Crunch Fitness Franchisee CR Fitness Holdings Announces Plans for New Location in Forney as Texas Expansion Continues
Posted: October 10, 2025 in Chains
Crunch
DALLAS, TX – CR Fitness Holdings LLC, the fastest-growing and leading franchisee of Crunch Fitness, announces the upcoming opening of Crunch Forney, a $12 million, 35,000 square-foot state-of-the-art fitness facility. Projected to open in 2026, Crunch Forney will be located at 172 Trailhouse Lane, Forney, TX 75126.
Fusing fitness with entertainment to make serious fitness fun, Crunch Forney will be among the first facilities in Dallas with its brand new 3.0 design. It will offer top-quality cardio and strength training equipment, a dedicated group fitness studio, a functional HIITZone™ training area with indoor turf, Hot Yoga, Ride cycling classes, HydroMassage® beds, tanning, full-service locker rooms with showers and a sauna, and more.
The first 500 founding members will receive a free t-shirt, discounts on small group and personal training, and more.
“We’re thrilled to bring Crunch Fitness to Forney,” said Tony Scrimale, CEO of CR Fitness. “Our goal is to provide a welcoming, high-energy environment where everyone feels motivated to achieve their fitness goals. Forney is a vibrant and growing community, and we look forward to showing residents what makes Crunch unique.”
CR Fitness Holdings, LLC is operated by Vince Julien, Geoff Dyer, Tony Scrimale, and Jeff Dotson, who combined have more than 150 years of experience in the fitness industry. CR Fitness Holdings LLC currently has 88 locations across Florida, Georgia, North Carolina, Texas, and Tennessee, with plans to expand into Arizona. The franchisee has plans to reach 100 clubs by 2026.
Crunch Forney is part of a key market expansion for CR Fitness Holdings in the Dallas-Fort Worth metropolitan area. The future opening will bring a high-quality fitness facility to Forney’s residents and create valuable employment opportunities for the local community. Those interested in joining the team can view current openings at crnch.co/jobs.
