Crunch Franchise Brings State-of-the-Art Crunch 3.0 Gyms to Two Locations Across The Dallas-Fort Worth Area
Posted: April 27, 2026 in Chains
Crunch
DALLAS and FORT WORTH, TX – Crunch Fitness announces the upcoming opening of Crunch Garland in Garland, Texas and Crunch Golden Triangle in Fort Worth, Texas. The $5-12 million, over 35,000-square-foot state-of-the-art fitness facilities will open doors by the end of this year, with presales now active. Both locations will be operated by Southwest Fitness Holdings LLC, a subsidiary of Crunch Fitness franchisee CR Fitness Holdings.
Crunch Garland will be located at 825 West Centerville Road, Garland, Texas, and Crunch Golden Triangle will be located at 10948 Park Vista Blvd, Fort Worth, Texas, creating new fitness offerings for residents of the Dallas-Fort Worth area.
Both locations will feature the new Crunch 3.0 design, combining modern aesthetics with enhanced functionality to deliver an upgraded fitness experience. Fusing fitness with entertainment to make serious exercise fun, Crunch Garland and Crunch Golden Triangle will offer:
- Expanded strength and functional training areas;
- Top-quality cardio and strength training equipment;
- Personal training from certified Personal Trainers;
- Group Fitness studio with World-Famous Group Fitness classes;
- Hot Yoga Studio;
- Ride cycling classes;
- Olympic lifting platforms;
- Power half-hour circuit training;
- Functional HIITZone™ training area with indoor turf;
- Advanced HIIT classes;
- TRX;
- Abs & Glute Studio – Garland only;
- Relax & Recover® services -Infrared Sauna, Human Touch Massage Chairs, HydroMassage® beds, Tanning;
- Frost Locker, Steam Room – Garland only;
- CryoLounge – Golden Triangle only;
- Full-service locker rooms with showers and a dry sauna.
Southwest Fitness Holdings, LLC, currently operates 12 Crunch gyms in the Dallas-Fort Worth area and is on track to operate 18 total by the end of 2026. Its parent company, CR Fitness Holdings, is a leading Crunch Fitness franchisee that currently serves over one million members. Backed by major investment firms North Castle Partners and Sixth Street, CR Fitness is on track to operate 110 locations nationwide this year. Its expansion across the U.S. reflects Crunch’s commitment to providing accessible fitness experiences that combine high-quality equipment, a fun atmosphere, and exceptional value.
“Opening Crunch Golden Triangle and Crunch Garland are exciting steps in our continued growth across Texas” said Tony Scrimale, CEO of CR Fitness Holdings. “These Crunch 3.0 locations take everything our members love about Crunch to the next level – with premium amenities, the latest equipment, and a fun, welcoming atmosphere that caters to everyone.”
Each club opening will bring over 70 career opportunities to Garland and Fort Worth – across Personal Training, Group Fitness, Sales, Operations, and more!
Crunch Fitness was ranked #2 in the fitness category and #20 overall in the annual Entrepreneur Franchise 500®, up from #32 last year in the world’s most comprehensive franchise ranking. Crunch was also recognized on the annual Inc. 5000 list of America’s fastest-growing companies. The brand continues to expand nationwide and push the bar with innovative offerings for its members.
