming to the Southern California and Houston markets.
