YogaSix and Dogtopia Team Up for “Paws and Poses” to Redefine Everyday Wellness for Pet Parents
Posted: February 5, 2026 in Chains
YogaSix
PHOENIX, AZ – As pet parents increasingly prioritize wellness for both themselves and their dogs, Dogtopia, the nation’s leading pet wellness franchise, and YogaSix, a leading franchised yoga brand in the United States, are teaming up this February to make healthy routines easier to maintain. The brands’ new “Paws and Poses” initiative connects movement, mindfulness, and trusted dog care so pet parents can focus on their own well-being while their dogs stay active and engaged.
“Paws and Poses” brings together time on the yoga mat with trusted dog daycare and enrichment to reduce stress, build consistency, and support physical and emotional well-being for both people and dogs. Throughout the month, participating locations will offer cross-promotions and local experiences that help pet parents fit self-care and a little downward dog into their schedules, while their dogs enjoy social play, activity and attentive care.
The February initiative is part of a broader Dogtopia x YogaSix collaboration in 2026, spotlighting the role routine, community and intentional care play in supporting the mental and physical well-being of both pet parents and their dogs. The partnership launched last month with national digital promotions and collaborative social media moments, with additional consumer-focused activations planned in the months ahead, including a National Puppy Day celebration in March.
“Dogs thrive when they are active, social, and engaged, and that positive energy and purpose carries over to their families,” said Neil Gill, President of Dogtopia. “Paws and Poses gives dog parents peace of mind to focus on their own well-being, knowing their dogs are also getting the structure, activity, and enrichment they need.”
“Consistency matters when it comes to wellness, especially for pet parents balancing busy schedules,” said Hillary Sherman, President of YogaSix. “This partnership brings movement and community together in a way that fits naturally into daily routines.”
“Paws and Poses” will take place at select Dogtopia and YogaSix locations nationwide. Experiences and offers may vary by location.
