Club Automation Launches Integration with Edge to Drive Member Engagement and Employee Recognition
Posted: September 18, 2024 in Suppliers
Daxko
BIRMINGHAM, AL – Daxko, a leading software and integrated payments solutions provider in the health, fitness and wellness industry, announces a partnership with Edge to offer an integration with Club Automation. Edge, an employee-driven growth solution, boosts both member and staff engagement by rewarding employees for positive customer interactions and outcomes. Together the companies aim to enhance member engagement, improve operational efficiency and drive staff performance in fitness clubs.
Through this integration, fitness centers can automate workflows that bridge the gap between in-person member interactions and online feedback. Clubs can boost online engagement and increase visibility to potential members by automatically sending SMS review requests after a visit, using member or transaction data. This streamlines feedback for both the gym and employee service. Additionally, gym owners and managers can motivate staff and reward high performance through integrated employee review and recognition tools, helping to create a culture of motivation and excellence.
“This partnership addresses two major challenges: retaining members and motivating staff, both essential for business growth,” said Wendy White, Chief Marketing and Partnerships Officer at Daxko. “With Club Automation and Edge, clubs can automate processes that enhance member engagement, club reputation, and employee satisfaction.”
“Collaborating with Club Automation allows us to bring a new level of efficiency and impact to fitness centers,” said Kylie Bergeson, Head of Marketing & Partnerships at Edge. “By integrating directly with Club Automation, we tap into real-time member data to automate review requests. Highlighting exceptional staff creates a feedback loop that drives continuous improvement. This partnership is about more than just technology—it’s about helping gyms build stronger relationships with their members and teams, ultimately driving growth, loyalty, and a standout reputation in the industry.”
Key benefits of the Club Automation and Edge integration:
- Performance Management: Enables gym owners to empower staff and track performance across all locations.
- Member Engagement: Automated SMS review requests gather real-time feedback, building stronger relationships and improving online reputation.
- Employee Recognition: Tracks staff performance and rewards top employees, fostering a positive culture and reducing turnover.
- Operational Efficiency: Automates feedback processes, saving time and allowing staff to focus on service.
With Edge integrated into Club Automation’s club management solutions, fitness centers are future proofed with technology that enhances the member experience, supports staff retention, and drives business growth.
